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May 2026
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Home/Insights/Retailers/honestlyphresh.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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18.5K
Revenue
May 26
4.8K
Sessions
May 26
4.5-5.0%
Conv. rate
May 26
$75-100
AOV
May 26
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honestlyphresh.com is an online platform that specializes in selling personal care products made with natural ingredients. The website exhibits a wide variety of deodorants, organic body powders, and a line of feminine care items. They strive to provide quality products that are free from artificial additives.

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honestlyphresh.com Annual Revenue and Growth

honestlyphresh.com's annual sales on its online store amounted to $133K in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$133K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
honestlyphresh.com revenue by year

honestlyphresh.com's monthly revenueOVER TIME
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Over the past three months, honestlyphresh.com revenue has experienced decline of 8.8%, compared to the preceding three months.

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honestlyphresh.com revenue decline for last six months
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OVERVIEW
In May 2026, honestlyphresh.com generated $18,474 in online sales, significantly below the BEAUTY AND COSMETICS median of $41,533, while its conversion rate of 4.50-5.00% slightly surpassed the industry benchmark of 4.55%. The site's average order value ranged from $75 to $100, well below the high of $205 in the sector. With 4,756 sessions, honestlyphresh.com trails the median of 16,416 sessions, highlighting the challenges it faces compared to major competitors like ulta.com, which reported a staggering revenue of $131,310,258 and sephora.com, with 60,095,887 sessions.
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honestlyphresh.com competitors

As of May 2026, honestlyphresh.com generated $18,474 in revenue with a conversion rate of 4.50-5.00% from 4,756 sessions. In comparison, eachandevery.com significantly outperformed with a staggering revenue of $252,780 and a higher conversion rate of 6.00-6.50% from 72,848 sessions. Meanwhile, fatco.com recorded $43,709 in revenue, maintaining a conversion rate of 4.00-4.50% across 12,298 sessions, highlighting its solid market position. rusticmaka.com, while trailing with $4,511 in revenue, achieved a conversion rate of 3.50-4.00% from 1,826 sessions. brothersartisanoil.com and devrom.com also fell behind, with revenues of $6,267 and $27,813 respectively, and conversion rates similar to rusticmaka.com. Overall, honestlyphresh.com showcases decent performance relative to its direct competitors but has substantial growth potential when benchmarked against leaders like eachandevery.com and fatco.com.

rusticmaka.com screenshot
#1 rusticmaka.com
4.5K
Revenue
1.8K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
eachandevery.com screenshot
#2 eachandevery.com
252.8K
Revenue
72.8K
Sessions
6.0-6.5%
Conv. rate
$50-75
AOV
brothersartisanoil.com screenshot
#3 brothersartisanoil.com
6.3K
Revenue
4K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
fatco.com screenshot
#4 fatco.com
43.7K
Revenue
12.3K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
devrom.com screenshot
#5 devrom.com
27.8K
Revenue
4.7K
Sessions
6.0-6.5%
Conv. rate
$75-100
AOV
honestlyphresh.com vs top market performers
honestlyphresh.com
top retailers
conversion rate vs average order value for honestlyphresh.com and its competitors
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Revenue share by device at honestlyphresh.com

In May large majority of sales on honestlyphresh.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In May large majority of sales on honestlyphresh.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

Industries honestlyphresh.com operates in

honestlyphresh.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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honestlyphresh.com channels

Identify top traffic channels that drive growth for honestlyphresh.comand discover how performance of traffic channels has changed over time.

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honestlyphresh.com Google Ads spend

Evaluate honestlyphresh.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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honestlyphresh.com devices

Review honestlyphresh.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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honestlyphresh.com top markets

Explore honestlyphresh.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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honestlyphresh.com country & global rank

Assess the ranking of honestlyphresh.com among other retailers within its primary country and worldwide.

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