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Oct 2025
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Home/Insights/Retailers/thecrystal.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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3K
Revenue
Oct 25
13.6K
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$0-25
AOV
Oct 25
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Thecrystal.com is a website that specializes in selling a wide range of crystals and gemstones. They offer various types of crystals, such as quartz, amethyst, and jade. Additionally, the website provides information about crystal properties, uses, and healing benefits. They also offer crystal-related accessories and jewelry for purchase.

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thecrystal.com Annual Revenue and Growth

thecrystal.com's annual sales on its online store amounted to $72.2K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$72.2K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thecrystal.com revenue by year

thecrystal.com's monthly revenueOVER TIME
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Over the past three months, thecrystal.com revenue has experienced growth of 41%, compared to the preceding three months.

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thecrystal.com revenue growth for last six months
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OVERVIEW
In October 2025, thecrystal.com, operating in the BEAUTY AND COSMETICS sector, reported online sales revenue of $3,015, significantly below the median of $41,294, with sessions totaling 13,608, also lower than the median of 18,156; its conversion rate ranged between 2.50-3.00%, trailing behind the industry's high of 4.65%, while the average order value (AOV) remained at $0-25, far from the sector's high AOV of $202, highlighting challenges in performance relative to leading competitors like themancompany.com and sephora.com.
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thecrystal.com competitors

When comparing thecrystal.com to its competitors in October 2025, we see that thecrystal.com falls behind in terms of revenue, transactions, and sessions. thecrystal.com generated a revenue of $3,015 with 382 transactions and 13,608 sessions. In comparison, lafes.com brought in $4,697 with 73 transactions and 2,758 sessions, while bubbleandbee.com saw $6,967 in revenue from 132 transactions and 6,506 sessions. madamelemy.com outperformed with a significant revenue of $52,373 from 625 transactions and 15,035 sessions. basin.com also surpassed thecrystal.com with $23,262 in revenue, 388 transactions, and 14,506 sessions. Lastly, honestlyphresh.com performed well with $8,731 in revenue, 139 transactions, and 2,683 sessions. thecrystal.com can look into improving these metrics to better compete with its rivals.

lafes.com screenshot
#1 lafes.com
4.7K
Revenue
2.8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
bubbleandbee.com screenshot
#2 bubbleandbee.com
7K
Revenue
6.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
madamelemy.com screenshot
#3 madamelemy.com
52.4K
Revenue
15K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
basin.com screenshot
#4 basin.com
23.3K
Revenue
14.5K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
honestlyphresh.com screenshot
#5 honestlyphresh.com
8.7K
Revenue
2.7K
Sessions
5.0-5.5%
Conv. rate
$50-75
AOV
thecrystal.com vs top market performers
thecrystal.com
top retailers
conversion rate vs average order value for thecrystal.com and its competitors
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Revenue share by device at thecrystal.com

In October large majority of sales on thecrystal.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In October large majority of sales on thecrystal.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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thecrystal.com channels

Identify top traffic channels that drive growth for thecrystal.comand discover how performance of traffic channels has changed over time.

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thecrystal.com Google Ads spend

Evaluate thecrystal.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thecrystal.com devices

Review thecrystal.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thecrystal.com top markets

Explore thecrystal.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thecrystal.com country & global rank

Assess the ranking of thecrystal.com among other retailers within its primary country and worldwide.

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