Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Apr 2026
All countries
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for ikea.bgikea.bg

Start benchmarking for free
Sign in with GoogleSign up with Google
848.7K
Revenue
Apr 26
709.2K
Sessions
Apr 26
0.5-1.0%
Conv. rate
Apr 26
$150-175
AOV
Apr 26
Loading...
  • Main country of store: BULGARIA
  • Website category: E COMMERCE AND SHOPPING

Ikea.bg is a website that offers a wide variety of furniture and home decor items. The website features a range of products such as tables, chairs, beds, kitchen appliances, lighting fixtures, and more. It provides customers with convenient online shopping options and detailed product information for informed purchases.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

ikea.bg Annual Revenue and Growth

ikea.bg's annual sales on its online store amounted to $10M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$10M
Annual growth forecast2025/2026
10-20%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
ikea.bg revenue by year

ikea.bg's monthly revenueOVER TIME
View real-time data

Over the past three months, ikea.bg revenue has experienced decline of 14%, compared to the preceding three months.

View real-time data
ikea.bg revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In April 2026, ikea.bg generated online sales revenue of $848,740, significantly surpassing the e-commerce industry median of $80,332, but still far from the leader qvc.com at $100,348,122. The site's conversion rate ranged between 0.50-1.00%, below the industry's high of 3.67%, while its average order value (AOV) stood at $150-175, well below the top AOV of $321. With 709,163 sessions, ikea.bg’s traffic was notably lower than the highest traffic leader, boots.com, which recorded 28,182,023 sessions, although it exceeded the industry median of 37,000 sessions.
Read more

ikea.bg competitors

In April 2026, ikea.bg generated a revenue of $848,740 with 5,137 transactions from 709,163 sessions, resulting in an Average Order Value (AOV) between $150-175 and a conversion rate of 0.50-1.00%. In comparison, home-max.bg outperformed ikea.bg with a revenue of $1,640,001, supported by 21,362 transactions from 960,823 sessions, indicating a lower AOV of $75-100 but a significantly higher conversion rate of 2.00-2.50%. On a larger scale, ikea.com achieved a staggering revenue of $551,149,294, with 1,824,048 transactions from an overwhelming 214,449,321 sessions. Its AOV, however, was notably higher at $300-325, matching a similar conversion rate as ikea.bg at 0.50-1.00%. Overall, while ikea.bg shows healthy metrics for its market, competitors like home-max.bg and ikea.com illustrate the vast spectrum of performance in the online furniture retail sector.

home-max.bg screenshot
#1 home-max.bg
1.6M
Revenue
960.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
ikea.com screenshot
#2 ikea.com
551.1M
Revenue
214.4M
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
ikea.bg vs top market performers
ikea.bg
top retailers
conversion rate vs average order value for ikea.bg and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at ikea.bg

In April large majority of sales on ikea.bg, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In April large majority of sales on ikea.bg, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

ikea.bg channels

Identify top traffic channels that drive growth for ikea.bgand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

ikea.bg Google Ads spend

Evaluate ikea.bg's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

ikea.bg devices

Review ikea.bg's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

ikea.bg top markets

Explore ikea.bg's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

ikea.bg country & global rank

Assess the ranking of ikea.bg among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard