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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for ikea.bgikea.bg

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866.1K
Revenue
Mar 26
778.4K
Sessions
Mar 26
0.5-1.0%
Conv. rate
Mar 26
$150-175
AOV
Mar 26
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  • Main country of store: BULGARIA
  • Website category: E COMMERCE AND SHOPPING

Ikea.bg is a website that offers a wide variety of furniture and home decor items. The website features a range of products such as tables, chairs, beds, kitchen appliances, lighting fixtures, and more. It provides customers with convenient online shopping options and detailed product information for informed purchases.

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ikea.bg Annual Revenue and Growth

ikea.bg's annual sales on its online store amounted to $10M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$10M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
ikea.bg revenue by year

ikea.bg's monthly revenueOVER TIME
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Over the past three months, ikea.bg revenue has experienced decline of 5.1%, compared to the preceding three months.

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ikea.bg revenue decline for last six months
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OVERVIEW
In March 2026, ikea.bg generated online sales of $866,057, significantly surpassing the e-commerce industry's median of $87,386, though it remains far behind qvc.com's leading revenue of $110,955,292. The site's conversion rate ranged from 0.50% to 1.00%, below the industry's high of 3.76%, with an average order value (AOV) between $150 and $175, also lower than the sector's high of $323. With 778,390 sessions, ikea.bg's traffic is considerably higher than the median of 37,859, yet still dwarfed by boots.com, which garnered an impressive 29,131,775 sessions.
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ikea.bg competitors

In March 2026, ikea.bg generated $866,057 in revenue from 5,559 transactions and 778,390 sessions with an average order value (AOV) ranging from $150-175 and a conversion rate of 0.50-1.00%. When compared to its competitors, home-max.bg outperformed ikea.bg in revenue with $1,749,728, 22,417 transactions, and 982,168 sessions. However, ikea.bg had a higher AOV of $150-175 compared to home-max.bg's $75-100 and a similar conversion rate range of 0.50-1.00%. On the other hand, ikea.com significantly surpassed both ikea.bg and home-max.bg in revenue with $558,148,551, 1,944,756 transactions, and 227,884,159 sessions. ikea.com also had the highest AOV of $275-300 but shared a similar conversion rate range of 0.50-1.00% with ikea.bg. Overall, while ikea.bg may not be the top performer in revenue among its competitors, it maintains a competitive AOV and conversion rate.

home-max.bg screenshot
#1 home-max.bg
1.7M
Revenue
982.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
ikea.com screenshot
#2 ikea.com
558.1M
Revenue
227.9M
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
ikea.bg vs top market performers
ikea.bg
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conversion rate vs average order value for ikea.bg and its competitors
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Revenue share by device at ikea.bg

In March large majority of sales on ikea.bg, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In March large majority of sales on ikea.bg, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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ikea.bg channels

Identify top traffic channels that drive growth for ikea.bgand discover how performance of traffic channels has changed over time.

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ikea.bg Google Ads spend

Evaluate ikea.bg's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ikea.bg devices

Review ikea.bg's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ikea.bg top markets

Explore ikea.bg's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ikea.bg country & global rank

Assess the ranking of ikea.bg among other retailers within its primary country and worldwide.

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