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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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2.1M
Revenue
1.5M
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
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  • Main country of store: GREECE
  • Website category: INTERIOR DESIGN
  • D2C

Website ikea.gr provides visitors with access to a wide range of home furnishing products from the well-known Swedish furniture brand IKEA. The site offers various furniture items, kitchenware, textiles, lighting, and decor items, aimed at catering to diverse design preferences and functional needs for individuals seeking new additions for their homes.

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ikea.gr's revenueOVER TIME
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Over the past three months, ikea.gr revenue has experienced decline of 15%, compared to the preceding three months.

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ikea.gr revenue decline for last six months
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OVERVIEW
In May 2025, ikea.gr, the largest online store in the INTERIOR DESIGN industry, had a revenue of $2,071,375 with a median revenue of $284,257. The conversion rate ranged from 0.50-1.00%, compared to a high of 2.53% and a low of 0.63% in the industry. The average order value (AOV) was between $200-225, while the industry saw a high of $415 and a low of $146. ikea.gr had 1,463,290 sessions, exceeding the industry median of 138,016.
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ikea.gr competitors

In May 2025, ikea.gr showed a revenue of 2,071,375 with 10,306 transactions and 1,463,290 sessions. The average order value (AOV) ranged between 200-225, and the conversion rate was 0.50-1.00. Comparatively, ikea.com, a competitor, displayed significantly higher revenue of 586,811,843 but with fewer transactions (1,655,300) and sessions (212,449,318). The AOV for ikea.com was higher at 350-375, but the conversion rate was the same as ikea.gr at 0.50-1.00. Despite ikea.com's higher revenue, ikea.gr had a more efficient performance in terms of transactions and sessions, potentially indicating a better conversion rate and customer engagement on the Greek website.

ikea.com screenshot
#1 ikea.com
586.8M
Revenue
212.4M
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
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TOP MARKET PERFORMERSby revenue
ikea.gr vs top market performers
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conversion rate vs average order value for ikea.gr and its competitors
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Revenue share by device at ikea.gr

In May large majority of sales on ikea.gr, 63% was finalized on mobile devices, with 37% of sales coming from desktop devices.

In May large majority of sales on ikea.gr, 63% was finalized on mobile devices, with 37% of sales coming from desktop devices.
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ikea.gr channels

Identify top traffic channels that drive growth for ikea.grand discover how performance of traffic channels has changed over time.

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ikea.gr Google Ads spend

Evaluate ikea.gr's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ikea.gr devices

Review ikea.gr's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ikea.gr top markets

Explore ikea.gr's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ikea.gr country & global rank

Assess the ranking of ikea.gr among other retailers within its primary country and worldwide.

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