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Aug 2025
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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for ikea.grikea.gr

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2.2M
Revenue
Aug 25
1.8M
Sessions
Aug 25
0.5-1.0%
Conv. rate
Aug 25
$175-200
AOV
Aug 25
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  • Main country of store: GREECE
  • Website category: INTERIOR DESIGN
  • D2C

Website ikea.gr provides visitors with access to a wide range of home furnishing products from the well-known Swedish furniture brand IKEA. The site offers various furniture items, kitchenware, textiles, lighting, and decor items, aimed at catering to diverse design preferences and functional needs for individuals seeking new additions for their homes.

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ikea.gr Annual Revenue and Growth

ikea.gr's annual sales on its online store amounted to $36.7M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$36.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
ikea.gr revenue by year

ikea.gr's monthly revenueOVER TIME
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Over the past three months, ikea.gr revenue has experienced decline of 3.1%, compared to the preceding three months.

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ikea.gr revenue decline for last six months
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OVERVIEW
In August 2025, ikea.gr, the largest online store in INTERIOR DESIGN, generated $2,225,063 in revenue with a conversion rate of 0.50-1.00% and an AOV of $175-200. It also recorded 1,789,424 sessions, surpassing the median sessions of 96,018 in the industry. The highest conversion rate in the category was 3.17%, while the highest AOV was $444 and the lowest was $151.
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ikea.gr competitors

In August 2025, ikea.gr has a revenue of €2,225,063 with 11,297 transactions and 1,789,424 sessions. The average order value (AOV) ranges from €175 to €200, and the conversion rate is between 0.50% and 1.00%. In comparison, ikea.com, one of its competitors, has a significantly higher revenue of €1,072,649,159 with 3,156,630 transactions and 281,010,311 sessions. ikea.com also boasts a higher AOV ranging from €325 to €350 and a conversion rate of 1.00% to 1.50%. While ikea.gr has a decent performance in terms of revenue and transactions, it lags behind ikea.com in sessions, AOV, and conversion rate, indicating that there is room for improvement in attracting and converting visitors on the website.

ikea.com screenshot
#1 ikea.com
1.1B
Revenue
281M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
ikea.gr vs top market performers
ikea.gr
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conversion rate vs average order value for ikea.gr and its competitors
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Revenue share by device at ikea.gr

In August large majority of sales on ikea.gr, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In August large majority of sales on ikea.gr, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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ikea.gr channels

Identify top traffic channels that drive growth for ikea.grand discover how performance of traffic channels has changed over time.

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ikea.gr Google Ads spend

Evaluate ikea.gr's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ikea.gr devices

Review ikea.gr's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ikea.gr top markets

Explore ikea.gr's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ikea.gr country & global rank

Assess the ranking of ikea.gr among other retailers within its primary country and worldwide.

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