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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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3.9M
Revenue
Nov 25
1.8M
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
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  • Main country of store: GREECE
  • Website category: INTERIOR DESIGN
  • D2C

Website ikea.gr provides visitors with access to a wide range of home furnishing products from the well-known Swedish furniture brand IKEA. The site offers various furniture items, kitchenware, textiles, lighting, and decor items, aimed at catering to diverse design preferences and functional needs for individuals seeking new additions for their homes.

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ikea.gr Annual Revenue and Growth

ikea.gr's annual sales on its online store amounted to $36.7M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$36.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
ikea.gr revenue by year

ikea.gr's monthly revenueOVER TIME
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Over the past three months, ikea.gr revenue has experienced growth of 92%, compared to the preceding three months.

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ikea.gr revenue growth for last six months
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OVERVIEW
In November 2025, ikea.gr dominated the INTERIOR DESIGN industry with online sales revenue of $3,916,806, far exceeding the median of $685,497. It achieved the highest sessions in the category at 1,849,556, significantly surpassing the median of 96,996. With a conversion rate of 1.00-1.50%, ikea.gr's performance was slightly below the high benchmark of 3.86%, while its average order value (AOV) ranged from $175-200, also lower than the high AOV of $418. Overall, ikea.gr remains the leading online store in its category, showcasing robust engagement and sales figures.
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ikea.gr competitors

In November 2025, ikea.gr's revenue was $3,916,806 with 19,748 transactions and 1,849,556 sessions. The average order value (AOV) was between $175-$200, and the conversion rate ranged from 1.00-1.50%. Comparing this data to its competitor, ikea.com, reveals a significant difference in revenue. ikea.com had a revenue of $813,186,649 with 2,435,461 transactions and 239,654,083 sessions. The AOV for ikea.com was between $325-$350, with a conversion rate of 1.00-1.50%. While ikea.gr's metrics show solid performance, ikea.com's numbers demonstrate a much larger scale of operations and revenue generation.

ikea.com screenshot
#1 ikea.com
813.2M
Revenue
239.7M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
ikea.gr vs top market performers
ikea.gr
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conversion rate vs average order value for ikea.gr and its competitors
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Revenue share by device at ikea.gr

In November large majority of sales on ikea.gr, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In November large majority of sales on ikea.gr, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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ikea.gr channels

Identify top traffic channels that drive growth for ikea.grand discover how performance of traffic channels has changed over time.

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ikea.gr Google Ads spend

Evaluate ikea.gr's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ikea.gr devices

Review ikea.gr's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ikea.gr top markets

Explore ikea.gr's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ikea.gr country & global rank

Assess the ranking of ikea.gr among other retailers within its primary country and worldwide.

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