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Dec 2025
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Home/Insights/Retailers/incycle.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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3.9M
Revenue
Dec 25
120.9K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$2200-2300
AOV
Dec 25
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InCycle.com is an online platform that features a diverse range of products for sale. The website offers an extensive collection of items including bicycles, cycling apparel, accessories, and parts. Visitors can browse and purchase products from various well-known brands within the cycling industry through their user-friendly interface.

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incycle.com Annual Revenue and Growth

incycle.com's annual sales on its online store amounted to $81.9M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$81.9M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
incycle.com revenue by year

incycle.com's monthly revenueOVER TIME
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Over the past three months, incycle.com revenue has experienced decline of 50%, compared to the preceding three months.

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incycle.com revenue decline for last six months
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OVERVIEW
In December 2025, incycle.com achieved online sales revenue of $3,864,375, significantly surpassing the median of $102,834 in the SPORTS industry, though it remains below the leading store, specialized.com, at $13,451,205. The site’s conversion rate ranged from 1.00-1.50%, lower than the industry's high of 3.06%. In terms of Average Order Value (AOV), incycle.com recorded between $2,250-$2,275, well above the high industry standard of $1,092. With 120,862 sessions, it vastly outperformed the median of 15,674, but still lags behind specialized.com, which boasts 4,373,121 sessions.
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incycle.com competitors

In December 2025, incycle.com generated $3,864,375 in revenue from 1,703 transactions and 120,862 sessions, with an average order value (AOV) of $2,250-$2,275 and a conversion rate of 1.00-1.50%. Compared to its competitors, specialized.com had the highest revenue of $13,451,205 but with a lower conversion rate of 0.50-1.00% from 24,666 transactions and 4,373,121 sessions, with an AOV of $525-$550. On the other hand, competitivecyclist.com had the lowest revenue of $873,204 with a conversion rate of 0.00-0.50% from 2,264 transactions and 513,508 sessions, and an AOV of $375-$400. Sigma sports.com had a revenue of $3,775,000 with a similar conversion rate to incycle.com and a slightly lower AOV. northwestbicycle.com and biketiresdirect.com had lower revenue compared to incycle.com, with varying conversion rates and AOVs. Overall, incycle.com stands out for its competitive revenue, solid conversion rate, and decent AOV within the cycling industry.

specialized.com screenshot
#1 specialized.com
13.5M
Revenue
4.4M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
competitivecyclist.com screenshot
#2 competitivecyclist.com
873.2K
Revenue
513.5K
Sessions
0.0-0.5%
Conv. rate
$375-400
AOV
sigmasports.com screenshot
#3 sigmasports.com
3.8M
Revenue
849.9K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
northwestbicycle.com screenshot
#4 northwestbicycle.com
108K
Revenue
38.1K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
biketiresdirect.com screenshot
#5 biketiresdirect.com
2.1M
Revenue
473.2K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
incycle.com vs top market performers
incycle.com
top retailers
conversion rate vs average order value for incycle.com and its competitors
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Revenue share by device at incycle.com

In December large majority of sales on incycle.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on incycle.com, 89% was finalized on desktop devices, with 11% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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incycle.com channels

Identify top traffic channels that drive growth for incycle.comand discover how performance of traffic channels has changed over time.

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incycle.com Google Ads spend

Evaluate incycle.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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incycle.com devices

Review incycle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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incycle.com top markets

Explore incycle.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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incycle.com country & global rank

Assess the ranking of incycle.com among other retailers within its primary country and worldwide.

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