specialized.com
Specialized.com is a website that offers a specialized and diverse range of products for sale. With a strong focus on cycling equipment, the website sells bikes, accessories, components, and clothing suitable for various skill levels. Catering to avid cyclists, Specialized.com provides a wide selection of products to meet different biking needs.
GRIPS CUSTOMERS & RESEARCH PARTNERS
specialized.com Annual Revenue and Growth
specialized.com's annual sales on its online store amounted to $217.4M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.
specialized.com's monthly revenueOVER TIME
Over the past three months, specialized.com revenue has experienced decline of 18%, compared to the preceding three months.
specialized.com competitors
In November 2025, specialized.com outperformed its competitors in terms of revenue, with a total of $16,160,709. This was significantly higher than incycle.com, theproscloset.com, sigmasports.com, jensonusa.com, and bikeexchange.com, whose revenues ranged from $385,654 to $5,017,841. In terms of transactions, specialized.com had 30,623, while its competitors had between 542 and 17,637 transactions. specialized.com also had the highest number of sessions at 4,575,190, surpassing the sessions of its competitors which ranged from 119,276 to 1,238,687. While specialized.com had a moderate average order value (AOV) ranging from $525 to $550, some competitors like incycle.com had a much higher AOV of $2050-$2075. In terms of conversion rate, specialized.com fell within the average range of 0.50-1.00, similar to the rates of its competitors.
Revenue share by device at specialized.com
In November large majority of sales on specialized.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
specialized.com channels
Identify top traffic channels that drive growth for specialized.comand discover how performance of traffic channels has changed over time.
specialized.com Google Ads spend
Evaluate specialized.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
specialized.com devices
Review specialized.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
