Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jul 2026
All countries
Home/Insights/Retailers/specialized.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for specialized.comspecialized.com

Start benchmarking for free
Sign in with GoogleSign up with Google
19.5M
Revenue
Jul 26
5.6M
Sessions
Jul 26
0.5-1.0%
Conv. rate
Jul 26
$500-600
AOV
Jul 26
Loading...

Specialized.com is a website that offers a specialized and diverse range of products for sale. With a strong focus on cycling equipment, the website sells bikes, accessories, components, and clothing suitable for various skill levels. Catering to avid cyclists, Specialized.com provides a wide selection of products to meet different biking needs.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

specialized.com Annual Revenue and Growth

specialized.com's annual sales on its online store amounted to $217.9M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$217.9M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
specialized.com revenue by year

specialized.com's monthly revenueOVER TIME
View real-time data

Over the past three months, specialized.com revenue has experienced growth of 17%, compared to the preceding three months.

View real-time data
specialized.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
specialized.com is a leader in the cycling and biking category, achieving remarkable performance metrics for July 2026. The site generated $19.5 million in online sales, significantly higher than the approximately $108,000 typical cycling and biking store. Its conversion rate of 0.50-1.00% falls within the typical cycling and biking store range of 0.48% to 2.7%. The average order value (AOV) stands at $525-550, also within the category's typical range of $193 to $1,154. With 5.6 million sessions, specialized.com greatly exceeds the typical cycling and biking store's 17,500 monthly sessions.
Read more

specialized.com competitors

In July 2026, specialized.com trails its competitors in conversion rates, ranging from 0.50-1.00%. Despite this, specialized.com leads the market with a revenue of $19.5 million, outperforming incycle.com by $8.4 million. Additionally, specialized.com achieved the highest number of transactions at 36,600, surpassing sigmasports.com by 19,300. It also ranks first in sessions, attracting 5.6 million users, significantly outpacing jensonusa.com by 4.1 million. While incycle.com boasts a high AOV of $2400-2425, specialized.com maintains a competitive AOV of $525-550, showcasing its appeal to a different customer base. Overall, specialized.com demonstrates strong performance despite a lower conversion rate compared to competitors like incycle.com and sigmasports.com.

incycle.com screenshot
#1 incycle.com
11.1M
Revenue
259.5K
Sessions
1.5-2.0%
Conv. rate
$2400-2500
AOV
theproscloset.com screenshot
#2 theproscloset.com
3.9M
Revenue
467.7K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
sigmasports.com screenshot
#3 sigmasports.com
5.3M
Revenue
1M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
jensonusa.com screenshot
#4 jensonusa.com
7.7M
Revenue
1.5M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
bikeexchange.com screenshot
#5 bikeexchange.com
1M
Revenue
348.5K
Sessions
0.0-0.5%
Conv. rate
$700-800
AOV
specialized.com vs top market performers
specialized.com
top retailers
conversion rate vs average order value for specialized.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Industries specialized.com operates in

specialized.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

specialized.com channels

Identify top traffic channels that drive growth for specialized.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

specialized.com Google Ads spend

Evaluate specialized.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

specialized.com devices

Review specialized.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

specialized.com top markets

Explore specialized.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

specialized.com country & global rank

Assess the ranking of specialized.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard