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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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23.1M
Revenue
5M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
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Specialized.com is a website that offers a specialized and diverse range of products for sale. With a strong focus on cycling equipment, the website sells bikes, accessories, components, and clothing suitable for various skill levels. Catering to avid cyclists, Specialized.com provides a wide selection of products to meet different biking needs.

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specialized.com's revenueOVER TIME
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Over the past three months, specialized.com revenue has experienced growth of 130%, compared to the preceding three months.

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specialized.com revenue growth for last six months
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OVERVIEW
specialized.com's revenue of $23,103,296 makes it the largest online store in the SPORTS category, with a conversion rate of 0.50-1.00% and an AOV of $550-575. The highest conversion rate in the industry is 3.02%, while the lowest is 0.48%. The highest AOV is $1,156 and the lowest is $196. With 4,976,025 sessions, specialized.com falls just short of the highest session count of 5,626,674 from trekbikes.com, while the median number of sessions in the SPORTS category is 21,335.
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specialized.com competitors

In May 2025, specialized.com stands out among its competitors in the cycling industry. While specialized.com has a revenue of $23,103,296 and 41,088 transactions with 4,976,025 sessions, its average order value (AOV) ranges from $550 to $575, and its conversion rate is between 0.50% and 1.00%. In comparison, bikeexchange.com has a much lower revenue of $595,781 with 886 transactions and 226,703 sessions, although its AOV is slightly higher at $650-$675. On the other hand, jensonusa.com, theproscloset.com, sigmasports.com, and incycle.com all have varying revenue, transactions, sessions, AOV, and conversion rates. However, specialized.com maintains a strong position with a balanced performance across these metrics compared to its competitors, showcasing its dominance in the market.

incycle.com screenshot
#1 incycle.com
10.5M
Revenue
283K
Sessions
1.5-2.0%
Conv. rate
$2300-2400
AOV
theproscloset.com screenshot
#2 theproscloset.com
3.2M
Revenue
531.1K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
sigmasports.com screenshot
#3 sigmasports.com
4.9M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
jensonusa.com screenshot
#4 jensonusa.com
5.3M
Revenue
1.5M
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
bikeexchange.com screenshot
#5 bikeexchange.com
595.8K
Revenue
226.7K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
specialized.com vs top market performers
specialized.com
top retailers
conversion rate vs average order value for specialized.com and its competitors
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Revenue share by device at specialized.com

In May large majority of sales on specialized.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices.

In May large majority of sales on specialized.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices.
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specialized.com channels

Identify top traffic channels that drive growth for specialized.comand discover how performance of traffic channels has changed over time.

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specialized.com Google Ads spend

Evaluate specialized.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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specialized.com devices

Review specialized.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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specialized.com top markets

Explore specialized.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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specialized.com country & global rank

Assess the ranking of specialized.com among other retailers within its primary country and worldwide.

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