instyler.com
InStyler.com is an e-commerce platform offering a variety of hair styling tools. The website features innovative hair appliances, such as rotating irons, curlers, and straighteners. Other products include hair care accessories, brushes, and heat protectant sprays. It provides users with the convenience of online shopping for hair styling needs.
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instyler.com Annual Revenue and Growth
instyler.com's annual sales on its online store amounted to $410.3K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
instyler.com's monthly revenueOVER TIME
Over the past three months, instyler.com revenue has experienced growth of 103%, compared to the preceding three months.
instyler.com competitors
As of April 2026, instyler.com generated a revenue of $75,280 from 742 transactions across 49,005 sessions, resulting in an Average Order Value (AOV) of $100-125 and a conversion rate of 1.50-2.00%. In comparison, hottools.com earned $56,100 with a higher conversion rate of 2.00-2.50%, albeit with a lower AOV of $75-100. samvilla.com, while having the highest AOV of $250-275, lagged significantly in revenue at $35,110. In stark contrast, ghdhair.com dominated the market with a staggering revenue of $2,996,287 from 16,550 transactions, showcasing an AOV of $175-200 and a similar conversion rate to instyler.com. conair.com followed with $255,345 in revenue and a conversion rate of 1.00-1.50%, while haibeautyconcepts.com generated $11,820 with a strong conversion rate of 2.50-3.00%. Overall, instyler.com maintains competitive metrics amidst a diverse field of beauty retailers.
Revenue share by device at instyler.com
In April large majority of sales on instyler.com, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.
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instyler.com channels
Identify top traffic channels that drive growth for instyler.comand discover how performance of traffic channels has changed over time.
instyler.com Google Ads spend
Evaluate instyler.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
instyler.com devices
Review instyler.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
