instyler.com
InStyler.com is an e-commerce platform offering a variety of hair styling tools. The website features innovative hair appliances, such as rotating irons, curlers, and straighteners. Other products include hair care accessories, brushes, and heat protectant sprays. It provides users with the convenience of online shopping for hair styling needs.
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instyler.com Annual Revenue and Growth
instyler.com's annual sales on its online store amounted to $410.3K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
instyler.com's monthly revenueOVER TIME
Over the past three months, instyler.com revenue has experienced growth of 115%, compared to the preceding three months.
instyler.com competitors
In March 2026, instyler.com generated a revenue of $99,616 from 1,012 transactions and 57,856 sessions with a conversion rate of 1.50-2.00%. Compared to its competitors, hottools.com had a revenue of $58,751 from 662 transactions and 22,837 sessions with a higher conversion rate of 2.50-3.00%. However, ghdhair.com outperformed all others with a revenue of $3,423,521 from 19,418 transactions and 956,484 sessions, and a conversion rate of 2.00-2.50%. While instyler.com and conair.com had similar AOV in the range of 125-150, ghdhair.com had the highest AOV at 175-200. samvilla.com had a lower revenue and conversion rate compared to instyler.com. Overall, instyler.com falls within the range of its competitors in terms of revenue and AOV, but there is potential to improve its conversion rate to compete more effectively.
Revenue share by device at instyler.com
In March large majority of sales on instyler.com, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.
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instyler.com channels
Identify top traffic channels that drive growth for instyler.comand discover how performance of traffic channels has changed over time.
instyler.com Google Ads spend
Evaluate instyler.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
instyler.com devices
Review instyler.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
