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Sep 2025
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Home/Insights/Retailers/itsugar.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for itsugar.comitsugar.com

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93.4K
Revenue
Sep 25
93.8K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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itsugar.com's monthly revenueOVER TIME
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Over the past three months, itsugar.com revenue has experienced decline of 13%, compared to the preceding three months.

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itsugar.com revenue decline for last six months
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OVERVIEW
In September 2025, itsugar.com generated online sales revenue of $93,441, surpassing the FASHION AND APPAREL median of $74,931, but falling short of industry leader shein.com's $819,580,923. The site achieved a conversion rate of 0.50-1.00%, within the range of the industry's low (0.68%) but significantly below the high of 3.2%. Its average order value (AOV) ranged between $100-125, which is above the low end of $73 but far from the high of $382. Additionally, itsugar.com had 93,819 sessions, notably higher than the industry median of 34,221 yet minuscule compared to shein.com's massive 297,137,690 sessions.
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itsugar.com competitors

In September 2025, itsugar.com had a revenue of $93,441 from 843 transactions and 93,819 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 0.50-1.00. Comparing this to its competitors, dylanscandybar.com had a higher revenue of $139,467 with 1,004 transactions and 70,338 sessions, boasting an AOV of $125-150 and a conversion rate of 1.00-1.50. Similarly, sugarfina.com outperformed itsugar.com with a revenue of $372,896, 4,811 transactions, and 103,403 sessions, achieving an AOV of $75-100 and a conversion rate of 4.50-5.00. In contrast, itsugar.com falls behind in terms of revenue and conversion rate when compared to competitors like lolliandpops.com, albanesecandy.com, and vat19.com. Despite having a decent performance, itsugar.com has room for improvement in increasing revenue and enhancing its conversion rate to match up with top competitors in the candy industry.

dylanscandybar.com screenshot
#1 dylanscandybar.com
139.5K
Revenue
70.3K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
lolliandpops.com screenshot
#2 lolliandpops.com
169.2K
Revenue
44.3K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
sugarfina.com screenshot
#3 sugarfina.com
372.9K
Revenue
103.4K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
albanesecandy.com screenshot
#4 albanesecandy.com
127.3K
Revenue
88.4K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
vat19.com screenshot
#5 vat19.com
617K
Revenue
375.3K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
itsugar.com vs top market performers
itsugar.com
top retailers
conversion rate vs average order value for itsugar.com and its competitors
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Revenue share by device at itsugar.com

In September large majority of sales on itsugar.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on itsugar.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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itsugar.com channels

Identify top traffic channels that drive growth for itsugar.comand discover how performance of traffic channels has changed over time.

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itsugar.com Google Ads spend

Evaluate itsugar.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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itsugar.com devices

Review itsugar.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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itsugar.com top markets

Explore itsugar.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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itsugar.com country & global rank

Assess the ranking of itsugar.com among other retailers within its primary country and worldwide.

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