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Oct 2025
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Home/Insights/Retailers/jamesavery.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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1.8M
Revenue
Oct 25
1.2M
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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Jamesavery.com is an independently owned website that offers a wide variety of jewelry products. Their collection includes earrings, rings, necklaces, bracelets, and charms. The website features items made from materials such as silver, gold, gemstones, and pearls. Customers can explore and purchase unique and customizable designs.

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jamesavery.com Annual Revenue and Growth

jamesavery.com's annual sales on its online store amounted to $41.4M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$41.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
jamesavery.com revenue by year

jamesavery.com's monthly revenueOVER TIME
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Over the past three months, jamesavery.com revenue has experienced decline of 37%, compared to the preceding three months.

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jamesavery.com revenue decline for last six months
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OVERVIEW
In October 2025, jamesavery.com, a lifestyle and jewelry retailer, generated $1,751,501 in online sales, significantly surpassing the median revenue of $87,805 in its industry. The site achieved a conversion rate of 0.50-1.00%, lower than the industry's high of 2.82%, while its average order value ranged from $175-200, compared to a high of $984. The website recorded 1,168,534 sessions, well below the leading store, pandora.net, which had 13,541,880 sessions, highlighting both potential for growth and competitive challenges within the jewelry and luxury product sector.
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jamesavery.com competitors

When comparing jamesavery.com to its competitors in October 2025, it is evident that James Avery falls behind in terms of revenue and transactions. James Avery's revenue of $1,751,501 is significantly lower than that of its competitors, such as Pandora with $16,638,621 and Kay with $45,754,974. Similarly, James Avery's number of transactions at 9,422 is lower compared to Kay's 78,195. However, James Avery shines in terms of conversion rate, with a range of 0.50-1.00%, falling within the competitive range of 0.50-2.00%. Despite having a lower average order value (AOV) in the range of $175-200, James Avery manages to hold its own against competitors like Reeds with an AOV of $300-325. Overall, James Avery may need to focus on increasing revenue and transactions to remain competitive in the jewelry market.

pandora.net screenshot
#1 pandora.net
16.6M
Revenue
13.5M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
reeds.com screenshot
#2 reeds.com
3.4M
Revenue
605.5K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
kendrascott.com screenshot
#3 kendrascott.com
10.9M
Revenue
2.5M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
kay.com screenshot
#4 kay.com
45.8M
Revenue
6.3M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
zales.com screenshot
#5 zales.com
25.9M
Revenue
3.2M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
jamesavery.com vs top market performers
jamesavery.com
top retailers
conversion rate vs average order value for jamesavery.com and its competitors
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Revenue share by device at jamesavery.com

In October large majority of sales on jamesavery.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In October large majority of sales on jamesavery.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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jamesavery.com channels

Identify top traffic channels that drive growth for jamesavery.comand discover how performance of traffic channels has changed over time.

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jamesavery.com Google Ads spend

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jamesavery.com devices

Review jamesavery.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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jamesavery.com top markets

Explore jamesavery.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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jamesavery.com country & global rank

Assess the ranking of jamesavery.com among other retailers within its primary country and worldwide.

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