zales.com
Zales.com is an online retail platform that offers a wide range of jewelry products, including rings, necklaces, bracelets, earrings, and watches for men and women. It also provides customization options, as well as various collections featuring diamonds, gemstones, and precious metals. Zales.com additionally offers expedited shipping and financing alternatives.
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zales.com Annual Revenue and Growth
zales.com's annual sales on its online store amounted to $451.5M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
zales.com's monthly revenueOVER TIME
Over the past three months, zales.com revenue has experienced growth of 33%, compared to the preceding three months.
zales.com competitors
In September 2025, zales.com reported a revenue of $24,025,495 with 49,526 transactions and 2,795,391 sessions, boasting an average order value (AOV) of $475-$500 and a conversion rate of 1.50-2.00%. When compared to its competitors, zales.com falls behind in terms of revenue when compared to brilliantearth.com, which generated $75,014,879. However, zales.com outperforms zalesoutlet.com in terms of revenue, transactions, and sessions. kay.com surpasses zales.com in revenue, transactions, and sessions but has a similar AOV and conversion rate. jared.com also outperforms zales.com in revenue and sessions, while helzberg.com and brilliantearth.com both outperform zales.com in revenue. Overall, zales.com holds its ground among competitors but faces stiff competition from larger players like Kay and Brilliant Earth.
Revenue share by device at zales.com
In September large majority of sales on zales.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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zales.com channels
Identify top traffic channels that drive growth for zales.comand discover how performance of traffic channels has changed over time.
zales.com Google Ads spend
Evaluate zales.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
zales.com devices
Review zales.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
