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Sep 2026
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Home/Insights/Retailers/johnnywas.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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4.1M
Revenue
Sep 26
721.4K
Sessions
Sep 26
2.5-3.0%
Conv. rate
Sep 26
$200-225
AOV
Sep 26
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Johnny Was is a website that offers a collection of womens clothing, accessories, and home décor items. Their product range includes dresses, tops, jackets, and pants, boasting intricate designs and vibrant colors. Additionally, they feature a selection of stylish handbags, scarves, jewelry, and various pieces to enhance interior spaces.

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johnnywas.com Annual Revenue and Growth

johnnywas.com's annual sales on its online store amounted to $42.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$42.2M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
johnnywas.com revenue by year

johnnywas.com's monthly revenueOVER TIME
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Over the past three months, johnnywas.com revenue has experienced growth of 22%, compared to the preceding three months.

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johnnywas.com revenue growth for last six months
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OVERVIEW
johnnywas.com operates in the fashion and apparel category, where it generated $4.1 million in online sales for September 2026. The average store in the fashion and apparel category generates around $63,500 a month. With a conversion rate of 2.50-3.00%, it falls within the typical range of 0.67% to 3.16%. Its average order value (AOV) of $200-225 is also within the category's typical range of $79 to $406, while sessions reached 721,000 compared to the average store's 26,000.
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johnnywas.com competitors

The competitive set includes johnnywas.com, treasurelingerie.com, threebirdnest.com, shoplovestitch.com, bohobeachhut.com, and naturallife.com. In September 2026, johnnywas.com generated $4.1 million in revenue with 18,800 transactions from 721,000 sessions, achieving an average order value (AOV) of $200-225 and a conversion rate of 2.50-3.00%. It ranks second among its competitors for revenue, transactions, and sessions, trailing naturallife.com, which leads with $9.7 million in revenue, 127,000 transactions, and 4 million sessions. Although johnnywas.com surpasses treasurelingerie.com and threebirdnest.com in revenue and transactions, it remains well behind naturallife.com, highlighting its solid performance within the competitive landscape.

treasurelingerie.com screenshot
#1 treasurelingerie.com
18.4K
Revenue
4.8K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
threebirdnest.com screenshot
#2 threebirdnest.com
742.9K
Revenue
468.1K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
shoplovestitch.com screenshot
#3 shoplovestitch.com
132.9K
Revenue
50.6K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
bohobeachhut.com screenshot
#4 bohobeachhut.com
75.8K
Revenue
90.7K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
naturallife.com screenshot
#5 naturallife.com
9.7M
Revenue
4M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
johnnywas.com vs top market performers
johnnywas.com
top retailers
conversion rate vs average order value for johnnywas.com and its competitors
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Revenue share by device at johnnywas.com

In September large majority of sales on johnnywas.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on johnnywas.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries johnnywas.com operates in

johnnywas.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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johnnywas.com channels

Identify top traffic channels that drive growth for johnnywas.comand discover how performance of traffic channels has changed over time.

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johnnywas.com Google Ads spend

Evaluate johnnywas.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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johnnywas.com devices

Review johnnywas.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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johnnywas.com top markets

Explore johnnywas.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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johnnywas.com country & global rank

Assess the ranking of johnnywas.com among other retailers within its primary country and worldwide.

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