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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for kidpik.comkidpik.com

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49.3K
Revenue
46.3K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
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Kidpik.com is an online platform that sells personalized fashion boxes for kids. Customers receive curated outfits that align with their childs style preferences, including shirts, skirts, pants, dresses, and accessories. The website allows parents to conveniently shop for fashionable childrens clothing without the hassle of browsing through various stores.

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kidpik.com's revenueOVER TIME
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Over the past three months, kidpik.com revenue has experienced decline of 12%, compared to the preceding three months.

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kidpik.com revenue decline for last six months
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OVERVIEW
In May 2025, kidpik.com in the FASHION AND APPAREL industry had online sales revenue of $49,328, a conversion rate of 0.50-1.00%, an AOV of $125-150, and 46,317 sessions. The median revenue for the industry is $81,783, the highest revenue is $731,622,726 from shein.com, the highest conversion rate is 3.09%, the lowest conversion rate is 0.67%, the highest AOV is $415, the lowest AOV is $82, the highest sessions are 224,142,058 from shein.com, and the median sessions are 33,223.
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kidpik.com competitors

In May 2025, kidpik.com outperformed its competitors in terms of revenue, with $49,328, although falling behind cookieskids.com at $310,448. kidpik.com had 389 transactions and 46,317 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate between 0.50% to 1.00%. Compared to its competitors, kidpik.com had a lower number of transactions and sessions, but a similar AOV and conversion rate. For instance, shopjackie.com had $13,523 in revenue, 48 transactions, 1,586 sessions, AOV between $275 to $300, and a conversion rate of 3.00% to 3.50%. miniruby.com, cookieskids.com, appaman.com, and lolaandtheboys.com also showcased different strengths and weaknesses in various metrics, highlighting kidpik.com's unique position in the market.

miniruby.com screenshot
#1 miniruby.com
23K
Revenue
12K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
appaman.com screenshot
#2 appaman.com
107.2K
Revenue
44.6K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
gymboree.com screenshot
#3 gymboree.com
2.6M
Revenue
1M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
shopjackie.com screenshot
#4 shopjackie.com
13.5K
Revenue
1.6K
Sessions
3.0-3.5%
Conv. rate
$275-300
AOV
lolaandtheboys.com screenshot
#5 lolaandtheboys.com
76.6K
Revenue
125.9K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
kidpik.com vs top market performers
kidpik.com
top retailers
conversion rate vs average order value for kidpik.com and its competitors
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Revenue share by device at kidpik.com

In May large majority of sales on kidpik.com, 62% was finalized on mobile devices, with 38% of sales coming from desktop devices.

In May large majority of sales on kidpik.com, 62% was finalized on mobile devices, with 38% of sales coming from desktop devices.
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kidpik.com channels

Identify top traffic channels that drive growth for kidpik.comand discover how performance of traffic channels has changed over time.

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kidpik.com Google Ads spend

Evaluate kidpik.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kidpik.com devices

Review kidpik.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kidpik.com top markets

Explore kidpik.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kidpik.com country & global rank

Assess the ranking of kidpik.com among other retailers within its primary country and worldwide.

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