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Nov 2025
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Home/Insights/Retailers/miniruby.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for miniruby.comminiruby.com

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16.8K
Revenue
Nov 25
10.4K
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$150-175
AOV
Nov 25
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Miniruby.com is an online platform that offers a variety of products for children. The website specializes in selling kids clothing, accessories, and shoes to meet their fashion needs. Additionally, they provide customers with a hassle-free shopping experience and timely delivery services.

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miniruby.com Annual Revenue and Growth

miniruby.com's annual sales on its online store amounted to $701.5K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$701.5K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
miniruby.com revenue by year

miniruby.com's monthly revenueOVER TIME
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Over the past three months, miniruby.com revenue has experienced decline of 8.2%, compared to the preceding three months.

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miniruby.com revenue decline for last six months
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OVERVIEW
In November 2025, miniruby.com generated $16,822 in revenue, significantly below the FASHION AND APPAREL median of $93,064, with a conversion rate between 1.00-1.50%, underperforming against the sector's high of 3.37%. The average order value (AOV) ranged from $150-175, again lower than the top AOV of $375. With 10,420 sessions, miniruby.com attracted far fewer visitors compared to the industry median of 36,492, highlighting a need for improvement in both traffic and sales performance in the highly competitive landscape dominated by giants like shein.com, which leads with an astounding revenue of $916,157,774.
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miniruby.com competitors

In November 2025, miniruby.com reported a revenue of $16,822 with 111 transactions and 10,420 sessions, resulting in an average order value (AOV) of $150-$175 and a conversion rate of 1.00-1.50%. Comparing these metrics to its competitors, we see that appaman.com outperformed miniruby.com with a revenue of $236,377, 2,003 transactions, and 101,102 sessions. However, miniruby.com had a higher AOV range. alexandalexa.com, with a revenue of $6,885 and jansport.com, with a revenue of $1,188,010, also had higher revenues than miniruby.com. kidpik.com had similar revenue to miniruby.com but with a lower number of transactions and sessions. Overall, while miniruby.com may not have the highest revenue among its competitors, it does demonstrate competitive AOV and conversion rates.

appaman.com screenshot
#1 appaman.com
236.4K
Revenue
101.1K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
alexandalexa.com screenshot
#2 alexandalexa.com
6.9K
Revenue
5.7K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
hello-alyss.com screenshot
#3 hello-alyss.com
2K
Revenue
973.7
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
jansport.com screenshot
#4 jansport.com
1.2M
Revenue
421.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
kidpik.com screenshot
#5 kidpik.com
57K
Revenue
53.3K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
miniruby.com vs top market performers
miniruby.com
top retailers
conversion rate vs average order value for miniruby.com and its competitors
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Revenue share by device at miniruby.com

In November large majority of sales on miniruby.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on miniruby.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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miniruby.com channels

Identify top traffic channels that drive growth for miniruby.comand discover how performance of traffic channels has changed over time.

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miniruby.com Google Ads spend

Evaluate miniruby.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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miniruby.com devices

Review miniruby.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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miniruby.com top markets

Explore miniruby.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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miniruby.com country & global rank

Assess the ranking of miniruby.com among other retailers within its primary country and worldwide.

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