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Nov 2025
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Home/Insights/Retailers/knivesandtools.de
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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1.8M
Revenue
Nov 25
667.3K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Auf der Suche nach einem neuen Messer, einer Taschenlampe oder einem Fernglas? Günstige Angebote findest Du in unserem Online-Shop auf Knivesandtools.de!

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knivesandtools.de's monthly revenueOVER TIME
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Over the past three months, knivesandtools.de revenue has experienced growth of 6.2%, compared to the preceding three months.

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knivesandtools.de revenue growth for last six months
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OVERVIEW
In November 2025, knivesandtools.de achieved impressive revenue of $1,772,926, significantly exceeding the e-commerce median of $101,517, while also maintaining a conversion rate between 2.00-2.50%, below the industry high of 4.05%. With an average order value (AOV) of $125-150, it falls short of the e-commerce benchmark of $337 for high AOVs. The site recorded 667,345 sessions, far below the industry leader boots.com at 43,745,699, but surpassing the median sessions of 41,915, highlighting its solid performance in the competitive e-commerce landscape.
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knivesandtools.de competitors

In November 2025, knivesandtools.de outperformed its competitors in terms of revenue, transactions, and sessions. knivesandtools.de generated a revenue of €1,772,926 from 14,167 transactions and 667,345 sessions with an average order value (AOV) of €125-150 and a conversion rate of 2.00-2.50%. In comparison, boker.de, a competitor, had a revenue of €1,304,149 from 8,546 transactions and 425,903 sessions with a higher AOV of €150-175 but a similar conversion rate. messerspezialist.de, feines-werkzeug.de, and zwilling.com also lagged behind knivesandtools.de in terms of revenue, transactions, and sessions. zwilling.com, the largest competitor, had a significantly higher revenue of €21,931,920 from 221,637 transactions and 2,805,178 sessions, but with a lower AOV and higher conversion rate than knivesandtools.de.

boker.de screenshot
#1 boker.de
1.3M
Revenue
425.9K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
messerspezialist.de screenshot
#2 messerspezialist.de
224.2K
Revenue
69.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
feines-werkzeug.de screenshot
#3 feines-werkzeug.de
133.3K
Revenue
36.9K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
zwilling.com screenshot
#4 zwilling.com
21.9M
Revenue
2.8M
Sessions
7.5-8.0%
Conv. rate
$75-100
AOV
schmiedeglut.de screenshot
#5 schmiedeglut.de
141.1K
Revenue
42.9K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
knivesandtools.de vs top market performers
knivesandtools.de
top retailers
conversion rate vs average order value for knivesandtools.de and its competitors
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Revenue share by device at knivesandtools.de

In November large majority of sales on knivesandtools.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on knivesandtools.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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knivesandtools.de channels

Identify top traffic channels that drive growth for knivesandtools.deand discover how performance of traffic channels has changed over time.

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knivesandtools.de Google Ads spend

Evaluate knivesandtools.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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knivesandtools.de devices

Review knivesandtools.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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knivesandtools.de top markets

Explore knivesandtools.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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knivesandtools.de country & global rank

Assess the ranking of knivesandtools.de among other retailers within its primary country and worldwide.

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