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Home/Insights/Retailers/knivesandtools.de

TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

knivesandtools.de

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1.8M

Revenue

Oct 25

698.4K

Sessions

Oct 25

2.0-2.5%

Conv. rate

Oct 25

$100-125

AOV

Oct 25

Main country of store: GERMANY
Website category: E COMMERCE AND SHOPPING

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knivesandtools.de's monthly revenueOVER TIME
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Over the past three months, knivesandtools.de revenue has experienced growth of 22%, compared to the preceding three months.

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knivesandtools.de revenue growth for last six months

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OVERVIEW

In October 2025, knivesandtools.de generated $1,787,100 in online sales, significantly exceeding the e-commerce industry's median revenue of $93,795, yet falling short of market leader michaels.com’s $105,162,923. The site's conversion rate ranged from 2.00-2.50%, which is below the high standard of 3.89%, while its average order value (AOV) of $100-125 remains moderate compared to the top-tier AOV of $350. With 698,425 sessions, knivesandtools.de outperformed the median of 39,049 sessions but was far behind the industry leader's 32,351,606 sessions, highlighting potential growth opportunities within its competitive landscape.

knivesandtools.de competitors

In October 2025, knivesandtools.de outperformed its competitors in terms of revenue, with a total of €1,787,100. In comparison, boker.de generated €1,406,116, messerspezialist.de made €159,391, and feines-werkzeug.de earned €142,879. zwilling.com, however, had the highest revenue at €13,327,199. knivesandtools.de also had the highest number of transactions at 14,809, followed by boker.de with 9,613 transactions. In terms of sessions, knivesandtools.de had 698,425 sessions, while zwilling.com had the most at 1,992,134. knivesandtools.de and boker.de both had an average order value (AOV) between €100-€125, while feines-werkzeug.de had the highest AOV at €175-€200. knivesandtools.de and boker.de shared the same conversion rate of 2.00-2.50%, while zwilling.com had the highest conversion rate at 6.00-6.50%.

#1 boker.de

1.4M

Revenue

477.2K

Sessions

2.0-2.5%

Conv. rate

$125-150

AOV

#2 messerspezialist.de

159.4K

Revenue

59.3K

Sessions

1.5-2.0%

Conv. rate

$125-150

AOV

#3 feines-werkzeug.de

142.9K

Revenue

38.1K

Sessions

1.5-2.0%

Conv. rate

$175-200

AOV

#4 zwilling.com

13.3M

Revenue

Sessions

6.0-6.5%

Conv. rate

$100-125

AOV

#5 schmiedeglut.de

60K

Revenue

22.1K

Sessions

2.0-2.5%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

knivesandtools.de vs top market performers

knivesandtools.de

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Revenue share by device at knivesandtools.de

In October large majority of sales on knivesandtools.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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knivesandtools.de channels

Identify top traffic channels that drive growth for knivesandtools.deand discover how performance of traffic channels has changed over time.

knivesandtools.de Google Ads spend

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knivesandtools.de devices

Review knivesandtools.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

knivesandtools.de top markets

Explore knivesandtools.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.