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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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242.8K
Revenue
23.4K
Sessions
6.5-7.0%
Conv. rate
$150-175
AOV
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  • Main country of store: UNITED STATES
  • Website category: ANTIQUES AND COLLECTIBLES

Kovels.com is an online platform that provides extensive information about antiques, collectibles, and vintage items to its users. The website offers facts and expert advice, showcases prices, auction results, and includes a subscription option for additional functionality and tools.

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kovels.com's revenueOVER TIME
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Over the past three months, kovels.com revenue has experienced decline of 7.8%, compared to the preceding three months.

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kovels.com revenue decline for last six months
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OVERVIEW
In July 2025, kovels.com in the ANTIQUES AND COLLECTIBLES industry had online sales revenue of $242,844, with a median revenue of $53,939. The conversion rate was between 6.50-7.00%, higher than the very high rate of 2.74% and lower than the very low rate of 0.66%. The average order value (AOV) was $150-175, with a very high AOV of $733 and a very low AOV of $92. The website had 23,409 sessions, while the highest sessions were from jmbullion.com at 4,096,581 and the median sessions were 18,589.
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kovels.com competitors

In July 2025, kovels.com, with revenue of $242,844, 1,537 transactions, 23,409 sessions, an AOV of $150-175, and a conversion rate of 6.50-7.00%, faces tough competition from replacements.com. replacements.com boasts significantly higher revenue of $6,461,305, 27,277 transactions, and a large number of sessions at 1,872,797. With a higher AOV of $225-250, replacements.com's conversion rate falls in the range of 1.00-1.50%. While kovels.com may have a higher conversion rate, replacements.com outperforms in terms of revenue, transactions, and sessions. Despite kovels.com's strengths in conversion, it falls short in overall performance metrics compared to replacements.com in July 2025.

replacements.com screenshot
#1 replacements.com
6.5M
Revenue
1.9M
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
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kovels.com vs top market performers
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conversion rate vs average order value for kovels.com and its competitors
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Revenue share by device at kovels.com

In July large majority of sales on kovels.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on kovels.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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kovels.com channels

Identify top traffic channels that drive growth for kovels.comand discover how performance of traffic channels has changed over time.

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kovels.com Google Ads spend

Evaluate kovels.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kovels.com devices

Review kovels.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kovels.com top markets

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kovels.com country & global rank

Assess the ranking of kovels.com among other retailers within its primary country and worldwide.

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