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Home/Insights/Retailers/kyliecosmetics.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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828.6K
Revenue
Jul 26
450K
Sessions
Jul 26
2.0-2.5%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
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Kylie Cosmetics is an online retailer that offers a diverse range of beauty products. Their inventory includes a wide variety of makeup items, from lip kits and eyeshadow palettes to concealers and highlighters. Customers can explore and purchase these cosmetic products conveniently through their website, kyliecosmetics.com.

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kyliecosmetics.com Annual Revenue and Growth

kyliecosmetics.com's annual sales on its online store amounted to $13M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$13M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
kyliecosmetics.com revenue by year

kyliecosmetics.com's monthly revenueOVER TIME
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Over the past three months, kyliecosmetics.com revenue has experienced decline of 1.7%, compared to the preceding three months.

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kyliecosmetics.com revenue decline for last six months
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OVERVIEW
kyliecosmetics.com performs significantly better than a typical beauty and cosmetics store. For the month of July 2026, its revenue reached $829,000, while a typical beauty and cosmetics store generates around $39,200 monthly. The site enjoys a conversion rate of 2.00-2.50%, which falls within the typical range of 1.1% to 4.37%. Additionally, its average order value (AOV) of $75-100 is also within the typical range of $52 to $207. With 450,000 sessions, it far exceeds the approximately 17,100 sessions seen by a typical beauty and cosmetics store.
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kyliecosmetics.com competitors

In July 2026, itcosmetics.com leads in revenue with $1.6 million, while kyliecosmetics.com ranks second with $829,000, trailing by $771,000. For transactions, itcosmetics.com also tops the list at 17,800, leaving kyliecosmetics.com behind by 7,100 at 10,700. In terms of sessions, itcosmetics.com generates 483,000, surpassing kyliecosmetics.com by 33,000 sessions. Despite this, kyliecosmetics.com has a conversion rate of 2.00-2.50%, which is higher than glambot.com at 1.00-1.50% and kooding.com at 1.00-1.50%. kooding.com showcases the highest AOV range of 225-250, contrasting with kyliecosmetics.com's AOV of 75-100, illustrating varying strategies among these beauty e-commerce sites.

glambot.com screenshot
#1 glambot.com
24.5K
Revenue
28.5K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
itcosmetics.com screenshot
#2 itcosmetics.com
1.6M
Revenue
483.2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
kooding.com screenshot
#3 kooding.com
24.8K
Revenue
7.3K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
kyliecosmetics.com vs top market performers
kyliecosmetics.com
top retailers
conversion rate vs average order value for kyliecosmetics.com and its competitors
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Revenue share by device at kyliecosmetics.com

In July large majority of sales on kyliecosmetics.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on kyliecosmetics.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries kyliecosmetics.com operates in

kyliecosmetics.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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kyliecosmetics.com channels

Identify top traffic channels that drive growth for kyliecosmetics.comand discover how performance of traffic channels has changed over time.

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kyliecosmetics.com Google Ads spend

Evaluate kyliecosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kyliecosmetics.com devices

Review kyliecosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kyliecosmetics.com top markets

Explore kyliecosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kyliecosmetics.com country & global rank

Assess the ranking of kyliecosmetics.com among other retailers within its primary country and worldwide.

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