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Home/Insights/Retailers/kyliecosmetics.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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1.2M
Revenue
May 26
506.2K
Sessions
May 26
3.5-4.0%
Conv. rate
May 26
$50-75
AOV
May 26
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Kylie Cosmetics is an online retailer that offers a diverse range of beauty products. Their inventory includes a wide variety of makeup items, from lip kits and eyeshadow palettes to concealers and highlighters. Customers can explore and purchase these cosmetic products conveniently through their website, kyliecosmetics.com.

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kyliecosmetics.com Annual Revenue and Growth

kyliecosmetics.com's annual sales on its online store amounted to $13M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$13M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
kyliecosmetics.com revenue by year

kyliecosmetics.com's monthly revenueOVER TIME
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Over the past three months, kyliecosmetics.com revenue has experienced decline of 29%, compared to the preceding three months.

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kyliecosmetics.com revenue decline for last six months
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OVERVIEW
In May 2026, kyliecosmetics.com achieved impressive online sales revenue of $1,224,255, significantly surpassing the median of $41,533 in the BEAUTY AND COSMETICS sector, while its conversion rate ranged between 3.50-4.00%, slightly below the high benchmark of 4.55%. The average order value (AOV) fell between $50-75, aligning with the industry’s low AOV threshold. The site recorded 506,210 sessions, markedly higher than the median of 16,416, but well below the leading competitor, Sephora, which attracted 60,095,887 sessions, demonstrating kyliecosmetics.com’s robust market presence despite the competitive landscape.
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kyliecosmetics.com competitors

In May 2026, kyliecosmetics.com generated a revenue of $1,224,255 from 17,839 transactions, with a conversion rate of 3.50-4.00% across 506,210 sessions. In comparison, itcosmetics.com led in revenue with $1,899,566, benefiting from a higher average order value (AOV) of $75-100 and similar conversion rates. glambot.com, while having a much lower revenue of $48,284, attracted 26,658 sessions with a conversion rate of 2.50-3.00%, suggesting challenges in engaging customers effectively. kooding.com posted a revenue of $140,586 from just 650 transactions, but with an exceptionally high AOV of $200-225, which could indicate a niche market appeal. Overall, kyliecosmetics.com holds a solid position, showing competitive metrics against its rivals, particularly in conversion efficiency.

glambot.com screenshot
#1 glambot.com
48.3K
Revenue
26.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
itcosmetics.com screenshot
#2 itcosmetics.com
1.9M
Revenue
569.1K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
kooding.com screenshot
#3 kooding.com
140.6K
Revenue
26K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
kyliecosmetics.com vs top market performers
kyliecosmetics.com
top retailers
conversion rate vs average order value for kyliecosmetics.com and its competitors
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Revenue share by device at kyliecosmetics.com

In May large majority of sales on kyliecosmetics.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on kyliecosmetics.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries kyliecosmetics.com operates in

kyliecosmetics.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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kyliecosmetics.com channels

Identify top traffic channels that drive growth for kyliecosmetics.comand discover how performance of traffic channels has changed over time.

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kyliecosmetics.com Google Ads spend

Evaluate kyliecosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kyliecosmetics.com devices

Review kyliecosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kyliecosmetics.com top markets

Explore kyliecosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kyliecosmetics.com country & global rank

Assess the ranking of kyliecosmetics.com among other retailers within its primary country and worldwide.

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