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Jul 2025
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Home/Insights/Retailers/itcosmetics.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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856.7K
Revenue
424.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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The website itcosmetics.com is an online platform that sells a wide range of beauty products. These products might include skincare items, makeup essentials, and tools for enhancing ones appearance. The website supplies various options catering to different skin types, offering a diverse selection for potential customers to explore.

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itcosmetics.com's revenueOVER TIME
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Over the past three months, itcosmetics.com revenue has experienced decline of 14%, compared to the preceding three months.

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itcosmetics.com revenue decline for last six months
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OVERVIEW
itcosmetics.com in the BEAUTY AND COSMETICS industry had a revenue of $856,717, conversion rate of 2.00-2.50%, and an AOV of $75-100 in July 2025. The highest revenue was $113,233,299 from themancompany.com, with a conversion rate of 4.31% and AOV of $211. The highest sessions were 41,064,568 from sephora.com, while itcosmetics.com had 424,115 sessions and a median of 20,909 in the industry.
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itcosmetics.com competitors

In July 2025, itcosmetics.com generated a revenue of $856,717 from 8,731 transactions and 424,115 sessions with an Average Order Value (AOV) of $75-$100 and a conversion rate of 2.00-2.50%. Compared to its competitors, niche-beauty.com outperformed with a revenue of $2,594,415 from 24,162 transactions and 401,937 sessions, boasting a higher AOV of $100-$125 and a significantly higher conversion rate of 6.00-6.50%. L'oreal.com also surpassed itcosmetics.com with $2,929,101 revenue from 19,404 transactions and 997,907 sessions, showcasing a higher AOV of $150-$175 but a slightly lower conversion rate of 1.50-2.00%. While itcosmetics.com falls behind in revenue compared to these top competitors, it maintains a competitive conversion rate within the range of similar_domain.

niche-beauty.com screenshot
#1 niche-beauty.com
2.6M
Revenue
401.9K
Sessions
6.0-6.5%
Conv. rate
$100-125
AOV
loreal.com screenshot
#2 loreal.com
2.9M
Revenue
997.9K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
bhcosmetics.com screenshot
#3 bhcosmetics.com
932.4
Revenue
168.6
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
milkmakeup.com screenshot
#4 milkmakeup.com
145.9K
Revenue
265.7K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
adorebeauty.com.au screenshot
#5 adorebeauty.com.au
1.9M
Revenue
1.7M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
itcosmetics.com vs top market performers
itcosmetics.com
top retailers
conversion rate vs average order value for itcosmetics.com and its competitors
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Revenue share by device at itcosmetics.com

In July large majority of sales on itcosmetics.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on itcosmetics.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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itcosmetics.com channels

Identify top traffic channels that drive growth for itcosmetics.comand discover how performance of traffic channels has changed over time.

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itcosmetics.com Google Ads spend

Evaluate itcosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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itcosmetics.com devices

Review itcosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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itcosmetics.com top markets

Explore itcosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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itcosmetics.com country & global rank

Assess the ranking of itcosmetics.com among other retailers within its primary country and worldwide.

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