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May 2025
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Home/Insights/Retailers/itcosmetics.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for itcosmetics.comitcosmetics.com

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1.5M
Revenue
447.7K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
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The website itcosmetics.com is an online platform that sells a wide range of beauty products. These products might include skincare items, makeup essentials, and tools for enhancing ones appearance. The website supplies various options catering to different skin types, offering a diverse selection for potential customers to explore.

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itcosmetics.com's revenueOVER TIME
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Over the past three months, itcosmetics.com revenue has experienced growth of 11%, compared to the preceding three months.

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itcosmetics.com revenue growth for last six months
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OVERVIEW
In May 2025, itcosmetics.com in the BEAUTY AND COSMETICS industry generated $1,489,251 in online sales, with a conversion rate of 3.00-3.50% and an AOV of $75-100. The website had 447,738 sessions, with ulta.com leading in revenue at $96,002,620 and sephora.com having the highest number of sessions at 38,510,361. The median revenue in the industry was $46,882, with a high conversion rate of 4.51% and a high AOV of $213, while the low conversion rate was 1.17% and the low AOV was $53.
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itcosmetics.com competitors

In May 2025, itcosmetics.com generated a revenue of $1,489,251 with 15,259 transactions and 447,738 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 3.00-3.50%. Compared to its competitors, adorebeauty.com.au outperformed in revenue with $2,717,843 from 50,755 transactions and 1,659,993 sessions, despite having a lower AOV of $50-75. niche-beauty.com excelled in both revenue ($2,189,982) and conversion rate (5.00-5.50%) with 21,578 transactions and 402,083 sessions, while loreal.com achieved a high revenue of $2,818,248 but with a lower conversion rate of 1.50-2.00%. milkmakeup.com lagged behind in revenue ($244,388) and sessions (284,274) with 4,652 transactions, having a similar AOV to itcosmetics.com at $50-75 and a conversion rate of 1.50-2.00%.

niche-beauty.com screenshot
#1 niche-beauty.com
2.2M
Revenue
402.1K
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
loreal.com screenshot
#2 loreal.com
2.8M
Revenue
956.4K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
milkmakeup.com screenshot
#3 milkmakeup.com
244.4K
Revenue
284.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
adorebeauty.com.au screenshot
#4 adorebeauty.com.au
2.7M
Revenue
1.7M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
maccosmetics.com screenshot
#5 maccosmetics.com
9.3M
Revenue
1.7M
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
itcosmetics.com vs top market performers
itcosmetics.com
top retailers
conversion rate vs average order value for itcosmetics.com and its competitors
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Revenue share by device at itcosmetics.com

In May large majority of sales on itcosmetics.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices.

In May large majority of sales on itcosmetics.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices.
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itcosmetics.com channels

Identify top traffic channels that drive growth for itcosmetics.comand discover how performance of traffic channels has changed over time.

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itcosmetics.com Google Ads spend

Evaluate itcosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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itcosmetics.com devices

Review itcosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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itcosmetics.com top markets

Explore itcosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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itcosmetics.com country & global rank

Assess the ranking of itcosmetics.com among other retailers within its primary country and worldwide.

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