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Sep 2025
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Home/Insights/Retailers/la-z-boy.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for la-z-boy.comla-z-boy.com

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14.4M
Revenue
Sep 25
2M
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$600-700
AOV
Sep 25
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The website la-z-boy.com offers a range of furniture products for sale. They specialize in selling recliners, sofas, loveseats, chairs, and sectionals. Customers can browse through their diverse collection of home furnishings, designed to provide comfort and style. The website offers a convenient platform for online shopping.

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la-z-boy.com Annual Revenue and Growth

la-z-boy.com's annual sales on its online store amounted to $252.4M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$252.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
la-z-boy.com revenue by year

la-z-boy.com's monthly revenueOVER TIME
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Over the past three months, la-z-boy.com revenue has experienced growth of 3.3%, compared to the preceding three months.

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la-z-boy.com revenue growth for last six months
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OVERVIEW
In September 2025, la-z-boy.com generated $14,372,055 in online sales, significantly outperforming the FURNITURE median of $128,623, despite a lower conversion rate of 1.00-1.50%, compared to the category high of 1.96%. With an average order value (AOV) of $675-700, la-z-boy.com falls short of the sector's high AOV of $1,213. The site attracted 2,001,140 sessions, which is well above the median of 34,751 but dwarfed by ikea.com's leading 238,090,084 sessions, illustrating both strong traffic and revenue performance amidst a competitive landscape.
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la-z-boy.com competitors

In September 2025, la-z-boy.com outperformed some of its competitors in terms of revenue and sessions. With a revenue of $14,372,055 and 2,001,140 sessions, it fared better than thefurnituremall.com, slumberland.com, and sofasandsectionals.com in these domains. However, when looking at conversion rates, la-z-boy.com fell behind ashleyfurniture.com and livingspaces.com, which had higher conversion rates ranging from 0.50-1.00. In terms of average order value (AOV), la-z-boy.com's AOV of $675-$700 was in the mid-range compared to its competitors, with ashleyfurniture.com and slumberland.com having higher AOVs in the range of $1200-$1450. Overall, while la-z-boy.com showed strong performance in terms of revenue and sessions, there is room for improvement in conversion rates and AOV to compete more effectively with top competitors like Ashley Furniture.

thefurnituremall.com screenshot
#1 thefurnituremall.com
114.2K
Revenue
44.4K
Sessions
0.0-0.5%
Conv. rate
$1400-1500
AOV
slumberland.com screenshot
#2 slumberland.com
1.1M
Revenue
387.1K
Sessions
0.0-0.5%
Conv. rate
$1200-1300
AOV
ashleyfurniture.com screenshot
#3 ashleyfurniture.com
86.6M
Revenue
11.6M
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
sofasandsectionals.com screenshot
#4 sofasandsectionals.com
599.5K
Revenue
84.2K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
livingspaces.com screenshot
#5 livingspaces.com
13.3M
Revenue
3.8M
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
la-z-boy.com vs top market performers
la-z-boy.com
top retailers
conversion rate vs average order value for la-z-boy.com and its competitors
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Revenue share by device at la-z-boy.com

In September large majority of sales on la-z-boy.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on la-z-boy.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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la-z-boy.com channels

Identify top traffic channels that drive growth for la-z-boy.comand discover how performance of traffic channels has changed over time.

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la-z-boy.com Google Ads spend

Evaluate la-z-boy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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la-z-boy.com devices

Review la-z-boy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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la-z-boy.com top markets

Explore la-z-boy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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la-z-boy.com country & global rank

Assess the ranking of la-z-boy.com among other retailers within its primary country and worldwide.

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