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Nov 2025
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Home/Insights/Retailers/lacelab.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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68.1K
Revenue
Nov 25
91.5K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$25-50
AOV
Nov 25
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Lacelab.com is an online platform that specializes in selling various types of shoe laces, providing options for customization. They offer a wide range of colors, patterns, and materials, suitable for different shoe styles and personal preferences. Furthermore, the website provides tutorials and tips for lace swapping and customization.

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lacelab.com Annual Revenue and Growth

lacelab.com's annual sales on its online store amounted to $1.1M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
lacelab.com revenue by year

lacelab.com's monthly revenueOVER TIME
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Over the past three months, lacelab.com revenue has experienced growth of 41%, compared to the preceding three months.

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lacelab.com revenue growth for last six months
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OVERVIEW
In November 2025, lacelab.com, operating in the FASHION AND APPAREL industry, generated online sales revenue of $68,106, below the median of $93,064, with a conversion rate of 1.50-2.00%, under the industry high of 3.37%. Its average order value (AOV) ranged from $25-50, significantly lower than the high AOV of $375. With 91,484 sessions, lacelab.com outperformed the industry median of 36,492 but fell short of the highest sessions recorded by shein.com at 342,497,064, highlighting areas for improvement in revenue and customer engagement compared to leading competitors.
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lacelab.com competitors

In November 2025, lacelab.com outperformed some of its competitors in terms of revenue, transactions, and conversion rate. While lacelab.com generated $68,106 in revenue from 1,484 transactions with a conversion rate of 1.50-2.00%, other competitors like slickieslaces.com only earned $4,885 from 119 transactions with a lower conversion rate of 0.50-1.00%. Similarly, shoelacesexpress.com and lacekings.com also fell behind lacelab.com in revenue and transactions. However, lacelab.com lagged behind angelusdirect.com, which generated $107,568 in revenue from 1,830 transactions with a conversion rate of 1.00-1.50%. Despite this, lacelab.com remained competitive in the shoelace industry with a steady average order value and a solid number of sessions at 91,484.

slickieslaces.com screenshot
#1 slickieslaces.com
4.9K
Revenue
14.5K
Sessions
0.5-1.0%
Conv. rate
$25-50
AOV
shoelacesexpress.com screenshot
#2 shoelacesexpress.com
18.3K
Revenue
19.6K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
shoelacesupply.com screenshot
#3 shoelacesupply.com
29.4K
Revenue
17.8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
angelusdirect.com screenshot
#4 angelusdirect.com
107.6K
Revenue
151.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
lacekings.com screenshot
#5 lacekings.com
3K
Revenue
2.4K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
lacelab.com vs top market performers
lacelab.com
top retailers
conversion rate vs average order value for lacelab.com and its competitors
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Revenue share by device at lacelab.com

In November large majority of sales on lacelab.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In November large majority of sales on lacelab.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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lacelab.com channels

Identify top traffic channels that drive growth for lacelab.comand discover how performance of traffic channels has changed over time.

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lacelab.com Google Ads spend

Evaluate lacelab.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lacelab.com devices

Review lacelab.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lacelab.com top markets

Explore lacelab.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lacelab.com country & global rank

Assess the ranking of lacelab.com among other retailers within its primary country and worldwide.

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