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May 2025
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Home/Insights/Retailers/locklaces.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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14.1K
Revenue
35.4K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
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Locklaces.com is an online platform offering a wide range of products for sale. The website primarily focuses on selling convenient and durable shoelaces designed with innovative lock technology. Their inventory includes various styles and colors of these laces, designed to securely fasten footwear and prevent the need for traditional knotting methods.

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locklaces.com's revenueOVER TIME
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Over the past three months, locklaces.com revenue has experienced decline of 20%, compared to the preceding three months.

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locklaces.com revenue decline for last six months
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OVERVIEW
In May 2025, locklaces.com, an online SPORTS industry retailer, reported a revenue of $14,130, below the median of $84,330. The site's conversion rate fell between 1.50-2.00%, while the highest conversion rate in the industry is 3.0%. The average order value (AOV) ranged from $25-50, with a high AOV of $565 and a low of $79 within the industry. locklaces.com received 35,447 sessions, surpassing the median of 29,719, yet far below garmin.com's 47,255,232 sessions. Performance metrics reveal areas of improvement needed for locklaces.com to compete with top players in the industry.
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locklaces.com competitors

In May 2025, locklaces.com, with a revenue of $14,130 from 541 transactions and 35,447 sessions, has an average order value (AOV) between $25-50 and a conversion rate of 1.50-2.00%. When compared to its competitors, locklaces.com falls behind lacelab.com, which has a revenue of $43,767 from 773 transactions and 95,531 sessions, with an AOV between $50-75 and a conversion rate of 0.50-1.00%. shoelacesexpress.com, shoelacesupply.com, and u-lace.com also outperform locklaces.com in terms of revenue, transactions, sessions, AOV, and conversion rate. However, locklaces.com does have a similar performance to xpandlaces.com, with a revenue of $14,992 from 210 transactions and 26,873 sessions, an AOV between $50-75, and a conversion rate of 0.50-1.00%. Despite facing tough competition, locklaces.com holds its ground in the market.

xpandlaces.com screenshot
#1 xpandlaces.com
15K
Revenue
26.9K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
shoelacesexpress.com screenshot
#2 shoelacesexpress.com
26.6K
Revenue
36.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
lacelab.com screenshot
#3 lacelab.com
43.8K
Revenue
95.5K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
u-lace.com screenshot
#4 u-lace.com
17.2K
Revenue
8.9K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
shoelacesupply.com screenshot
#5 shoelacesupply.com
24.2K
Revenue
13.6K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
locklaces.com vs top market performers
locklaces.com
top retailers
conversion rate vs average order value for locklaces.com and its competitors
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Revenue share by device at locklaces.com

In May large majority of sales on locklaces.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices.

In May large majority of sales on locklaces.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices.
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locklaces.com channels

Identify top traffic channels that drive growth for locklaces.comand discover how performance of traffic channels has changed over time.

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locklaces.com Google Ads spend

Evaluate locklaces.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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locklaces.com devices

Review locklaces.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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locklaces.com top markets

Explore locklaces.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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locklaces.com country & global rank

Assess the ranking of locklaces.com among other retailers within its primary country and worldwide.

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