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Sep 2024
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Home/Insights/Retailers/lact-aid.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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5.9K
Revenue
2.4K
Sessions
3.0-3.5%
Conversion rate
$75-100
Average order value
Online only revenue for lact-aid.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Lact-aid.com is a website providing information and products for individuals interested in breastfeeding. They offer breastfeeding aids, cultural support, instructional resources, and general knowledge about breastfeeding techniques. Their product lineup includes lactation systems designed to supplement breastfeeding, promoting milk production and assisting breastfeeding mothers.

lact-aid.com’s revenueOVER TIME
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Over the past three months, lact-aid.com revenue has experienced decline of 27%, compared to the preceding three months.

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lact-aid.com revenue decline for last six months
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OVERVIEW
In September 2024, lact-aid.com in the HEALTH industry had a revenue of $5,935, conversion rate of 3.00-3.50%, AOV of $75-100, and 2,434 sessions. Compared to walgreens.com, the largest store in the category, lact-aid.com's metrics are significantly lower with revenue, conversion rate, AOV, and sessions all below the median for HEALTH websites. The highest conversion rate in the category is 5.46% while the highest AOV is $333. Despite the lower performance metrics, lact-aid.com has potential for improvement in driving online sales and increasing user engagement.
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lact-aid.com competitors

In comparison to its competitors, lact-aid.com falls significantly behind in revenue, transactions, and sessions. etsy.com, for example, boasts a revenue of $638,464,910 with over 9 million transactions and 419 million sessions. amazon.co.uk also outperforms lact-aid.com with a revenue of $1,849,335,024, 19 million transactions, and 381 million sessions. However, lact-aid.com does have a higher average order value (AOV) compared to etsy.com, falling within the range of $75-$100, while Etsy's AOV is lower at $50-$75. lact-aid.com's conversion rate of 3.00-3.50% also falls within the range of amazon.co.uk's conversion rate of 5.00-5.50%, indicating a competitive performance in terms of converting sessions into transactions. Overall, lact-aid.com has room for improvement in terms of revenue and user engagement when compared to its major competitors in the e-commerce space.

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lact-aid.com vs top market performers
lact-aid.com
top retailers
conversion rate vs average order value for lact-aid.com and its competitors
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lact-aid.com channels

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lact-aid.com Google Ads spend

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lact-aid.com devices

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lact-aid.com top markets

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lact-aid.com country & global rank

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