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Nov 2025
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Home/Insights/Retailers/lancaster.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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1.2M
Revenue
Nov 25
323.6K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$225-250
AOV
Nov 25
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Lancaster.com is an online platform that sells a variety of products. The website offers a wide range of items such as clothing, accessories, electronics, home goods, and more. Visitors can browse and purchase items conveniently from the comfort of their own homes via the website.

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lancaster.com Annual Revenue and Growth

lancaster.com's annual sales on its online store amounted to $5.3M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$5.3M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
lancaster.com revenue by year

lancaster.com's monthly revenueOVER TIME
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Over the past three months, lancaster.com revenue has experienced growth of 27%, compared to the preceding three months.

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lancaster.com revenue growth for last six months
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OVERVIEW
In November 2025, lancaster.com, operating in the lifestyle and fashion apparel industry, generated $1,244,559 in online sales, significantly surpassing the median revenue of $93,064; it achieved a conversion rate between 1.50% and 2.00%, below the industry's high of 3.37%, with an average order value (AOV) of $225-$250, lower than the top AOV of $375, and recorded 323,624 sessions, well above the median of 36,492 but trailing the leading store, shein.com, which amassed an extraordinary 342,497,064 sessions.
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lancaster.com competitors

In November 2025, lancaster.com generated $1,244,559 in revenue from 5,383 transactions with 323,624 sessions. Their average order value (AOV) ranged from $225 to $250, and their conversion rate was between 1.50% and 2.00%. In comparison, wardow.com, one of lancaster.com's competitors, had a significantly higher revenue of $13,835,026 from 72,336 transactions and 2,269,173 sessions. However, their AOV was slightly lower at $175 to $200, but their conversion rate was higher at 3.00% to 3.50%. On the other hand, fossil.com, another competitor, had a revenue of $4,602,280 from 44,482 transactions and 4,008,195 sessions. Their AOV was lower at $100 to $125, and their conversion rate was between 1.00% and 1.50%. Overall, lancaster.com may need to focus on increasing their revenue and sessions to better compete with their rivals in the market.

wardow.com screenshot
#1 wardow.com
13.8M
Revenue
2.3M
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
fossil.com screenshot
#2 fossil.com
4.6M
Revenue
4M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
lancaster.com vs top market performers
lancaster.com
top retailers
conversion rate vs average order value for lancaster.com and its competitors
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Revenue share by device at lancaster.com

In November large majority of sales on lancaster.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.

In November large majority of sales on lancaster.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.
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brands overtime comparison

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lancaster.com channels

Identify top traffic channels that drive growth for lancaster.comand discover how performance of traffic channels has changed over time.

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lancaster.com Google Ads spend

Evaluate lancaster.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lancaster.com devices

Review lancaster.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lancaster.com top markets

Explore lancaster.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lancaster.com country & global rank

Assess the ranking of lancaster.com among other retailers within its primary country and worldwide.

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