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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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3.5M
Revenue
2.7M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
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Fossil.com is an online commerce platform that offers a wide range of products including watches, jewelry, wallets, handbags, and accessories. The website provides a convenient shopping experience and showcases their distinctive style and quality, appealing to those interested in fashion-forward designs and timeless pieces.

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fossil.com's revenueOVER TIME
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Over the past three months, fossil.com revenue has experienced growth of 0.45%, compared to the preceding three months.

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fossil.com revenue growth for last six months
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OVERVIEW
In July 2025, fossil.com, in the LUXURY industry, had a revenue of $3,465,906 (median: $92,611), conversion rate of 1.00-1.50% (high: 2.68%, low: 0.35%), AOV of $100-125 (high: $997, low: $89), and 2,722,028 sessions (median: 27,584). The top online store in this category was chrono24.com with $70,869,272 in revenue and the most sessions were at pandora.net with 14,175,059.
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fossil.com competitors

In July 2025, fossil.com outperformed its competitors in terms of revenue, transactions, and sessions. fossil.com generated $3,465,906 in revenue from 31,736 transactions and 2,722,028 sessions. The average order value (AOV) for fossil.com was between $100-125 with a conversion rate of 1.00-1.50. Compared to its competitors, watchstation.com had revenue of $316,521 from 1,269 transactions and 143,253 sessions with an AOV of $225-250 and a conversion rate of 0.50-1.00. timex.com generated $1,217,009 in revenue from 10,796 transactions and 1,589,076 sessions with an AOV of $100-125 and a conversion rate of 0.50-1.00. nixon.com had revenue of $807,692 from 3,701 transactions and 476,266 sessions, while skagen.com and watchshop.com also lagged behind fossil.com in various metrics such as revenue, transactions, and sessions.

watchstation.com screenshot
#1 watchstation.com
316.5K
Revenue
143.3K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
timex.com screenshot
#2 timex.com
1.2M
Revenue
1.6M
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
nixon.com screenshot
#3 nixon.com
807.7K
Revenue
476.3K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
skagen.com screenshot
#4 skagen.com
568.8K
Revenue
212.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
watchshop.com screenshot
#5 watchshop.com
708.7K
Revenue
182.4K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
fossil.com vs top market performers
fossil.com
top retailers
conversion rate vs average order value for fossil.com and its competitors
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Revenue share by device at fossil.com

In July large majority of sales on fossil.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on fossil.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fossil.com channels

Identify top traffic channels that drive growth for fossil.comand discover how performance of traffic channels has changed over time.

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fossil.com Google Ads spend

Evaluate fossil.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fossil.com devices

Review fossil.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fossil.com top markets

Explore fossil.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fossil.com country & global rank

Assess the ranking of fossil.com among other retailers within its primary country and worldwide.

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