fossil.com
Fossil.com is an online commerce platform that offers a wide range of products including watches, jewelry, wallets, handbags, and accessories. The website provides a convenient shopping experience and showcases their distinctive style and quality, appealing to those interested in fashion-forward designs and timeless pieces.
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fossil.com Annual Revenue and Growth
fossil.com's annual sales on its online store amounted to $42.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
fossil.com's monthly revenueOVER TIME
Over the past three months, fossil.com revenue has experienced decline of 6.8%, compared to the preceding three months.
fossil.com competitors
In May 2026, fossil.com generated impressive revenue of $4,021,888 from 38,596 transactions, achieving a conversion rate of 1.00-1.50% across 3,331,643 sessions. In contrast, timex.com reported $1,907,052 in revenue with 13,860 transactions and a similar conversion rate of 0.50-1.00%, from 2,313,870 sessions. nixon.com earned $720,613, showcasing a lower AOV of 200-225, with 3,430 transactions at a conversion rate of 0.50-1.00%. watchstation.com lagged significantly with just $95,746 in revenue and a higher AOV of 225-250 but only 385 transactions. Meanwhile, skagen.com outperformed with a conversion rate of 2.00-2.50% and revenue of $835,962 from 5,346 transactions. watchshop.com achieved $606,052 in revenue with an AOV of 300-325, mirroring fossil.com’s conversion rate but falling short on transaction volume. Overall, fossil.com leads its competitors in both revenue and transaction volume.
Revenue share by device at fossil.com
In May large majority of sales on fossil.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries fossil.com operates in
fossil.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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fossil.com channels
Identify top traffic channels that drive growth for fossil.comand discover how performance of traffic channels has changed over time.
fossil.com Google Ads spend
Evaluate fossil.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
fossil.com devices
Review fossil.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
