lather.com
Lather.com is an online platform that primarily focuses on offering a range of skincare and body care products. The website boasts an extensive collection of items such as cleansers, moisturizers, soaps, and hair care products. Additionally, Lather.com provides a variety of beauty tools and accessories for convenience and self-care routines.
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lather.com Annual Revenue and Growth
lather.com's annual sales on its online store amounted to $851.9K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
lather.com's monthly revenueOVER TIME
Over the past three months, lather.com revenue has experienced growth of 28%, compared to the preceding three months.
lather.com competitors
In October 2025, lather.com had a revenue of $79,831 with 1,009 transactions and 33,732 sessions, boasting an Average Order Value (AOV) of $75-100 and a conversion rate of 2.50-3.00%. When comparing lather.com to its competitors, bodyandearth.shop had lower revenue ($22,791) and fewer transactions (335) and sessions (13,920) with a slightly lower AOV and conversion rate. On the other hand, rockymountainsoap.com outperformed lather.com with a higher revenue ($134,226), more transactions (1,454), and sessions (56,126), but had a similar AOV and conversion rate. keracare.com and basin.com also fell below lather.com in terms of revenue, transactions, and sessions, with lower AOV and similar conversion rates. Overall, lather.com falls within the range of its competitors in terms of performance metrics in the skincare and bath products industry in October 2025.
Revenue share by device at lather.com
In October large majority of sales on lather.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lather.com channels
Identify top traffic channels that drive growth for lather.comand discover how performance of traffic channels has changed over time.
lather.com Google Ads spend
Evaluate lather.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lather.com devices
Review lather.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
