lather.com
Lather.com is an online platform that primarily focuses on offering a range of skincare and body care products. The website boasts an extensive collection of items such as cleansers, moisturizers, soaps, and hair care products. Additionally, Lather.com provides a variety of beauty tools and accessories for convenience and self-care routines.
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lather.com Annual Revenue and Growth
lather.com's annual sales on its online store amounted to $851.9K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
lather.com's monthly revenueOVER TIME
Over the past three months, lather.com revenue has experienced growth of 81%, compared to the preceding three months.
lather.com competitors
In November 2025, lather.com outperformed its competitors in terms of revenue, with a total revenue of $98,778 compared to deepsteep.com's $16,886, bodyandearth.shop's $11,825, rockymountainsoap.com's $265,315, keracare.com's $16,470, and basin.com's $26,655. lather.com also had the highest number of transactions at 1,213, followed by rockymountainsoap.com at 2,603. In terms of sessions, lather.com had 33,732 sessions, which was lower than rockymountainsoap.com's 88,700 but higher than the other competitors. lather.com's average order value (AOV) ranged from $75-$100, falling in between rockymountainsoap.com's $100-$125 and deepsteep.com, bodyandearth.shop, and basin.com's $50-$75. lather.com's conversion rate was also competitive at 3.50-4.00%, similar to keracare.com's 3.00-3.50% but lower than deepsteep.com's 5.50-6.00%.
Revenue share by device at lather.com
In November large majority of sales on lather.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lather.com channels
Identify top traffic channels that drive growth for lather.comand discover how performance of traffic channels has changed over time.
lather.com Google Ads spend
Evaluate lather.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
lather.com devices
Review lather.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
