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May 2026
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Home/Insights/Retailers/lehmanns.de
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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379.7K
Revenue
May 26
434.8K
Sessions
May 26
0.5-1.0%
Conv. rate
May 26
$75-100
AOV
May 26
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Bücher versandkostenfrei und ohne Mindestbestellwert kaufen. Fachliteratur schnell auf Rechnung geliefert. Fachbuchhandlung Lehmanns, online seit 1993

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lehmanns.de Annual Revenue and Growth

lehmanns.de's annual sales on its online store amounted to $3.8M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$3.8M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
lehmanns.de revenue by year

lehmanns.de's monthly revenueOVER TIME
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Over the past three months, lehmanns.de revenue has experienced decline of 1.2%, compared to the preceding three months.

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lehmanns.de revenue decline for last six months
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OVERVIEW
In May 2026, lehmanns.de generated $379,746 in online sales, significantly exceeding the e-commerce median of $82,750, yet trailing behind qvc.com’s $139,464,804. Its conversion rate ranged from 0.50% to 1.00%, below the high benchmark of 3.88%, with sessions totaling 434,806, far surpassing the median of 35,027 but dwarfed by qvc.com's 30,400,863. The average order value (AOV) was between $75 and $100, notably lower than the high AOV of $350 in the industry, reflecting its competitive yet challenging position in the e-commerce and shopping sector.
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lehmanns.de competitors

In May 2026, lehmanns.de generated $379,746 in revenue from 4,022 transactions across 434,806 sessions, with an average order value (AOV) between $75 and $100 and a conversion rate of 0.50-1.00%. Comparatively, its competitor thalia.de dominated with a staggering $18,426,730 in revenue and 377,592 transactions, albeit with a lower AOV of $25-50 and a similar conversion rate of 3.00-3.50%. medimops.de also performed significantly better, achieving $12,875,040 in revenue with a conversion rate of 5.00-5.50%. On the other hand, buecher.de reported $858,398 with a higher transaction count at 15,663 and a conversion rate of 3.00-3.50%. While osiander.de's revenue of $331,286 and conversion rate of 1.50-2.00% fall closer to lehmanns.de, the latter struggles in overall metrics against its more prominent competitors. Lastly, weltbild.de’s high AOV of $200-225 belies its minimal revenue of $4,151 from just 21 transactions.

buecher.de screenshot
#1 buecher.de
858.4K
Revenue
519.4K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
thalia.de screenshot
#2 thalia.de
18.4M
Revenue
12.1M
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
medimops.de screenshot
#3 medimops.de
12.9M
Revenue
6.9M
Sessions
5.0-5.5%
Conv. rate
$25-50
AOV
osiander.de screenshot
#4 osiander.de
331.3K
Revenue
385.5K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
weltbild.de screenshot
#5 weltbild.de
4.2K
Revenue
441.9
Sessions
4.5-5.0%
Conv. rate
$200-225
AOV
lehmanns.de vs top market performers
lehmanns.de
top retailers
conversion rate vs average order value for lehmanns.de and its competitors
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Revenue share by device at lehmanns.de

In May large majority of sales on lehmanns.de, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on lehmanns.de, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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lehmanns.de channels

Identify top traffic channels that drive growth for lehmanns.deand discover how performance of traffic channels has changed over time.

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lehmanns.de Google Ads spend

Evaluate lehmanns.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lehmanns.de devices

Review lehmanns.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lehmanns.de top markets

Explore lehmanns.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lehmanns.de country & global rank

Assess the ranking of lehmanns.de among other retailers within its primary country and worldwide.

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