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Oct 2025
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Home/Insights/Retailers/lehmanns.de
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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363.2K
Revenue
Oct 25
517.4K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Bücher versandkostenfrei und ohne Mindestbestellwert kaufen. Fachliteratur schnell auf Rechnung geliefert. Fachbuchhandlung Lehmanns, online seit 1993

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lehmanns.de Annual Revenue and Growth

lehmanns.de's annual sales on its online store amounted to $3.7M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$3.7M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
lehmanns.de revenue by year

lehmanns.de's monthly revenueOVER TIME
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Over the past three months, lehmanns.de revenue has experienced growth of 24%, compared to the preceding three months.

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lehmanns.de revenue growth for last six months
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OVERVIEW
In October 2025, lehmanns.de generated $363,225 in online sales, significantly surpassing the e-commerce and shopping median of $93,795, though still far behind the leader, michaels.com. The site's conversion rate ranged between 0.50-1.00%, below the e-commerce benchmark of 3.89%, and its average order value (AOV) was between $75-100, lower than the high of $350 in the industry. With 517,416 sessions, lehmanns.de's traffic exceeded the median of 39,049 but was dwarfed by michaels.com's impressive 32,351,606 sessions, highlighting the competitive landscape within the e-commerce sector.
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lehmanns.de competitors

In October 2025, lehmanns.de had a revenue of 363,225, with 4,365 transactions and 517,416 sessions. Its average order value (AOV) ranged from 75-100, with a conversion rate of 0.50-1.00. Comparing this data to its competitors, we can see that lehmanns.de falls behind in terms of revenue and number of transactions when compared to thalia.de, which had a revenue of 29,860,550 and 639,535 transactions. However, lehmanns.de outperformed buecher.de in terms of conversion rate, as buecher.de had a conversion rate of 2.50-3.00 compared to lehmanns.de's 0.50-1.00. When looking at AOV, lehmanns.de is in line with most competitors, with similar ranges between 25-100. Overall, while lehmanns.de may not have the highest revenue or transaction numbers, it still holds its own in terms of conversion rate and average order value when compared to its competitors in October 2025.

buecher.de screenshot
#1 buecher.de
1.5M
Revenue
992K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
thalia.de screenshot
#2 thalia.de
29.9M
Revenue
15.8M
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
medimops.de screenshot
#3 medimops.de
16.1M
Revenue
7.3M
Sessions
6.5-7.0%
Conv. rate
$25-50
AOV
osiander.de screenshot
#4 osiander.de
433.9K
Revenue
382.8K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
weltbild.de screenshot
#5 weltbild.de
7.3K
Revenue
435.9
Sessions
5.0-5.5%
Conv. rate
$300-325
AOV
lehmanns.de vs top market performers
lehmanns.de
top retailers
conversion rate vs average order value for lehmanns.de and its competitors
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Revenue share by device at lehmanns.de

In October large majority of sales on lehmanns.de, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on lehmanns.de, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lehmanns.de channels

Identify top traffic channels that drive growth for lehmanns.deand discover how performance of traffic channels has changed over time.

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lehmanns.de Google Ads spend

Evaluate lehmanns.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lehmanns.de devices

Review lehmanns.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lehmanns.de top markets

Explore lehmanns.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lehmanns.de country & global rank

Assess the ranking of lehmanns.de among other retailers within its primary country and worldwide.

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