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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for rebuy.derebuy.de

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9.8M
Revenue
Jan 26
3.5M
Sessions
Jan 26
3.0-3.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

The rebuy.de website is an online marketplace that offers a wide range of used and refurbished consumer electronics, media, books, video games, and toys. Customers can buy and sell these items through the platform, with a flexible return policy and various payment options available. The website ensures secure transactions and provides a customer support service.

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rebuy.de Annual Revenue and Growth

rebuy.de's annual sales on its online store amounted to $109.8M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$109.8M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
rebuy.de revenue by year

rebuy.de's monthly revenueOVER TIME
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Over the past three months, rebuy.de revenue has experienced growth of 11%, compared to the preceding three months.

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rebuy.de revenue growth for last six months
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OVERVIEW
In January 2026, rebuy.de achieved online sales revenue of $9,839,195, significantly exceeding the e-commerce and shopping median of $104,613, yet far behind category leader qvc.com at $109,143,419. The site’s conversion rate ranged from 3.00-3.50%, closely approaching the high benchmark of 3.81%. The average order value (AOV) was between $75-100, lower than the top AOV of $348 but above the minimum of $54. With 3,451,468 sessions, rebuy.de performed well compared to the median of 44,933 sessions, but was dwarfed by boots.com’s 35,443,340 sessions, indicating substantial room for growth in audience reach.
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rebuy.de competitors

In January 2026, rebuy.de generated $9,839,195 in revenue from 116,735 transactions and 3,451,468 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate of 3.00-3.50%. Compared to its competitors, backmarket.de had higher revenue at $13,283,892, with fewer transactions (33,685) and sessions (2,764,954), but a significantly higher AOV of $375-400 and a lower conversion rate of 1.00-1.50%. refurbed.de led in revenue with $19,891,928, more transactions (63,675), and sessions (3,107,935), with an AOV of $300-325 and a conversion rate of 2.00-2.50%. Other competitors such as asgoodasnew.de, clevertronic.de, and medimops.de also showed varying performances in terms of revenue, transactions, sessions, AOV, and conversion rates, highlighting the diverse landscape in the refurbished electronics market in January 2026.

backmarket.de screenshot
#1 backmarket.de
13.3M
Revenue
2.8M
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
refurbed.de screenshot
#2 refurbed.de
19.9M
Revenue
3.1M
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
asgoodasnew.de screenshot
#3 asgoodasnew.de
4.9M
Revenue
496.2K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
clevertronic.de screenshot
#4 clevertronic.de
2M
Revenue
478.7K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
medimops.de screenshot
#5 medimops.de
15.1M
Revenue
7.1M
Sessions
6.5-7.0%
Conv. rate
$25-50
AOV
rebuy.de vs top market performers
rebuy.de
top retailers
conversion rate vs average order value for rebuy.de and its competitors
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Revenue share by device at rebuy.de

In January large majority of sales on rebuy.de, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on rebuy.de, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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rebuy.de channels

Identify top traffic channels that drive growth for rebuy.deand discover how performance of traffic channels has changed over time.

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rebuy.de Google Ads spend

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rebuy.de devices

Review rebuy.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rebuy.de top markets

Explore rebuy.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rebuy.de country & global rank

Assess the ranking of rebuy.de among other retailers within its primary country and worldwide.

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