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Sep 2025
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Home/Insights/Retailers/lightailing.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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75.3K
Revenue
Sep 25
74.8K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$125-150
AOV
Sep 25
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Lightailing.com is a website that specializes in selling lighting kits for various brick-building sets, particularly popular ones like LEGO. Their products are designed to enhance the visual appeal of these sets by providing users with customizable LED lighting components, aimed at creating an illuminated and engaging experience.

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lightailing.com Annual Revenue and Growth

lightailing.com's annual sales on its online store amounted to $1.7M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
lightailing.com revenue by year

lightailing.com's monthly revenueOVER TIME
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Over the past three months, lightailing.com revenue has experienced decline of 17%, compared to the preceding three months.

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lightailing.com revenue decline for last six months
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OVERVIEW
In September 2025, lightailing.com generated $75,335 in online sales, surpassing the median of $64,500 in the GAMES industry, while its conversion rate ranged from 0.50-1.00%, notably lower than the high of 3.83%. The average order value (AOV) fell between $125-150, significantly below the industry high of $447, with a session count of 74,818, far exceeding the median of 28,356 but still dwarfed by lego.com’s 48,909,019 sessions, indicating room for growth in traffic and conversion optimization to compete effectively in the games sector.
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lightailing.com competitors

In September 2025, lightailing.com reported a revenue of $75,335 with 563 transactions and 74,818 sessions, boasting an average order value (AOV) range of $125-150 and a conversion rate of 0.50-1.00. When compared to its competitors, lightailing.com falls behind in terms of revenue, transactions, and sessions. lightmybricks.com leads the pack with a revenue of $379,076, 2,124 transactions, and 95,352 sessions, along with an AOV range of $175-200 and a conversion rate of 2.00-2.50. brickloot.com follows closely behind with a revenue of $66,838, 391 transactions, and 51,272 sessions, offering an AOV range of $150-175 and a conversion rate of 0.50-1.00. wickedbrick.com also outperforms lightailing.com with a revenue of $225,613, 1,696 transactions, and 165,999 sessions, maintaining an AOV range of $125-150 and a conversion rate of 1.00-1.50.

lightmybricks.com screenshot
#1 lightmybricks.com
379.1K
Revenue
95.4K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
brickloot.com screenshot
#2 brickloot.com
66.8K
Revenue
51.3K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
wickedbrick.com screenshot
#3 wickedbrick.com
225.6K
Revenue
166K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
idisplayit.com screenshot
#4 idisplayit.com
60.8K
Revenue
20.4K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
lightailing.com vs top market performers
lightailing.com
top retailers
conversion rate vs average order value for lightailing.com and its competitors
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Revenue share by device at lightailing.com

In September large majority of sales on lightailing.com, 96% was finalized on desktop devices, with 4.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on lightailing.com, 96% was finalized on desktop devices, with 4.1% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lightailing.com channels

Identify top traffic channels that drive growth for lightailing.comand discover how performance of traffic channels has changed over time.

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lightailing.com Google Ads spend

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lightailing.com devices

Review lightailing.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lightailing.com top markets

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lightailing.com country & global rank

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