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Dec 2025
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Home/Insights/Retailers/lightmybricks.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for lightmybricks.comlightmybricks.com

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737.6K
Revenue
Dec 25
192.3K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$175-200
AOV
Dec 25
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Lightmybricks.com is an e-commerce platform that specializes in selling lighting kits for LEGO sets. Their products include a wide range of lighting solutions designed to add a captivating and realistic glow to various LEGO sets. Lightmybricks.com offers easy-to-install lighting options for LEGO enthusiasts of all ages and skill levels.

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lightmybricks.com Annual Revenue and Growth

lightmybricks.com's annual sales on its online store amounted to $5.4M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$5.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
lightmybricks.com revenue by year

lightmybricks.com's monthly revenueOVER TIME
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Over the past three months, lightmybricks.com revenue has experienced growth of 27%, compared to the preceding three months.

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lightmybricks.com revenue growth for last six months
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OVERVIEW
In December 2025, lightmybricks.com generated $737,619 in online sales, significantly surpassing the GAMES industry median of $100,760, with a conversion rate of 2.00-2.50%, close to the high benchmark of 3.91%. Its average order value (AOV) ranged from $175 to $200, below the industry's high of $403, while attracting 192,251 sessions, vastly exceeding the median of 28,044 but trailing behind lego.com's 78,256,133 sessions. Overall, lightmybricks.com demonstrates strong revenue performance and engagement within a competitive landscape.
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lightmybricks.com competitors

In December 2025, lightmybricks.com reported a revenue of $737,619 from 4,115 transactions and 192,251 sessions, with an average order value (AOV) ranging between $175-200 and a conversion rate of 2.00-2.50%. When compared to its competitors, lightmybricks.com stands out in terms of revenue when compared to similar_domain lightailing.com ($279,199) and wickedbrick.com ($372,828). However, it falls behind toypro.com, which reported a revenue of $775,891. In terms of transactions and sessions, lightmybricks.com falls in between the numbers reported by its competitors. Interestingly, brickloot.com shares a similar AOV and conversion rate with lightmybricks.com, both falling within the $175-200 range for AOV and 2.00-2.50% for conversion rate. lego.com, on the other hand, dominates in terms of revenue with an astounding $100,070,165, but has a lower AOV and higher conversion rate compared to lightmybricks.com.

lightailing.com screenshot
#1 lightailing.com
279.2K
Revenue
150.6K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
wickedbrick.com screenshot
#2 wickedbrick.com
372.8K
Revenue
290.5K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
brickloot.com screenshot
#3 brickloot.com
236.8K
Revenue
54.7K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
toypro.com screenshot
#4 toypro.com
775.9K
Revenue
566.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
lego.com screenshot
#5 lego.com
100.1M
Revenue
78.3M
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
lightmybricks.com vs top market performers
lightmybricks.com
top retailers
conversion rate vs average order value for lightmybricks.com and its competitors
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Revenue share by device at lightmybricks.com

In December large majority of sales on lightmybricks.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on lightmybricks.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lightmybricks.com channels

Identify top traffic channels that drive growth for lightmybricks.comand discover how performance of traffic channels has changed over time.

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lightmybricks.com Google Ads spend

Evaluate lightmybricks.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lightmybricks.com devices

Review lightmybricks.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lightmybricks.com top markets

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lightmybricks.com country & global rank

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