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Home/Insights/Retailers/loreal-paris.fr
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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26.5K
Revenue
248.6K
Sessions
0.0-0.5%
Conv. rate
$25-50
AOV
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Loreal-paris.fr is a website operated by LOreal Paris, offering various cosmetic and beauty products for sale. The website provides a wide range of makeup, skincare, and hair care items, catering to diverse beauty needs. It serves as an online platform for individuals to browse and purchase LOreal Paris products.

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loreal-paris.fr's revenueOVER TIME
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Over the past three months, loreal-paris.fr revenue has experienced decline of 61%, compared to the preceding three months.

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loreal-paris.fr revenue decline for last six months
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OVERVIEW
In July 2025, loreal-paris.fr, in the BEAUTY AND COSMETICS industry, had a revenue of $26,522 with a median of $48,182. The conversion rate ranged from 0.00-0.50%, while the highest in the category was 4.31% and the lowest was 1.0%. The average order value (AOV) was $25-50, compared to a high of $211 and a low of $51 in the industry. The site received 248,560 sessions, with the highest being 41,064,568 from sephora.com and a median of 20,909 sessions in the BEAUTY AND COSMETICS sector.
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loreal-paris.fr competitors

In July 2025, loreal-paris.fr lags behind its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. L'Oreal's global site, loreal.com, outperforms loreal-paris.fr significantly with a revenue of 2,929,101 and 19,404 transactions from 997,907 sessions. The AOV for loreal.com is also higher at 150-175, compared to loreal-paris.fr's 25-50. Furthermore, loreal.com has a conversion rate of 1.50-2.00, while loreal-paris.fr's conversion rate is only 0.00-0.50. Another competitor, feelunique.com, also surpasses loreal-paris.fr with a revenue of 95,305, 1,610 transactions, and 38,093 sessions. feelunique.com has a higher AOV of 50-75 and a conversion rate of 4.00-4.50, indicating better performance in converting sessions into transactions compared to loreal-paris.fr.

loreal.com screenshot
#1 loreal.com
2.9M
Revenue
997.9K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
feelunique.com screenshot
#2 feelunique.com
95.3K
Revenue
38.1K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
wella.com screenshot
#3 wella.com
625.2K
Revenue
721.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
loreal-paris.fr vs top market performers
loreal-paris.fr
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conversion rate vs average order value for loreal-paris.fr and its competitors
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Revenue share by device at loreal-paris.fr

In July large majority of sales on loreal-paris.fr, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.

In July large majority of sales on loreal-paris.fr, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.
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loreal-paris.fr channels

Identify top traffic channels that drive growth for loreal-paris.frand discover how performance of traffic channels has changed over time.

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loreal-paris.fr Google Ads spend

Evaluate loreal-paris.fr's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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loreal-paris.fr devices

Review loreal-paris.fr's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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loreal-paris.fr top markets

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loreal-paris.fr country & global rank

Assess the ranking of loreal-paris.fr among other retailers within its primary country and worldwide.

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