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Home/Insights/Retailers/loreal-paris.fr
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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45.9K
Revenue
Nov 25
350.2K
Sessions
Nov 25
0.0-0.5%
Conv. rate
Nov 25
$25-50
AOV
Nov 25
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Loreal-paris.fr is a website operated by LOreal Paris, offering various cosmetic and beauty products for sale. The website provides a wide range of makeup, skincare, and hair care items, catering to diverse beauty needs. It serves as an online platform for individuals to browse and purchase LOreal Paris products.

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loreal-paris.fr Annual Revenue and Growth

loreal-paris.fr's annual sales on its online store amounted to $1.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
loreal-paris.fr revenue by year

loreal-paris.fr's monthly revenueOVER TIME
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Over the past three months, loreal-paris.fr revenue has experienced growth of 42%, compared to the preceding three months.

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loreal-paris.fr revenue growth for last six months
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OVERVIEW
In November 2025, loreal-paris.fr generated $45,896 in online sales, trailing the BEAUTY AND COSMETICS median of $52,547, while the industry's leader, ulta.com, achieved $145,643,880. The site's conversion rate hovered between 0.00-0.50%, significantly below the high benchmark of 5.32% and above the low of 1.38%. With an average order value (AOV) ranging from $25-50, it also fell short compared to the high AOV of $204 and a low of $48 in the sector. The site recorded 350,175 sessions, vastly exceeding the median of 19,748 but far from sephora.com’s 76,114,809 sessions.
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loreal-paris.fr competitors

In November 2025, when comparing loreal-paris.fr to its competitors, it is evident that loreal-paris.fr lags behind in terms of revenue, transactions, and sessions. L'oreal.com leads in revenue with $3,952,369, while loreal-paris.fr only generates $45,896. In terms of transactions, loreal-paris.fr has 1,627 compared to l'oreal.com's 35,218. Sessions also favor l'oreal.com with 1,293,160 compared to loreal-paris.fr's 350,175. Additionally, l'oreal.com has a higher average order value (AOV) ranging from $100 to $125, while loreal-paris.fr's AOV is only $25-$50. feelunique.com, another competitor, also outperforms loreal-paris.fr in terms of revenue, transactions, sessions, AOV, and conversion rate. feelunique.com generates $39,010 in revenue, has 642 transactions, 12,938 sessions, an AOV of $50-$75, and a conversion rate of 4.50-5.00, compared to loreal-paris.fr's conversion rate of 0.00-0.50.

loreal.com screenshot
#1 loreal.com
4M
Revenue
1.3M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
feelunique.com screenshot
#2 feelunique.com
39K
Revenue
12.9K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
wella.com screenshot
#3 wella.com
585.9K
Revenue
649.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
loreal-paris.fr vs top market performers
loreal-paris.fr
top retailers
conversion rate vs average order value for loreal-paris.fr and its competitors
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Revenue share by device at loreal-paris.fr

In November large majority of sales on loreal-paris.fr, 86% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 14% of sales coming from desktop devices.

In November large majority of sales on loreal-paris.fr, 86% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 14% of sales coming from desktop devices.
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loreal-paris.fr channels

Identify top traffic channels that drive growth for loreal-paris.frand discover how performance of traffic channels has changed over time.

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loreal-paris.fr Google Ads spend

Evaluate loreal-paris.fr's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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loreal-paris.fr devices

Review loreal-paris.fr's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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loreal-paris.fr top markets

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loreal-paris.fr country & global rank

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