Get Your Free 2026 Daily Holiday Revenue Report

2026 Holiday Report

Grips
Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for loreal.comloreal.com

Start benchmarking for free
Sign in with GoogleSign up with Google
3.5M
Revenue
Dec 25
1.3M
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
Loading...

The website loreal.com is the official online platform of LOreal, a renowned multinational beauty company. It contains information about LOreals diverse product portfolio, including cosmetics, skincare, haircare, and fragrances. The website also offers insights into the companys history, commitment to sustainability, and global presence.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

loreal.com Annual Revenue and Growth

loreal.com's annual sales on its online store amounted to $49.5M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$49.5M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
loreal.com revenue by year

loreal.com's monthly revenueOVER TIME
View real-time data

Over the past three months, loreal.com revenue has experienced growth of 8.1%, compared to the preceding three months.

View real-time data
loreal.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In December 2025, loreal.com generated $3,539,358 in online sales, significantly exceeding the BEAUTY AND COSMETICS median of $53,444, but far below the category leader ulta.com's $152,769,917. The site achieved a conversion rate of 2.00-2.50%, below the high benchmark of 4.87%, and its average order value (AOV) ranged from $125-150, also below the high AOV of $191. With 1,253,904 sessions, loreal.com performed well against the median of 23,270, yet it remains far behind sephora.com's 76,213,109 sessions, highlighting both strengths and opportunities in its market position.
Read more

loreal.com competitors

In December 2025, loreal.com generated $3,539,358 in revenue from 27,095 transactions and 1,253,904 sessions, with an average order value (AOV) of $125-150 and a conversion rate of 2.00-2.50%. Comparing this to its competitors, lorealparisusa.com had lower revenue at $1,710,502, with 14,378 transactions and 1,769,734 sessions, AOV of $100-125, and a conversion rate of 0.50-1.00%. yslbeautyus.com outperformed loreal.com with $4,855,608 in revenue, 47,131 transactions, and 1,780,603 sessions, AOV of $100-125, and a conversion rate of 2.50-3.00%. skinceuticals.com had the highest revenue of $15,092,137, 100,809 transactions, and 1,634,498 sessions, with an AOV of $125-150 and a conversion rate of 6.00-6.50%. Overall, loreal.com falls within the middle range of its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.

lorealparisusa.com screenshot
#1 lorealparisusa.com
1.7M
Revenue
1.8M
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
yslbeautyus.com screenshot
#2 yslbeautyus.com
4.9M
Revenue
1.8M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
caretobeauty.com screenshot
#3 caretobeauty.com
2.8M
Revenue
1.2M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
skinceuticals.com screenshot
#4 skinceuticals.com
15.1M
Revenue
1.6M
Sessions
6.0-6.5%
Conv. rate
$125-150
AOV
lancome-usa.com screenshot
#5 lancome-usa.com
8.5M
Revenue
2.6M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
loreal.com vs top market performers
loreal.com
top retailers
conversion rate vs average order value for loreal.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at loreal.com

In December large majority of sales on loreal.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on loreal.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

loreal.com channels

Identify top traffic channels that drive growth for loreal.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

loreal.com Google Ads spend

Evaluate loreal.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

loreal.com devices

Review loreal.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

loreal.com top markets

Explore loreal.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

loreal.com country & global rank

Assess the ranking of loreal.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard