loreal.com
The website loreal.com is the official online platform of LOreal, a renowned multinational beauty company. It contains information about LOreals diverse product portfolio, including cosmetics, skincare, haircare, and fragrances. The website also offers insights into the companys history, commitment to sustainability, and global presence.
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loreal.com Annual Revenue and Growth
loreal.com's annual sales on its online store amounted to $44.6M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
loreal.com's monthly revenueOVER TIME
Over the past three months, loreal.com revenue has experienced decline of 6.3%, compared to the preceding three months.
loreal.com competitors
In April 2026, loreal.com generated a revenue of $3,197,110 from 24,612 transactions across 1,381,630 sessions, achieving an average order value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. Competing against this, lorealparisusa.com made $1,338,915 from 10,771 transactions, with sessions totaling 1,573,892 and an AOV of $100-125, leading to a conversion rate of 0.50-1.00%. Meanwhile, skinceuticals.com outperformed with a revenue of $6,503,995 from 43,570 transactions and a higher conversion rate of 4.50-5.00%. Similarly, lancome-usa.com generated $7,390,863 through 72,310 transactions, maintaining a strong conversion rate of 3.50-4.00%. Lastly, caretobeauty.com, despite having a lower revenue of $2,397,973, boasted the highest conversion rate of 2.50-3.00% among competitors. Overall, loreal.com holds a middle ground compared to its peers in both revenue and conversion metrics.
Revenue share by device at loreal.com
In April large majority of sales on loreal.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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loreal.com channels
Identify top traffic channels that drive growth for loreal.comand discover how performance of traffic channels has changed over time.
loreal.com Google Ads spend
Evaluate loreal.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
loreal.com devices
Review loreal.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
