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Sep 2024

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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

loreal.com

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4.7M

Revenue

1.3M

Sessions

1.5-2.0%

Conversion rate

$200-225

Average order value

Online only revenue for loreal.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: BEAUTY AND COSMETICS

The website loreal.com is the official online platform of LOreal, a renowned multinational beauty company. It contains information about LOreals diverse product portfolio, including cosmetics, skincare, haircare, and fragrances. The website also offers insights into the companys history, commitment to sustainability, and global presence.

loreal.com’s revenueOVER TIME
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Over the past three months, loreal.com revenue has experienced growth of 16%, compared to the preceding three months.

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loreal.com revenue growth for last six months

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OVERVIEW

loreal.com's performance metrics for September 2024 in the BEAUTY AND COSMETICS industry include online sales revenue of $4,731,377, conversion rate of 1.50-2.00%, AOV of $200-225, and sessions of 1,262,868. The highest revenue was $114,902,798 from ulta.com, highest conversion rate was 4.62%, highest AOV was $191, and highest sessions were 41,256,765 from sephora.com. The median revenue in the industry was $53,315, median sessions were 22,216, and lowest conversion rate and AOV were 1.45% and $49 respectively.

loreal.com competitors

When comparing loreal.com to its competitors in the beauty industry, we see that lancome-usa.com has the highest revenue at $6,766,387, followed closely by skinceuticals.com at $6,515,255. In terms of transactions, lancome-usa.com leads with 65,194 transactions, while skinceuticals.com follows with 45,852 transactions. However, loreal.com has a higher average order value (AOV) range of $200-$225 compared to its competitors, which have AOVs ranging from $50-$150. In conversion rates, skinceuticals.com leads with a range of 5.50%-6.00%, while loreal.com falls in the middle of the pack with a conversion rate of 1.50%-2.00%. Despite not leading in revenue or transactions, loreal.com maintains a strong AOV and conversion rate, showcasing its ability to attract and convert customers effectively within its niche market.

#1 lorealparisusa.com

1.3M

Revenue

1.5M

Sessions

0.5-1.0%

Conv. rate

$75-100

AOV

#2 yslbeautyus.com

2.1M

Revenue

795.6K

Sessions

2.0-2.5%

Conv. rate

$100-125

AOV

#3 caretobeauty.com

1.8M

Revenue

1.1M

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

#4 skinceuticals.com

6.5M

Revenue

819.4K

Sessions

5.5-6.0%

Conv. rate

$125-150

AOV

#5 lancome-usa.com

6.8M

Revenue

1.5M

Sessions

4.0-4.5%

Conv. rate

$100-125

AOV

loreal.com vs top market performers

loreal.com

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loreal.com channels

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loreal.com Google Ads spend

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loreal.com devices

Review loreal.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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loreal.com top markets

Explore loreal.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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