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Jul 2025
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Home/Insights/Retailers/lunarbeauty.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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90K
Revenue
17.2K
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
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Lunarbeauty.com is a website that offers a wide range of beauty products. Customers can find various makeup items, skincare essentials, and hair care products on the platform. The website aims to provide a convenient online shopping experience, catering to beauty enthusiasts needs with its diverse range of beauty offerings.

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lunarbeauty.com's revenueOVER TIME
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Over the past three months, lunarbeauty.com revenue has experienced decline of 14%, compared to the preceding three months.

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lunarbeauty.com revenue decline for last six months
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OVERVIEW
lunarbeauty.com in the BEAUTY AND COSMETICS industry had a revenue of $90,009 with a conversion rate of 4.00-4.50% and an AOV of $125-150, compared to a median revenue of $48,182, a conversion rate of 4.31%, and an AOV of $211. The highest revenue was from themancompany.com at $113,233,299, while the highest sessions were from sephora.com at 41,064,568 compared to lunarbeauty.com's 17,198 sessions and a median of 20,909 sessions in the industry.
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lunarbeauty.com competitors

In July 2025, lunarbeauty.com stood out among its competitors with a revenue of $90,009 from 698 transactions and 17,198 sessions. Their Average Order Value (AOV) ranged between $125-150, with a conversion rate of 4.00-4.50%. Compared to purish.com, which generated $422,360 revenue from 4,675 transactions and 120,121 sessions with an AOV of $75-100 and a conversion rate of 3.50-4.00%, lunarbeauty.com had a smaller scale but a higher AOV and conversion rate. rokaelbeauty.com, moonslicebeauty.com, and houseoflashes.com also had varying levels of revenue, transactions, sessions, AOV, and conversion rates, but lunarbeauty.com's performance metrics positioned it as a competitive player in the beauty industry with a focus on higher-priced items and strong customer conversion rates.

purish.com screenshot
#1 purish.com
422.4K
Revenue
120.1K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
rokaelbeauty.com screenshot
#2 rokaelbeauty.com
20.9K
Revenue
8.3K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
moonslicebeauty.com screenshot
#3 moonslicebeauty.com
1.4K
Revenue
528.5
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
houseoflashes.com screenshot
#4 houseoflashes.com
59.4K
Revenue
37.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
lunarbeauty.com vs top market performers
lunarbeauty.com
top retailers
conversion rate vs average order value for lunarbeauty.com and its competitors
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Revenue share by device at lunarbeauty.com

In July large majority of sales on lunarbeauty.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on lunarbeauty.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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lunarbeauty.com channels

Identify top traffic channels that drive growth for lunarbeauty.comand discover how performance of traffic channels has changed over time.

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lunarbeauty.com Google Ads spend

Evaluate lunarbeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lunarbeauty.com devices

Review lunarbeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lunarbeauty.com top markets

Explore lunarbeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lunarbeauty.com country & global rank

Assess the ranking of lunarbeauty.com among other retailers within its primary country and worldwide.

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