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May 2025
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Home/Insights/Retailers/lunarbeauty.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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62.4K
Revenue
19.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
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Lunarbeauty.com is a website that offers a wide range of beauty products. Customers can find various makeup items, skincare essentials, and hair care products on the platform. The website aims to provide a convenient online shopping experience, catering to beauty enthusiasts needs with its diverse range of beauty offerings.

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lunarbeauty.com's revenueOVER TIME
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Over the past three months, lunarbeauty.com revenue has experienced growth of 41%, compared to the preceding three months.

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lunarbeauty.com revenue growth for last six months
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OVERVIEW
In May 2025, lunarbeauty.com, an online store in the BEAUTY AND COSMETICS industry, generated $62,350 in revenue with a conversion rate of 2.50-3.00% and an AOV of $125-150. This performance metrics put them above the median revenue and sessions (19,339) in their category, but below the highest performers like ulta.com ($96,002,620 in revenue and 38,510,361 sessions) and sephora.com. It is essential for lunarbeauty.com to continue optimizing their conversion rate and AOV to enhance their online sales performance in the competitive beauty and cosmetics industry.
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lunarbeauty.com competitors

In May 2025, lunarbeauty.com generated $62,350 in revenue from 489 transactions with 19,339 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 2.50-3.00%. In comparison, purish.com outperformed lunarbeauty.com with $388,733 in revenue from 4,700 transactions and 122,123 sessions, but had a lower AOV of $75-100 and a higher conversion rate of 3.50-4.00%. houseoflashes.com had similar revenue to lunarbeauty.com at $57,629 but with fewer transactions and sessions, a lower AOV of $50-75, and a comparable conversion rate of 3.50-4.00%. rokaelbeauty.com and moonslicebeauty.com had significantly lower revenue compared to lunarbeauty.com, with rokaelbeauty.com having a higher conversion rate of 4.50-5.00% but a similar AOV of $50-75, while moonslicebeauty.com had a higher AOV of $100-125 but lower conversion rate of 2.50-3.00%.

purish.com screenshot
#1 purish.com
388.7K
Revenue
122.1K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
rokaelbeauty.com screenshot
#2 rokaelbeauty.com
4.4K
Revenue
1.6K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
moonslicebeauty.com screenshot
#3 moonslicebeauty.com
398.8
Revenue
140.1
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
houseoflashes.com screenshot
#4 houseoflashes.com
57.6K
Revenue
25.3K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
lunarbeauty.com vs top market performers
lunarbeauty.com
top retailers
conversion rate vs average order value for lunarbeauty.com and its competitors
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Revenue share by device at lunarbeauty.com

In May large majority of sales on lunarbeauty.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices.

In May large majority of sales on lunarbeauty.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices.
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brands overtime comparison

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lunarbeauty.com channels

Identify top traffic channels that drive growth for lunarbeauty.comand discover how performance of traffic channels has changed over time.

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lunarbeauty.com Google Ads spend

Evaluate lunarbeauty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lunarbeauty.com devices

Review lunarbeauty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lunarbeauty.com top markets

Explore lunarbeauty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lunarbeauty.com country & global rank

Assess the ranking of lunarbeauty.com among other retailers within its primary country and worldwide.

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