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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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275.5K
Revenue
Sep 25
94.5K
Sessions
Sep 25
3.5-4.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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purish.com's monthly revenueOVER TIME
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Over the past three months, purish.com revenue has experienced decline of 32%, compared to the preceding three months.

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purish.com revenue decline for last six months
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OVERVIEW
In September 2025, purish.com achieved impressive online sales revenue of $275,506, significantly surpassing the BEAUTY AND COSMETICS median of $40,540, while maintaining a robust conversion rate of 3.50-4.00%, just below the industry high of 4.54%. The average order value (AOV) ranged between $75-100, compared to the sector's high of $203 and low of $47. With 94,473 sessions, purish.com demonstrates solid engagement, exceeding the median of 18,928, yet remains far from the top performer, sephora.com, which boasts 45,764,193 sessions. Overall, purish.com showcases strong metrics within a competitive landscape.
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purish.com competitors

In September 2025, purish.com had a revenue of $275,506 with 3,498 transactions and 94,473 sessions, boasting an AOV of $75-100 and a conversion rate of 3.50-4.00%. In comparison, theordinary.com had a significantly higher revenue of $12,457,803 with 181,749 transactions and 4,926,273 sessions, while basler-beauty.de had a revenue of $422,054 with 3,416 transactions and 291,783 sessions, showing a higher AOV of $100-125 but a lower conversion rate of 1.00-1.50%. lookfantastic.de had a revenue of $790,543 with 8,552 transactions and 333,128 sessions, similar AOV to purish.com, but a slightly lower conversion rate of 2.50-3.00%. paulaschoice.de and catrice.eu also had lower revenues compared to purish.com, with varying transaction numbers, sessions, AOV, and conversion rates. Overall, purish.com stands out with its unique combination of metrics compared to its competitors.

theordinary.com screenshot
#1 theordinary.com
12.5M
Revenue
4.9M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
basler-beauty.de screenshot
#2 basler-beauty.de
422.1K
Revenue
291.8K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
lookfantastic.de screenshot
#3 lookfantastic.de
790.5K
Revenue
333.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
paulaschoice.de screenshot
#4 paulaschoice.de
209.1K
Revenue
184.6K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
catrice.eu screenshot
#5 catrice.eu
198.3K
Revenue
293.1K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
purish.com vs top market performers
purish.com
top retailers
conversion rate vs average order value for purish.com and its competitors
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Revenue share by device at purish.com

In September large majority of sales on purish.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on purish.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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purish.com channels

Identify top traffic channels that drive growth for purish.comand discover how performance of traffic channels has changed over time.

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purish.com Google Ads spend

Evaluate purish.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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purish.com devices

Review purish.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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purish.com top markets

Explore purish.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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purish.com country & global rank

Assess the ranking of purish.com among other retailers within its primary country and worldwide.

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