Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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388.7K
Revenue
122.1K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
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purish.com's revenueOVER TIME
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Over the past three months, purish.com revenue has experienced growth of 15%, compared to the preceding three months.

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purish.com revenue growth for last six months
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OVERVIEW
In May 2025, purish.com in the BEAUTY AND COSMETICS industry reported online sales revenue of $388,733, with a median revenue of $46,882. The conversion rate ranged between 3.50-4.00%, with a high of 4.51% and a low of 1.17%. The average order value (AOV) was between $75-100, while the high AOV was $213 and the low was $53. The total sessions for purish.com were 122,123, compared to the highest sessions of 38,510,361 for sephora.com and a median of 19,997 in the BEAUTY AND COSMETICS industry.
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purish.com competitors

In May 2025, purish.com, with a revenue of $388,733 and 4,700 transactions from 122,123 sessions, has a strong performance. Compared to its competitors, purish.com falls behind in revenue when compared to theordinary.com at $13,273,387, but surpasses basler-beauty.de, paulaschoice.de, catrice.eu, and lookfantastic.de. basler-beauty.de has a higher Average Order Value (AOV) at $125-150, while purish.com falls within the range of $75-100. The conversion rate for purish.com is on par with lookfantastic.de at 3.50-4.00, outperforming theordinary.com, paulaschoice.de, and catrice.eu. Despite not being the top earner, purish.com maintains a competitive edge in conversion rate and AOV within its niche market, positioning itself as a strong player in the industry.

theordinary.com screenshot
#1 theordinary.com
13.3M
Revenue
5.1M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
basler-beauty.de screenshot
#2 basler-beauty.de
379.3K
Revenue
291.3K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
lookfantastic.de screenshot
#3 lookfantastic.de
1.3M
Revenue
450.6K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
paulaschoice.de screenshot
#4 paulaschoice.de
292.4K
Revenue
180.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
catrice.eu screenshot
#5 catrice.eu
207.7K
Revenue
220.7K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
purish.com vs top market performers
purish.com
top retailers
conversion rate vs average order value for purish.com and its competitors
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Revenue share by device at purish.com

In May large majority of sales on purish.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices.

In May large majority of sales on purish.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices.
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purish.com channels

Identify top traffic channels that drive growth for purish.comand discover how performance of traffic channels has changed over time.

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purish.com Google Ads spend

Evaluate purish.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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purish.com devices

Review purish.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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purish.com top markets

Explore purish.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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purish.com country & global rank

Assess the ranking of purish.com among other retailers within its primary country and worldwide.

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