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Jan 2026
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Home/Insights/Retailers/magicsleepsuit.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for magicsleepsuit.commagicsleepsuit.com

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1.5K
Revenue
Jan 26
1.2K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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Magicsleepsuit.com is a website that offers a range of products aimed at helping babies transition from swaddling. Their main product is the Magic Sleepsuit - a one-piece garment marketed as a safe alternative to traditional swaddles. Additionally, they sell other baby-related items and provide helpful resources for parents.

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magicsleepsuit.com Annual Revenue and Growth

magicsleepsuit.com's annual sales on its online store amounted to $547.9K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$547.9K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
magicsleepsuit.com revenue by year

magicsleepsuit.com's monthly revenueOVER TIME
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Over the past three months, magicsleepsuit.com revenue has experienced decline of 82%, compared to the preceding three months.

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magicsleepsuit.com revenue decline for last six months
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OVERVIEW
In January 2026, magicsleepsuit.com, operating in the CHILDCARE sector, generated online sales revenue of $1,518, significantly below the median of $48,736, while the leading competitor, babylist.com, reached $90,155,180. The site recorded a conversion rate between 1.50-2.00%, lower than the industry high of 4.38% but above the low of 1.11%. The average order value (AOV) ranged from $75-100, compared to the sector high of $253 and a low of $46. Additionally, the website attracted 1,171 sessions, far less than the median of 23,389 and the 17,691,734 sessions of babylist.com.
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magicsleepsuit.com competitors

In January 2026, magicsleepsuit.com generated $1,518 in revenue from 20 transactions and 1,171 sessions, with an Average Order Value (AOV) ranging from $75-100 and a conversion rate of 1.50-2.00%. Compared to its competitors, sleepingbaby.com had lower revenue at $1,032 from 12 transactions and 1,326 sessions, with a similar AOV and a lower conversion rate of 0.50-1.00%. On the other hand, shoptadpole.com outperformed with $5,179 in revenue from 22 transactions and 1,037 sessions, boasting a higher AOV of $225-250 and a conversion rate of 2.00-2.50%. Meanwhile, merlins-realm-magic-wands.com fell in between with $2,147 in revenue from 9 transactions and 690 sessions, a matching AOV of $225-250, and a conversion rate of 1.00-1.50%. Overall, magicsleepsuit.com falls in the middle in terms of revenue, transactions, and sessions, but holds a competitive conversion rate within its industry.

sleepingbaby.com screenshot
#1 sleepingbaby.com
1K
Revenue
1.3K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
shoptadpole.com screenshot
#2 shoptadpole.com
5.2K
Revenue
1K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
merlins-realm-magic-wands.com screenshot
#3 merlins-realm-magic-wands.com
2.1K
Revenue
690.1
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
magicsleepsuit.com vs top market performers
magicsleepsuit.com
top retailers
conversion rate vs average order value for magicsleepsuit.com and its competitors
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Revenue share by device at magicsleepsuit.com

In January large majority of sales on magicsleepsuit.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In January large majority of sales on magicsleepsuit.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.
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magicsleepsuit.com channels

Identify top traffic channels that drive growth for magicsleepsuit.comand discover how performance of traffic channels has changed over time.

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magicsleepsuit.com Google Ads spend

Evaluate magicsleepsuit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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magicsleepsuit.com devices

Review magicsleepsuit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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magicsleepsuit.com top markets

Explore magicsleepsuit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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magicsleepsuit.com country & global rank

Assess the ranking of magicsleepsuit.com among other retailers within its primary country and worldwide.

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