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Aug 2026
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Home/Insights/Retailers/magicsleepsuit.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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139.3
Revenue
Aug 26
137.5
Sessions
Aug 26
1.0-1.5%
Conv. rate
Aug 26
$75-100
AOV
Aug 26
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Magicsleepsuit.com is a website that offers a range of products aimed at helping babies transition from swaddling. Their main product is the Magic Sleepsuit - a one-piece garment marketed as a safe alternative to traditional swaddles. Additionally, they sell other baby-related items and provide helpful resources for parents.

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magicsleepsuit.com Annual Revenue and Growth

magicsleepsuit.com's annual sales on its online store amounted to $547.9K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$547.9K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
magicsleepsuit.com revenue by year

magicsleepsuit.com's monthly revenueOVER TIME
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Over the past three months, magicsleepsuit.com revenue has experienced growth of 11%, compared to the preceding three months.

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magicsleepsuit.com revenue growth for last six months
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OVERVIEW
In August 2026, magicsleepsuit.com achieved a conversion rate of 1.00-1.50% with an average order value (AOV) ranging from $75 to $100, contributing to a revenue of $139 from online sales. The site recorded 138 sessions, significantly lower than an average childcare store, which sees around 19,600 sessions monthly. While its metrics are within the typical ranges for the childcare category, they fall short when compared to the higher performance of the most-visited store, babylist.com, which generates $108.3 million.
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magicsleepsuit.com competitors

In August 2026, magicsleepsuit.com trails its competitors significantly in revenue, achieving $139 compared to shoptadpole.com’s $16,500 and merlins-realm-magic-wands.com’s $3,522. It also ranks third in transactions with 2, while shoptadpole.com leads with 66 transactions and merlins-realm-magic-wands.com follows with 14. Regarding sessions, magicsleepsuit.com again ranks lowest with 138 sessions, compared to shoptadpole.com's impressive 4,594 and merlins-realm-magic-wands.com's 1,196. The average order value (AOV) for magicsleepsuit.com ranges from $75-100, which is notably lower than the AOVs of both competitors, each ranging from $250-275, highlighting the overall market challenge for magicsleepsuit.com.

shoptadpole.com screenshot
#1 shoptadpole.com
16.5K
Revenue
4.6K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
merlins-realm-magic-wands.com screenshot
#2 merlins-realm-magic-wands.com
3.5K
Revenue
1.2K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
magicsleepsuit.com vs top market performers
magicsleepsuit.com
top retailers
conversion rate vs average order value for magicsleepsuit.com and its competitors
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Revenue share by device at magicsleepsuit.com

In August large majority of sales on magicsleepsuit.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In August large majority of sales on magicsleepsuit.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

Industries magicsleepsuit.com operates in

magicsleepsuit.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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magicsleepsuit.com channels

Identify top traffic channels that drive growth for magicsleepsuit.comand discover how performance of traffic channels has changed over time.

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magicsleepsuit.com Google Ads spend

Evaluate magicsleepsuit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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magicsleepsuit.com devices

Review magicsleepsuit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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magicsleepsuit.com top markets

Explore magicsleepsuit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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magicsleepsuit.com country & global rank

Assess the ranking of magicsleepsuit.com among other retailers within its primary country and worldwide.

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