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Aug 2025
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Home/Insights/Retailers/magicsleepsuit.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for magicsleepsuit.commagicsleepsuit.com

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29.1K
Revenue
Aug 25
39K
Sessions
Aug 25
1.0-1.5%
Conv. rate
Aug 25
$50-75
AOV
Aug 25
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Magicsleepsuit.com is a website that offers a range of products aimed at helping babies transition from swaddling. Their main product is the Magic Sleepsuit - a one-piece garment marketed as a safe alternative to traditional swaddles. Additionally, they sell other baby-related items and provide helpful resources for parents.

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magicsleepsuit.com Annual Revenue and Growth

magicsleepsuit.com's annual sales on its online store amounted to $816K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$816K
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
magicsleepsuit.com revenue by year

magicsleepsuit.com's monthly revenueOVER TIME
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Over the past three months, magicsleepsuit.com revenue has experienced decline of 47%, compared to the preceding three months.

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magicsleepsuit.com revenue decline for last six months
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Top products on magicsleepsuit.comby revenue

#1 The Magic Sleepsuit
$43.8
Price
$11.3K
Revenue
#2 Baby Merlin's Magic Sleepsuit Cream Cotton
$32
Price
$11K
Revenue
#3 The Magic Dream Sack
$34
Price
$3.6K
Revenue
#4 The Dream Sack Walker
$30
Price
Revenue
#1 The Magic Sleepsuit
$43.8
Price
$11.3K
Revenue
#2 Baby Merlin's Magic Sleepsuit Cream Cotton
$32
Price
$11K
Revenue
#3 The Magic Dream Sack
$34
Price
$3.6K
Revenue
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OVERVIEW
In August 2025, magicsleepsuit.com in the CHILDCARE industry had online sales revenue of $29,148, a conversion rate of 1.00-1.50%, and an average order value (AOV) of $50-75. The website had 38,987 sessions, compared to the highest at 12,788,265 from babylist.com and a median of 21,167 in the CHILDCARE category. babylist.com led in revenue with $74,588,852. The highest conversion rate was 4.16% and the highest AOV was $261, while the lowest conversion rate was 0.95% and the lowest AOV was $52.
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magicsleepsuit.com competitors

In August 2025, magicsleepsuit.com outperformed its competitors in terms of revenue, with $29,148 compared to sleepingbaby.com's $3,706, shoptadpole.com's $27,064, and merlins-realm-magic-wands.com's $12,478. However, when looking at transactions and sessions, magicsleepsuit.com had 432 transactions and 38,987 sessions, while sleepingbaby.com had 65 transactions and 2,264 sessions, shoptadpole.com had 116 transactions and 5,880 sessions, and merlins-realm-magic-wands.com had 54 transactions and 3,546 sessions. The average order value (AOV) for magicsleepsuit.com fell within the $50-$75 range, similar to sleepingbaby.com, but lower than shoptadpole.com and merlins-realm-magic-wands.com which had AOVs of $225-$250. magicsleepsuit.com also had a conversion rate between 1.00-1.50%, lower than sleepingbaby.com's 2.50-3.00%, but similar to shoptadpole.com and merlins-realm-magic-wands.com which both had conversion rates between 1.50-2.00%.

sleepingbaby.com screenshot
#1 sleepingbaby.com
3.7K
Revenue
2.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
shoptadpole.com screenshot
#2 shoptadpole.com
27.1K
Revenue
5.9K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
merlins-realm-magic-wands.com screenshot
#3 merlins-realm-magic-wands.com
12.5K
Revenue
3.5K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
magicsleepsuit.com vs top market performers
magicsleepsuit.com
top retailers
conversion rate vs average order value for magicsleepsuit.com and its competitors
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Revenue share by device at magicsleepsuit.com

In August large majority of sales on magicsleepsuit.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In August large majority of sales on magicsleepsuit.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.
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magicsleepsuit.com channels

Identify top traffic channels that drive growth for magicsleepsuit.comand discover how performance of traffic channels has changed over time.

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magicsleepsuit.com Google Ads spend

Evaluate magicsleepsuit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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magicsleepsuit.com devices

Review magicsleepsuit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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magicsleepsuit.com top markets

Explore magicsleepsuit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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magicsleepsuit.com country & global rank

Assess the ranking of magicsleepsuit.com among other retailers within its primary country and worldwide.

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