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Nov 2025
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Home/Insights/Retailers/magicsleepsuit.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for magicsleepsuit.commagicsleepsuit.com

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3.8K
Revenue
Nov 25
3.4K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Magicsleepsuit.com is a website that offers a range of products aimed at helping babies transition from swaddling. Their main product is the Magic Sleepsuit - a one-piece garment marketed as a safe alternative to traditional swaddles. Additionally, they sell other baby-related items and provide helpful resources for parents.

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magicsleepsuit.com Annual Revenue and Growth

magicsleepsuit.com's annual sales on its online store amounted to $816K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$816K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
magicsleepsuit.com revenue by year

magicsleepsuit.com's monthly revenueOVER TIME
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Over the past three months, magicsleepsuit.com revenue has experienced decline of 88%, compared to the preceding three months.

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magicsleepsuit.com revenue decline for last six months
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OVERVIEW
In November 2025, magicsleepsuit.com, operating in the CHILDCARE sector, generated online sales revenue of $3,760, significantly below the median of $48,384, with a conversion rate between 1.50-2.00%, trailing the high of 4.61%. The average order value (AOV) ranged from $50-75, modest compared to the high of $271 in the industry. With 3,372 sessions, it lagged behind the median of 19,212 and the leading site, carters.com, with an impressive 14,054,859 sessions, highlighting challenges in traffic and sales performance within the competitive landscape.
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magicsleepsuit.com competitors

When comparing magicsleepsuit.com to its competitors in November 2025, we can see that it falls in the middle in terms of revenue. While magicsleepsuit.com generated $3,760 in revenue from 54 transactions and 3,372 sessions, sleepingbaby.com had lower revenue at $653 from 7 transactions and 250 sessions, while merlins-realm-magic-wands.com outperformed with $4,767 in revenue from 22 transactions and 1,410 sessions. In terms of average order value (AOV), magicsleepsuit.com falls in the lower range at $50-$75, while shoptadpole.com has a higher AOV at $225-$250. Conversion rates are similar among magicsleepsuit.com and its competitors, with merlins-realm-magic-wands.com leading in revenue but having a similar conversion rate.

sleepingbaby.com screenshot
#1 sleepingbaby.com
653.5
Revenue
250
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
shoptadpole.com screenshot
#2 shoptadpole.com
423.3
Revenue
78
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
merlins-realm-magic-wands.com screenshot
#3 merlins-realm-magic-wands.com
4.8K
Revenue
1.4K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
magicsleepsuit.com vs top market performers
magicsleepsuit.com
top retailers
conversion rate vs average order value for magicsleepsuit.com and its competitors
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Revenue share by device at magicsleepsuit.com

In November large majority of sales on magicsleepsuit.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.

In November large majority of sales on magicsleepsuit.com, 68% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 32% of sales coming from desktop devices.
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magicsleepsuit.com channels

Identify top traffic channels that drive growth for magicsleepsuit.comand discover how performance of traffic channels has changed over time.

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magicsleepsuit.com Google Ads spend

Evaluate magicsleepsuit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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magicsleepsuit.com devices

Review magicsleepsuit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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magicsleepsuit.com top markets

Explore magicsleepsuit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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magicsleepsuit.com country & global rank

Assess the ranking of magicsleepsuit.com among other retailers within its primary country and worldwide.

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