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May 2026
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Home/Insights/Retailers/mainlineoverland.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for mainlineoverland.commainlineoverland.com

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93.1K
Revenue
May 26
32.5K
Sessions
May 26
0.0-0.5%
Conv. rate
May 26
$800-900
AOV
May 26
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Mainlineoverland.com is a website that offers an extensive range of products focused on overlanding and off-road adventures. They sell quality gear and equipment, including vehicle accessories, camping gear, rooftop tents, recovery and off-road tools, as well as GPS systems and navigation equipment.

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mainlineoverland.com Annual Revenue and Growth

mainlineoverland.com's annual sales on its online store amounted to $2.3M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
mainlineoverland.com revenue by year

mainlineoverland.com's monthly revenueOVER TIME
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Over the past three months, mainlineoverland.com revenue has experienced decline of 45%, compared to the preceding three months.

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mainlineoverland.com revenue decline for last six months
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OVERVIEW
In May 2026, mainlineoverland.com generated $93,141 in online sales, below the vehicles industry median of $132,111, with a conversion rate of 0.00-0.50%, significantly lower than the high of 2.81%. Its average order value (AOV) ranged from $875 to $900, exceeding the high AOV benchmark of $854, while the site recorded 32,510 sessions, falling short of the median of 42,457 and far behind the leading competitor carparts.com, which achieved 11,593,824 sessions.
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mainlineoverland.com competitors

In May 2026, mainlineoverland.com reported a revenue of $93,141 from 105 transactions across 32,510 sessions, achieving an average order value (AOV) of $875-900 and a conversion rate between 0.00-0.50%. In comparison, offroadtents.com led significantly with $1,446,592 in revenue and a robust conversion rate of 1.00-1.50%, indicating high customer engagement. Meanwhile, fourwheelcampers.com generated $316,086 with an AOV of $250-275 and a conversion rate of 1.00-1.50%. rhinoadventuregear.com reported $134,415, closely trailing overlandaddict.com at $123,634. Despite mainlineoverland.com's higher AOV, its lower conversion rate and revenue highlight the competitive pressure from its peers. Additionally, equipt1.com lagged with only $34,721 in revenue, further illustrating the challenging landscape for mainlineoverland.com amidst strong competitors.

fourwheelcampers.com screenshot
#1 fourwheelcampers.com
316.1K
Revenue
98.8K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
rhinoadventuregear.com screenshot
#2 rhinoadventuregear.com
134.4K
Revenue
14.8K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
overlandaddict.com screenshot
#3 overlandaddict.com
123.6K
Revenue
24.8K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
equipt1.com screenshot
#4 equipt1.com
34.7K
Revenue
6.7K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
offroadtents.com screenshot
#5 offroadtents.com
1.4M
Revenue
117.3K
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
mainlineoverland.com vs top market performers
mainlineoverland.com
top retailers
conversion rate vs average order value for mainlineoverland.com and its competitors
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Revenue share by device at mainlineoverland.com

In May large majority of sales on mainlineoverland.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In May large majority of sales on mainlineoverland.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

Industries mainlineoverland.com operates in

mainlineoverland.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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mainlineoverland.com channels

Identify top traffic channels that drive growth for mainlineoverland.comand discover how performance of traffic channels has changed over time.

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mainlineoverland.com Google Ads spend

Evaluate mainlineoverland.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mainlineoverland.com devices

Review mainlineoverland.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mainlineoverland.com top markets

Explore mainlineoverland.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mainlineoverland.com country & global rank

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