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Jul 2025
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Home/Insights/Retailers/overlandaddict.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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113.4K
Revenue
22.1K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
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OverlandAddict.com is an online platform specializing in the sale of outdoor adventure gear and equipment. The website offers a wide range of products for outdoor enthusiasts, including camping gear, off-road vehicle accessories, hiking equipment, and apparel. It aims to cater to individuals seeking equipment for their expeditions in rough terrains and outdoor exploration.

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overlandaddict.com's revenueOVER TIME
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Over the past three months, overlandaddict.com revenue has experienced decline of 12%, compared to the preceding three months.

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overlandaddict.com revenue decline for last six months
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OVERVIEW
For overlandaddict.com in the VEHICLES, the revenue for online sales in July 2025 was $113,447, with a conversion rate of 0.50-1.00% and an AOV of $600-625. The site had 22,111 sessions during the month. The largest online store in the category is summitracing.com with revenue of $67,421,263, while the highest conversion rate is 2.86% and the highest AOV is $910. The site with the most sessions is autozone.com with 31,543,441, and the median revenue for the industry is $203,786 with a median of 51,835 sessions.
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overlandaddict.com competitors

In July 2025, overlandaddict.com generated $113,447 in revenue from 182 transactions with 22,111 sessions, boasting an average order value (AOV) of $600-625 and a conversion rate of 0.50-1.00%. Comparing it to its competitors, rhinoadventuregear.com had a revenue of $115,686 from 115 transactions and 12,540 sessions, with an AOV of $1000-1025 and a similar conversion rate. On the other hand, ikamper.com outperformed all with a revenue of $730,694 from 509 transactions and 100,130 sessions, offering an AOV of $1425-1450. Front Runner Outfitters also stood out with a revenue of $2,293,849 from 5,988 transactions and 358,346 sessions, showing an AOV of $375-400 and a high conversion rate of 1.50-2.00%. overlandaddict.com falls within the range of its competitors in terms of revenue and conversion rate, but with a slightly lower AOV and fewer sessions.

rhinoadventuregear.com screenshot
#1 rhinoadventuregear.com
115.7K
Revenue
12.5K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
ikamper.com screenshot
#2 ikamper.com
730.7K
Revenue
100.1K
Sessions
0.5-1.0%
Conv. rate
$1400-1500
AOV
frontrunneroutfitters.com screenshot
#3 frontrunneroutfitters.com
2.3M
Revenue
358.3K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
mainlineoverland.com screenshot
#4 mainlineoverland.com
176.7K
Revenue
38.5K
Sessions
0.0-0.5%
Conv. rate
$1000-1100
AOV
offroadtents.com screenshot
#5 offroadtents.com
633.3K
Revenue
68.3K
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
overlandaddict.com vs top market performers
overlandaddict.com
top retailers
conversion rate vs average order value for overlandaddict.com and its competitors
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Revenue share by device at overlandaddict.com

In July large majority of sales on overlandaddict.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In July large majority of sales on overlandaddict.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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overlandaddict.com channels

Identify top traffic channels that drive growth for overlandaddict.comand discover how performance of traffic channels has changed over time.

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overlandaddict.com Google Ads spend

Evaluate overlandaddict.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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overlandaddict.com devices

Review overlandaddict.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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overlandaddict.com top markets

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overlandaddict.com country & global rank

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