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May 2025
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Home/Insights/Retailers/overlandaddict.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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116.2K
Revenue
22.1K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
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OverlandAddict.com is an online platform specializing in the sale of outdoor adventure gear and equipment. The website offers a wide range of products for outdoor enthusiasts, including camping gear, off-road vehicle accessories, hiking equipment, and apparel. It aims to cater to individuals seeking equipment for their expeditions in rough terrains and outdoor exploration.

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overlandaddict.com's revenueOVER TIME
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Over the past three months, overlandaddict.com revenue has experienced growth of 27%, compared to the preceding three months.

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overlandaddict.com revenue growth for last six months
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OVERVIEW
In May 2025, overlandaddict.com in the VEHICLES had a revenue of $116,168, with a median industry revenue of $205,209. The conversion rate ranged from 0.50-1.00%, while a high conversion rate was 2.87% and a low rate was 0.53%. The average order value (AOV) was $625-650, compared to a high AOV of $912 and a low AOV of $173 in the industry. The website had 22,111 sessions, while the highest sessions were at 27,208,922 for autozone.com, and the industry's median sessions were 46,870.
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overlandaddict.com competitors

In May 2025, overlandaddict.com generated a revenue of $116,168 from 185 transactions and 22,111 sessions, with an Average Order Value (AOV) ranging from $625 to $650 and a conversion rate between 0.50% and 1.00%. When compared to its competitors, mainlineoverland.com had a higher revenue of $183,169 from 177 transactions and 39,516 sessions, with an AOV between $1025 and $1050 but a lower conversion rate of 0.00% to 0.50%. ikamper.com stood out with the highest revenue of $808,352 from 594 transactions and 74,585 sessions, boasting an AOV of $1350 to $1375 and a competitive conversion rate of 0.50% to 1.00%. While overlandaddict.com may not have the highest revenue or session numbers, its performance metrics fall within the range of its competitors, making it a strong contender in the overlanding niche.

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overlandaddict.com vs top market performers
overlandaddict.com
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conversion rate vs average order value for overlandaddict.com and its competitors
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Revenue share by device at overlandaddict.com

In May large majority of sales on overlandaddict.com, 69% was finalized on mobile devices, with 31% of sales coming from desktop devices.

In May large majority of sales on overlandaddict.com, 69% was finalized on mobile devices, with 31% of sales coming from desktop devices.
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overlandaddict.com channels

Identify top traffic channels that drive growth for overlandaddict.comand discover how performance of traffic channels has changed over time.

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overlandaddict.com Google Ads spend

Evaluate overlandaddict.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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overlandaddict.com devices

Review overlandaddict.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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overlandaddict.com top markets

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overlandaddict.com country & global rank

Assess the ranking of overlandaddict.com among other retailers within its primary country and worldwide.

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