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May 2026
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Home/Insights/Retailers/manscaped.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for manscaped.commanscaped.com

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5.5M
Revenue
May 26
1.7M
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$150-175
AOV
May 26
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Manscaped.com is an online platform that offers a range of grooming products for men. Their inventory includes trimmers, electric shavers, razor sets, and essential accessories. These carefully designed products are specifically tailored to enhance mens grooming routines while promoting personal care and hygiene.

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manscaped.com Annual Revenue and Growth

manscaped.com's annual sales on its online store amounted to $63M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$63M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
manscaped.com revenue by year

manscaped.com's monthly revenueOVER TIME
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Over the past three months, manscaped.com revenue has experienced decline of 22%, compared to the preceding three months.

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manscaped.com revenue decline for last six months
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OVERVIEW
In May 2026, manscaped.com generated $5,534,371 in online sales, significantly exceeding the FASHION AND APPAREL median of $74,720, with a conversion rate of 2.00-2.50%, below the category's high of 3.18%. The site's average order value (AOV) ranged from $150-175, well above the low of $80 but below the high of $405. With 1,682,435 sessions, manscaped.com outperformed the median of 29,212 sessions in its industry, yet lagged far behind the leading competitor, shein.com, which achieved 309,473,559 sessions and $869,380,784 in revenue, highlighting the competitive landscape in this market.
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manscaped.com competitors

In May 2026, manscaped.com significantly outperformed its competitors with a revenue of $5,534,371 from 34,485 transactions across 1,682,435 sessions, yielding an impressive Average Order Value (AOV) between $150-$175 and a conversion rate of 2.00-2.50%. In contrast, gillette.com generated $399,367 from 4,285 transactions with a lower AOV of $75-$100 and a conversion rate of just 0.50-1.00%. brio4life.com lagged further, earning $76,287 with only 691 transactions, while peteandpedro.com reached $304,525 from 5,475 transactions, maintaining an AOV of $50-$75 and a conversion rate of 2.50-3.00%. Meridian grooming.com also trailed with $301,848 in revenue and a conversion rate of 3.50-4.00%. Overall, manscaped.com clearly dominated the market with superior metrics, particularly in revenue and average order value, setting it apart from its competitors.

gillette.com screenshot
#1 gillette.com
399.4K
Revenue
505.6K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
brio4life.com screenshot
#2 brio4life.com
76.3K
Revenue
139K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
peteandpedro.com screenshot
#3 peteandpedro.com
304.5K
Revenue
211.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
meridiangrooming.com screenshot
#4 meridiangrooming.com
301.8K
Revenue
98.1K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
brickellmensproducts.com screenshot
#5 brickellmensproducts.com
214.5K
Revenue
185.1K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
manscaped.com vs top market performers
manscaped.com
top retailers
conversion rate vs average order value for manscaped.com and its competitors
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Revenue share by device at manscaped.com

In May large majority of sales on manscaped.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In May large majority of sales on manscaped.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

Industries manscaped.com operates in

manscaped.com is tracked across 9 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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manscaped.com channels

Identify top traffic channels that drive growth for manscaped.comand discover how performance of traffic channels has changed over time.

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manscaped.com Google Ads spend

Evaluate manscaped.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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manscaped.com devices

Review manscaped.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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manscaped.com top markets

Explore manscaped.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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manscaped.com country & global rank

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