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Jul 2025
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Home/Insights/Retailers/manscaped.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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3.7M
Revenue
1.5M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
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Manscaped.com is an online platform that offers a range of grooming products for men. Their inventory includes trimmers, electric shavers, razor sets, and essential accessories. These carefully designed products are specifically tailored to enhance mens grooming routines while promoting personal care and hygiene.

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manscaped.com's revenueOVER TIME
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Over the past three months, manscaped.com revenue has experienced decline of 21%, compared to the preceding three months.

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manscaped.com revenue decline for last six months
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OVERVIEW
In July 2025, manscaped.com in the FASHION AND APPAREL industry had online sales revenue of $3,708,306, with a conversion rate of 1.00-1.50% and an average order value (AOV) of $150-175. The store had 1,533,009 sessions, significantly lower than the highest in the category at 294,721,604 from shein.com, while the median sessions were 36,317. The AOV for manscaped.com was in the mid-range compared to a high of $402 and a low of $82 in the FASHION AND APPAREL sector, reflecting a healthy performance overall in revenue, conversion rate, and customer engagement.
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manscaped.com competitors

In July 2025, manscaped.com outperformed its competitors in terms of revenue, transactions, sessions, and average order value (AOV). manscaped.com generated a revenue of $3,708,306 with 22,006 transactions from 1,533,009 sessions, resulting in an AOV of $150-175 and a conversion rate of 1.00-1.50%. In comparison, its closest competitor in revenue was meridiangrooming.com with $410,663, followed by gillette.com with $299,316. However, manscaped.com had a significantly higher number of transactions and sessions. In terms of AOV, peteandpedro.com had a slightly higher AOV range of $100-125, but manscaped.com's higher number of transactions contributed to its overall higher revenue. Additionally, meridiangrooming.com had the highest conversion rate at 3.50-4.00%, showing a strong performance in converting sessions into transactions.

gillette.com screenshot
#1 gillette.com
299.3K
Revenue
510.1K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
brio4life.com screenshot
#2 brio4life.com
87.2K
Revenue
254K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
peteandpedro.com screenshot
#3 peteandpedro.com
300.5K
Revenue
288.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
meridiangrooming.com screenshot
#4 meridiangrooming.com
410.7K
Revenue
121.8K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
brickellmensproducts.com screenshot
#5 brickellmensproducts.com
127.5K
Revenue
169.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
manscaped.com vs top market performers
manscaped.com
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conversion rate vs average order value for manscaped.com and its competitors
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Revenue share by device at manscaped.com

In July large majority of sales on manscaped.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.

In July large majority of sales on manscaped.com, 57% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 43% of sales coming from desktop devices.
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manscaped.com channels

Identify top traffic channels that drive growth for manscaped.comand discover how performance of traffic channels has changed over time.

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manscaped.com Google Ads spend

Evaluate manscaped.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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manscaped.com devices

Review manscaped.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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manscaped.com top markets

Explore manscaped.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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manscaped.com country & global rank

Assess the ranking of manscaped.com among other retailers within its primary country and worldwide.

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