masterbuilt.com
Masterbuilt.com is an online platform offering a range of products related to outdoor cooking and smoking. Their inventory includes grills, smokers, fryers, accessories, and replacement parts. The website provides detailed information and specifications for each item, aiding customers in making informed purchase decisions.
GRIPS CUSTOMERS & RESEARCH PARTNERS
masterbuilt.com Annual Revenue and Growth
masterbuilt.com's annual sales on its online store amounted to $7.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.
masterbuilt.com's monthly revenueOVER TIME
Over the past three months, masterbuilt.com revenue has experienced decline of 9.2%, compared to the preceding three months.
masterbuilt.com competitors
In September 2026, kingsford.com leads in revenue with $517,000, while masterbuilt.com ranks second with $502,000. In terms of transactions, appliancefactoryparts.com is at the top with 3,998, surpassing masterbuilt.com, which has 2,284 transactions, placing it third. masterbuilt.com performs well in sessions, ranking second with 189,000 sessions, behind appliancefactoryparts.com’s 288,000 sessions. The average order value (AOV) for masterbuilt.com is between $200-225, while charbroil.com has a higher AOV ranging from $325-350. Conversion rates show that kingsford.com outperforms with a rate of 2.50-3.00, while masterbuilt.com’s rate is between 1.00-1.50. Overall, masterbuilt.com remains competitive, particularly in sessions and revenue, but trails behind in transactions and conversion rate compared to the top competitors.
Revenue share by device at masterbuilt.com
In September large majority of sales on masterbuilt.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries masterbuilt.com operates in
masterbuilt.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
masterbuilt.com channels
Identify top traffic channels that drive growth for masterbuilt.comand discover how performance of traffic channels has changed over time.
masterbuilt.com Google Ads spend
Evaluate masterbuilt.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
masterbuilt.com devices
Review masterbuilt.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
