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Jul 2025
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Home/Insights/Retailers/masterbuilt.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for masterbuilt.commasterbuilt.com

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602.3K
Revenue
300.3K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
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Masterbuilt.com is an online platform offering a range of products related to outdoor cooking and smoking. Their inventory includes grills, smokers, fryers, accessories, and replacement parts. The website provides detailed information and specifications for each item, aiding customers in making informed purchase decisions.

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masterbuilt.com's revenueOVER TIME
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Over the past three months, masterbuilt.com revenue has experienced growth of 37%, compared to the preceding three months.

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masterbuilt.com revenue growth for last six months
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OVERVIEW
masterbuilt.com in the HOME AND GARDEN industry had a revenue of $602,323, conversion rate of 0.50-1.00%, AOV of $200-225, and 300,260 sessions in July 2025, with homedepot.com leading in revenue, sessions, and a very high conversion rate and AOV.
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masterbuilt.com competitors

In July 2025, masterbuilt.com reported a revenue of $602,323 with 2,922 transactions and 300,260 sessions. Their average order value (AOV) ranged between $200-225, and their conversion rate fell between 0.50-1.00%. Compared to its competitors, masterbuilt.com faced tough competition. charbroil.com generated slightly higher revenue at $627,611 with 2,154 transactions and 353,845 sessions. Their AOV was higher at $275-300, but their conversion rate was in the same range as masterbuilt.com. oklahomajoes.com had lower revenue than masterbuilt.com at $592,324 but boasted a higher AOV of $350-375 and a conversion rate of 1.50-2.00%. appliancefactoryparts.com, vindulge.com, and kingsford.com all had varying levels of revenue, transactions, sessions, AOV, and conversion rates, highlighting the diverse landscape of competitors in the industry.

charbroil.com screenshot
#1 charbroil.com
627.6K
Revenue
353.8K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
oklahomajoes.com screenshot
#2 oklahomajoes.com
592.3K
Revenue
101.6K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
appliancefactoryparts.com screenshot
#3 appliancefactoryparts.com
446.9K
Revenue
452.3K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
vindulge.com screenshot
#4 vindulge.com
67.3K
Revenue
124.4K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
kingsford.com screenshot
#5 kingsford.com
4M
Revenue
1.1M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
masterbuilt.com vs top market performers
masterbuilt.com
top retailers
conversion rate vs average order value for masterbuilt.com and its competitors
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Revenue share by device at masterbuilt.com

In July large majority of sales on masterbuilt.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on masterbuilt.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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masterbuilt.com channels

Identify top traffic channels that drive growth for masterbuilt.comand discover how performance of traffic channels has changed over time.

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masterbuilt.com Google Ads spend

Evaluate masterbuilt.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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masterbuilt.com devices

Review masterbuilt.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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masterbuilt.com top markets

Explore masterbuilt.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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masterbuilt.com country & global rank

Assess the ranking of masterbuilt.com among other retailers within its primary country and worldwide.

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