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Oct 2025
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Home/Insights/Retailers/maxandlily.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for maxandlily.commaxandlily.com

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1.4M
Revenue
Oct 25
790K
Sessions
Oct 25
0.0-0.5%
Conv. rate
Oct 25
$700-800
AOV
Oct 25
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MaxandLily.com is an online retailer offering a wide selection of products. Their inventory includes a variety of items for purchase. The website provides a convenient platform for customers to explore and order products within their desired categories.

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maxandlily.com Annual Revenue and Growth

maxandlily.com's annual sales on its online store amounted to $19.4M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$19.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
maxandlily.com revenue by year

maxandlily.com's monthly revenueOVER TIME
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Over the past three months, maxandlily.com revenue has experienced growth of 21%, compared to the preceding three months.

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maxandlily.com revenue growth for last six months
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OVERVIEW
In October 2025, maxandlily.com achieved impressive online sales of $1,375,927, significantly surpassing the median of $150,687 in the home and garden furniture industry. With a conversion rate of 0.00-0.50%, it remains below the high benchmark of 2.13% yet demonstrates potential for improvement. The average order value (AOV) ranged from $725 to $750, while sessions reached 790,023, far exceeding the industry median of 35,438 but well below the leading giant, ikea.com, with 238,858,819 sessions. Overall, maxandlily.com showcases strong revenue amidst room for enhancement in conversion rates and AOV.
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maxandlily.com competitors

In October 2025, maxandlily.com outperformed its competitors in terms of revenue, with a total of $1,375,927. While maxtrixkids.com came close with $405,400 in revenue, it fell short in terms of transactions and sessions, recording only 465 transactions and 65,115 sessions compared to maxandlily.com's 1,843 transactions and 790,023 sessions. Additionally, maxandlily.com had a competitive average order value (AOV) ranging from $725 to $750, which was in line with most competitors. However, it lagged behind kidsfurniturewarehouse.com in terms of AOV, which ranged from $700 to $725. Despite this, maxandlily.com's conversion rate of 0.00-0.50% was consistent with the industry average, while some competitors such as casakids.com and thebeanbagstore.com reported higher conversion rates of 0.50-1.00%.

maxtrixkids.com screenshot
#1 maxtrixkids.com
405.4K
Revenue
65.1K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
kidsfurniturewarehouse.com screenshot
#2 kidsfurniturewarehouse.com
75K
Revenue
6.3K
Sessions
1.5-2.0%
Conv. rate
$700-800
AOV
thebeanbagstore.com screenshot
#3 thebeanbagstore.com
184.7K
Revenue
31.6K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
casakids.com screenshot
#4 casakids.com
19.1K
Revenue
13.6K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
customkidsfurniture.com screenshot
#5 customkidsfurniture.com
48.6K
Revenue
12.5K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
maxandlily.com vs top market performers
maxandlily.com
top retailers
conversion rate vs average order value for maxandlily.com and its competitors
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Revenue share by device at maxandlily.com

In October large majority of sales on maxandlily.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on maxandlily.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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maxandlily.com channels

Identify top traffic channels that drive growth for maxandlily.comand discover how performance of traffic channels has changed over time.

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maxandlily.com Google Ads spend

Evaluate maxandlily.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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maxandlily.com devices

Review maxandlily.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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maxandlily.com top markets

Explore maxandlily.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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maxandlily.com country & global rank

Assess the ranking of maxandlily.com among other retailers within its primary country and worldwide.

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