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Jul 2026
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Home/Insights/Retailers/merchanthome.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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5K
Revenue
Jul 26
1.6K
Sessions
Jul 26
3.5-4.0%
Conv. rate
Jul 26
$75-100
AOV
Jul 26
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merchanthome.com Annual Revenue and Growth

merchanthome.com's annual sales on its online store amounted to $36.1K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$36.1K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
merchanthome.com revenue by year

merchanthome.com's monthly revenueOVER TIME
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Over the past three months, merchanthome.com revenue has experienced growth of 7.5%, compared to the preceding three months.

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merchanthome.com revenue growth for last six months
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OVERVIEW
In July 2026, merchanthome.com generated revenue for online sales of $4,956, with a conversion rate of 3.50-4.00%. The average order value (AOV) ranged between $75-100, while the total number of sessions reached 1,632.
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merchanthome.com competitors

In July 2026, merchanthome.com achieved a conversion rate of 3.50-4.00%, outperforming its competitors except for nisbets.co.uk, which leads at 5.50-6.00%. However, merchanthome.com ranks last overall in revenue, transactions, and sessions. It generated only $4,956 in revenue, significantly trailing potterybarn.com by $168.1 million. With 62 transactions, merchanthome.com also lags behind potterybarn.com by 465,000 transactions. In terms of sessions, it recorded 1,632, far fewer than potterybarn.com’s 22.5 million, marking a difference of 22.5 million sessions. While its AOV is between $75-100, all competitors exceed this with significantly higher AOV ranges, indicating that merchanthome.com faces considerable challenges in a competitive market.

nisbets.co.uk screenshot
#1 nisbets.co.uk
17.6M
Revenue
1.4M
Sessions
5.5-6.0%
Conv. rate
$225-250
AOV
potterybarn.com screenshot
#2 potterybarn.com
168.1M
Revenue
22.5M
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
homedepot.com screenshot
#3 homedepot.com
1.6B
Revenue
214.5M
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
westelm.com screenshot
#4 westelm.com
127.2M
Revenue
14.2M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
performancehealth.com screenshot
#5 performancehealth.com
1.1M
Revenue
170.4K
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
merchanthome.com vs top market performers
merchanthome.com
top retailers
conversion rate vs average order value for merchanthome.com and its competitors
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Industries merchanthome.com operates in

merchanthome.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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merchanthome.com channels

Identify top traffic channels that drive growth for merchanthome.comand discover how performance of traffic channels has changed over time.

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merchanthome.com Google Ads spend

Evaluate merchanthome.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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merchanthome.com devices

Review merchanthome.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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merchanthome.com top markets

Explore merchanthome.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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merchanthome.com country & global rank

Assess the ranking of merchanthome.com among other retailers within its primary country and worldwide.

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