merchnow.com
Merchnow.com is an e-commerce platform offering a vast selection of merchandise, primarily focusing on clothing and accessories related to various music genres. The website also provides a range of physical music formats, such as vinyl records and CDs, along with posters and other collectible items associated with bands and artists.
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merchnow.com Annual Revenue and Growth
merchnow.com's annual sales on its online store amounted to $3.4M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.
merchnow.com's monthly revenueOVER TIME
Over the past three months, merchnow.com revenue has experienced decline of 5.1%, compared to the preceding three months.
merchnow.com competitors
When comparing merchnow.com to its competitors in September 2025, we see that while merchnow.com had a revenue of $111,253 from 2,323 transactions and 152,806 sessions with an average order value (AOV) of $25-50 and a conversion rate of 1.50-2.00, its competitors have varying levels of performance. coldcutsmerch.com had a revenue of $121,537 from 750 transactions and 64,216 sessions with an AOV of $150-175 and a conversion rate of 1.00-1.50. impericon.com stood out with a revenue of $1,496,187 from 24,567 transactions and 1,089,573 sessions, an AOV of $50-75, and a conversion rate of 2.00-2.50. indiemerchstore.com had a revenue of $287,439 from 1,971 transactions and 189,389 sessions with an AOV of $125-150 and a conversion rate of 1.00-1.50. rockabilia.com had a revenue of $337,297 from 6,513 transactions and 555,952 sessions with an AOV of $50-75 and a conversion rate of 1.00-1.50. revhq.com lagged behind with a revenue of $32,414 from 391 transactions and 34,963 sessions with an AOV of $75-100 and a conversion rate of 1.00-1.50. Overall, merchnow.com falls within the mid-range in terms of revenue and performance metrics compared to its competitors.
Revenue share by device at merchnow.com
In September large majority of sales on merchnow.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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merchnow.com channels
Identify top traffic channels that drive growth for merchnow.comand discover how performance of traffic channels has changed over time.
merchnow.com Google Ads spend
Evaluate merchnow.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
merchnow.com devices
Review merchnow.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
