merchnow.com
Merchnow.com is an e-commerce platform offering a vast selection of merchandise, primarily focusing on clothing and accessories related to various music genres. The website also provides a range of physical music formats, such as vinyl records and CDs, along with posters and other collectible items associated with bands and artists.
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merchnow.com's revenueOVER TIME
Over the past three months, merchnow.com revenue has experienced decline of 26%, compared to the preceding three months.
merchnow.com competitors
In July 2025, merchnow.com generated a revenue of $98,295 from 2,079 transactions with 153,116 sessions. Their average order value (AOV) falls between $25-50, and they maintained a conversion rate of 1.00-1.50%. Comparing this data to its competitors, we can see that impericon.com outperformed with a revenue of $1,437,987 from 22,962 transactions and over 1 million sessions. They boasted an AOV of $50-75 and a conversion rate of 2.00-2.50%. Similarly, indiemerchstore.com and coldcutsmerch.com also surpassed merchnow.com in revenue and sessions, with higher AOV and competitive conversion rates. While merchnow.com holds its own in the market, there is room for improvement in increasing revenue and sessions to compete more closely with the top performers in the industry.
Revenue share by device at merchnow.com
In July large majority of sales on merchnow.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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merchnow.com channels
Identify top traffic channels that drive growth for merchnow.comand discover how performance of traffic channels has changed over time.
merchnow.com Google Ads spend
Evaluate merchnow.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
merchnow.com devices
Review merchnow.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
