merlincycles.com
Merlincycles.com is an online platform that offers a wide range of products related to cycling, catering primarily to enthusiasts and professional riders. Their inventory includes bicycles, components, apparel, accessories, and a variety of other cycling-related items. The website serves customers globally and provides secure online transactions and fast shipping options.
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merlincycles.com Annual Revenue and Growth
merlincycles.com's annual sales on its online store amounted to $36.1M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
merlincycles.com's monthly revenueOVER TIME
Over the past three months, merlincycles.com revenue has experienced decline of 21%, compared to the preceding three months.
merlincycles.com competitors
In October 2025, when comparing merlincycles.com to its competitors, we can see that merlincycles.com generated a revenue of $1,758,973 with 12,556 transactions and 478,170 sessions. The Average Order Value (AOV) ranged between $125-150, with a conversion rate of 2.50-3.00%. In contrast, chainreactioncycles.com had a revenue of $282,333 with 1,756 transactions and 123,162 sessions, offering an AOV of $150-175 and a conversion rate of 1.00-1.50%. sigmasports.com outperformed with a revenue of $4,252,006, 14,491 transactions, and 935,240 sessions, boasting an AOV of $275-300 and a conversion rate of 1.50-2.00%. wiggle.com and tredz.co.uk fell behind in revenue and transactions compared to merlincycles.com and its competitors.
Revenue share by device at merlincycles.com
In October large majority of sales on merlincycles.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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merlincycles.com channels
Identify top traffic channels that drive growth for merlincycles.comand discover how performance of traffic channels has changed over time.
merlincycles.com Google Ads spend
Evaluate merlincycles.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
merlincycles.com devices
Review merlincycles.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
