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Sep 2025
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Home/Insights/Retailers/mermaidsboutique.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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4.2K
Revenue
Sep 25
1.9K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$200-225
AOV
Sep 25
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MermaidsBoutique.com is an online retailer offering a variety of products. They sell swimwear, beachwear, resort wear, and accessories. Their collection includes bathing suits, cover-ups, kaftans, sarongs, and jewelry items. Customers can enjoy browsing through a wide range of stylish and trendy apparel and accessories perfect for sun-soaked getaways.

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mermaidsboutique.com's monthly revenueOVER TIME
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Over the past three months, mermaidsboutique.com revenue has experienced growth of 47%, compared to the preceding three months.

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mermaidsboutique.com revenue growth for last six months
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OVERVIEW
In September 2025, mermaidsboutique.com generated $4,150 in revenue from online sales, significantly below the lifestyle/fashion and apparel median of $74,931, with a conversion rate between 0.50-1.00%, underperforming against the high industry standard of 3.2%. The site's average order value (AOV) ranged from $200-225, while the lifestyle sector boasts a high AOV of $382. With only 1,945 sessions, mermaidsboutique.com pales in comparison to the industry's leading site, shein.com, which sees staggering traffic of 297,137,690 sessions. These metrics highlight challenges in visibility and conversion efficiency within a competitive marketplace.
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mermaidsboutique.com competitors

In September 2025, mermaidsboutique.com, with a revenue of $4,150, 19 transactions, 1,945 sessions, an AOV of $200-225, and a conversion rate of 0.50-1.00, falls behind its competitors in terms of revenue and transactions. For instance, montce.com generated $268,140 in revenue with 1,124 transactions and 66,057 sessions, while havaianas.com had $482,939 in revenue with 5,312 transactions and 254,511 sessions. Despite having a lower revenue, mermaidsboutique.com had a higher AOV compared to havaianas.com but a lower conversion rate. When compared to asanahawaii.com, monicahansenbeachwear.com, and swirlboutique.com, mermaidsboutique.com also lags behind in revenue and transactions. However, it performs better than asanahawaii.com in terms of AOV and conversion rate. Overall, mermaidsboutique.com has room for improvement in increasing revenue and transactions to compete more effectively with its competitors.

montce.com screenshot
#1 montce.com
268.1K
Revenue
66.1K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
havaianas.com screenshot
#2 havaianas.com
482.9K
Revenue
254.5K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
asanahawaii.com screenshot
#3 asanahawaii.com
1.3K
Revenue
597.9
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
monicahansenbeachwear.com screenshot
#4 monicahansenbeachwear.com
1.4K
Revenue
338
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
swirlboutique.com screenshot
#5 swirlboutique.com
39K
Revenue
3.9K
Sessions
2.5-3.0%
Conv. rate
$325-350
AOV
mermaidsboutique.com vs top market performers
mermaidsboutique.com
top retailers
conversion rate vs average order value for mermaidsboutique.com and its competitors
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mermaidsboutique.com channels

Identify top traffic channels that drive growth for mermaidsboutique.comand discover how performance of traffic channels has changed over time.

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mermaidsboutique.com Google Ads spend

Evaluate mermaidsboutique.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mermaidsboutique.com devices

Review mermaidsboutique.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mermaidsboutique.com top markets

Explore mermaidsboutique.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mermaidsboutique.com country & global rank

Assess the ranking of mermaidsboutique.com among other retailers within its primary country and worldwide.

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