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Jan 2026
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Home/Insights/Retailers/midwestsupplies.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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377.8K
Revenue
Jan 26
43.8K
Sessions
Jan 26
6.5-7.0%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Midwestsupplies.com is an online platform that offers a wide selection of brewing and winemaking supplies. Their inventory consists of fermentation kits, equipment, ingredients, and accessories required for home beer and wine production. They provide various resources and guides to assist customers in their brewing endeavors.

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midwestsupplies.com Annual Revenue and Growth

midwestsupplies.com's annual sales on its online store amounted to $3.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$3.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
midwestsupplies.com revenue by year

midwestsupplies.com's monthly revenueOVER TIME
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Over the past three months, midwestsupplies.com revenue has experienced growth of 44%, compared to the preceding three months.

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midwestsupplies.com revenue growth for last six months
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OVERVIEW
In January 2026, midwestsupplies.com, a prominent player in the food and drink/beverages industry, achieved online sales revenue of $377,803, significantly outpacing the median of $46,974. The site's conversion rate ranged from 6.00-6.50%, surpassing the high industry average of 5.07%. With an average order value (AOV) between $125-150, midwestsupplies.com maintained a healthy AOV compared to the sector's high of $275. However, with 43,781 sessions, it lagged behind the median of 11,152 sessions in the industry, as well as the industry leader totalwine.com, which garnered an impressive 10,579,770 sessions.
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midwestsupplies.com competitors

In January 2026, midwestsupplies.com generated a revenue of $377,803 with 2,846 transactions and 43,781 sessions, boasting an average order value (AOV) of $125-$150 and a conversion rate of 6.00-6.50%. In comparison, northernbrewer.com outperformed Midwest Supplies with a revenue of $798,690 from 9,188 transactions and 185,471 sessions, although their AOV was lower at $75-$100 and their conversion rate was 4.50-5.00%. Conversely, morebeer.com had the highest revenue among the competitors at $1,014,063 but had a lower transaction count of 5,373 and sessions of 213,620, with a higher AOV of $175-$200 and a conversion rate of 2.50-3.00%. Overall, midwestsupplies.com demonstrated competitive performance in terms of conversion rate and AOV compared to its competitors in the homebrewing supplies industry.

northernbrewer.com screenshot
#1 northernbrewer.com
798.7K
Revenue
185.5K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
morebeer.com screenshot
#2 morebeer.com
1M
Revenue
213.6K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
austinhomebrew.com screenshot
#3 austinhomebrew.com
24.6K
Revenue
8.7K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
craftabrew.com screenshot
#4 craftabrew.com
158.7K
Revenue
75.2K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
homebrewit.com screenshot
#5 homebrewit.com
26.5K
Revenue
5.8K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
midwestsupplies.com vs top market performers
midwestsupplies.com
top retailers
conversion rate vs average order value for midwestsupplies.com and its competitors
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Revenue share by device at midwestsupplies.com

In January large majority of sales on midwestsupplies.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on midwestsupplies.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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midwestsupplies.com channels

Identify top traffic channels that drive growth for midwestsupplies.comand discover how performance of traffic channels has changed over time.

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midwestsupplies.com Google Ads spend

Evaluate midwestsupplies.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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midwestsupplies.com devices

Review midwestsupplies.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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midwestsupplies.com top markets

Explore midwestsupplies.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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midwestsupplies.com country & global rank

Assess the ranking of midwestsupplies.com among other retailers within its primary country and worldwide.

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