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Sep 2025
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Home/Insights/Retailers/morebeer.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for morebeer.commorebeer.com

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904.4K
Revenue
Sep 25
226.6K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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Morebeer.com primarily sells a wide range of brewing supplies and equipment for crafting beer at home. Their comprehensive product collection includes ingredients such as hops, malt, and yeast, along with kegging systems, brewing gear, and recipe kits. The website serves as a platform for beer enthusiasts to procure essential supplies for their brewing endeavors.

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morebeer.com Annual Revenue and Growth

morebeer.com's annual sales on its online store amounted to $18.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$18.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
morebeer.com revenue by year

morebeer.com's monthly revenueOVER TIME
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Over the past three months, morebeer.com revenue has experienced decline of 19%, compared to the preceding three months.

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morebeer.com revenue decline for last six months
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OVERVIEW
In September 2025, morebeer.com generated $904,381 in online sales, significantly surpassing the food and drink industry's median revenue of $40,541, although still trailing the largest competitor, totalwine.com, which amassed $65,110,628. The site's conversion rate ranged from 2.00% to 2.50%, below the industry high of 4.83% and above the low of 1.38%. Additionally, their average order value (AOV) fell between $150 and $175, considerably lower than the top AOV of $269. With 226,594 sessions, morebeer.com outperformed the median of 9,968, but remained far behind totalwine.com's impressive 7,332,666 sessions.
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morebeer.com competitors

In September 2025, morebeer.com outperformed its competitors in terms of revenue, with $904,381 compared to northernbrewer.com's $509,003, midwestsupplies.com's $219,958, kegerator.com's $20,270, austinhomebrew.com's $21,464, and beveragefactory.com's $615,005. In terms of transactions, morebeer.com had 5,636 compared to northernbrewer.com's 6,362, midwestsupplies.com's 1,705, kegerator.com's 145, austinhomebrew.com's 142, and beveragefactory.com's 1,106. morebeer.com also had the highest number of sessions with 226,594, while its competitors ranged from 6,343 to 203,221 sessions. Additionally, morebeer.com had a competitive average order value (AOV) of $150-175 and a conversion rate of 2.00-2.50, placing it in line with its closest competitor, austinhomebrew.com.

northernbrewer.com screenshot
#1 northernbrewer.com
509K
Revenue
203.2K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
midwestsupplies.com screenshot
#2 midwestsupplies.com
220K
Revenue
45.1K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
kegerator.com screenshot
#3 kegerator.com
20.3K
Revenue
9K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
austinhomebrew.com screenshot
#4 austinhomebrew.com
21.5K
Revenue
6.3K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
beveragefactory.com screenshot
#5 beveragefactory.com
615K
Revenue
60.3K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
morebeer.com vs top market performers
morebeer.com
top retailers
conversion rate vs average order value for morebeer.com and its competitors
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Revenue share by device at morebeer.com

In September large majority of sales on morebeer.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In September large majority of sales on morebeer.com, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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morebeer.com channels

Identify top traffic channels that drive growth for morebeer.comand discover how performance of traffic channels has changed over time.

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morebeer.com Google Ads spend

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morebeer.com devices

Review morebeer.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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morebeer.com top markets

Explore morebeer.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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morebeer.com country & global rank

Assess the ranking of morebeer.com among other retailers within its primary country and worldwide.

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