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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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613.1K
Revenue
Sep 25
216.8K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Christina Tosi's Milk Bar is an award-winning bakery known for familiar yet unexpected desserts like Milk Bar® Pie, Cereal Milk Soft Serve, and unfrosted layer cakes. Order online to get Milk Bar delivered anywhere in the U.S or visit one of our 12 locations. Watch Tosi’s new baking show, Bake Squad, now on Netflix.

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milkbarstore.com Annual Revenue and Growth

milkbarstore.com's annual sales on its online store amounted to $17.4M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$17.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
milkbarstore.com revenue by year

milkbarstore.com's monthly revenueOVER TIME
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Over the past three months, milkbarstore.com revenue has experienced decline of 16%, compared to the preceding three months.

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milkbarstore.com revenue decline for last six months
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OVERVIEW
In September 2025, milkbarstore.com generated impressive online sales of $613,069, significantly surpassing the food and drink industry's median revenue of $27,492, although it falls short of the leading store mac.bid's $14,133,798. The website's conversion rate ranged from 2.50-3.00%, above the low end of 1.8% but below the industry high of 5.6%. With an average order value (AOV) between $100-125, it outperforms the low end of $28 yet lags behind the $148 industry high. Additionally, milkbarstore.com recorded 216,755 sessions, vastly exceeding the median of 10,754 but far from boxlunch.com's 4,412,560 sessions.
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milkbarstore.com competitors

In September 2025, milkbarstore.com had a revenue of $613,069 with 5,820 transactions and 216,755 sessions. Their average order value (AOV) ranged from $100 to $125, and their conversion rate was between 2.50% and 3.00%. Comparing this to their competitors, bakemeawish.com had a revenue of $378,847 with 2,473 transactions and 89,835 sessions, while magnoliabakery.com had a revenue of $759,395 with 6,574 transactions and 157,353 sessions. wetakethecake.com had lower revenue with $41,278 but a higher conversion rate of 3.00% to 3.50%. wolfemans.com had similar revenue to milkbarstore.com but a slightly higher conversion rate of 3.00% to 3.50%. goldbelly.com was the standout competitor with a significantly higher revenue of $10,612,583, 65,331 transactions, and 1,850,197 sessions, and a conversion rate of 3.50% to 4.00%.

bakemeawish.com screenshot
#1 bakemeawish.com
378.8K
Revenue
89.8K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
magnoliabakery.com screenshot
#2 magnoliabakery.com
759.4K
Revenue
157.4K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
wetakethecake.com screenshot
#3 wetakethecake.com
41.3K
Revenue
10.3K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
wolfermans.com screenshot
#4 wolfermans.com
358.3K
Revenue
91.1K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
goldbelly.com screenshot
#5 goldbelly.com
10.6M
Revenue
1.9M
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
milkbarstore.com vs top market performers
milkbarstore.com
top retailers
conversion rate vs average order value for milkbarstore.com and its competitors
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Revenue share by device at milkbarstore.com

In September large majority of sales on milkbarstore.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on milkbarstore.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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milkbarstore.com channels

Identify top traffic channels that drive growth for milkbarstore.comand discover how performance of traffic channels has changed over time.

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milkbarstore.com Google Ads spend

Evaluate milkbarstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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milkbarstore.com devices

Review milkbarstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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milkbarstore.com top markets

Explore milkbarstore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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milkbarstore.com country & global rank

Assess the ranking of milkbarstore.com among other retailers within its primary country and worldwide.

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