GRIPS CUSTOMERS & RESEARCH PARTNERS
purcosmetics.com Annual Revenue and Growth
purcosmetics.com's annual sales on its online store amounted to $1.7M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.
purcosmetics.com's monthly revenueOVER TIME
Over the past three months, purcosmetics.com revenue has experienced decline of 22%, compared to the preceding three months.
purcosmetics.com competitors
In September 2025, when comparing purcosmetics.com to its competitors, we see that purcosmetics.com falls in the middle in terms of revenue, with $102,005. Its number of transactions is lower than some competitors at 1,860, but its sessions are on par with others at 80,084. The average order value (AOV) for purcosmetics.com ranges from $50-75, and its conversion rate is between 2.00-2.50%. In contrast, pur-well.com has significantly lower revenue and fewer transactions, while purlisse.com has higher revenue and conversion rates. bareminerals.com leads in revenue, transactions, and sessions, while mirabellabeauty.com has a similar revenue to purcosmetics.com but a higher AOV. Overall, purcosmetics.com holds its own in the competitive landscape, with room for growth in transactions and conversion rate.
Revenue share by device at purcosmetics.com
In September large majority of sales on purcosmetics.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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purcosmetics.com channels
Identify top traffic channels that drive growth for purcosmetics.comand discover how performance of traffic channels has changed over time.
purcosmetics.com Google Ads spend
Evaluate purcosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
purcosmetics.com devices
Review purcosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

