GRIPS CUSTOMERS & RESEARCH PARTNERS
purcosmetics.com Annual Revenue and Growth
purcosmetics.com's annual sales on its online store amounted to $1.7M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
purcosmetics.com's monthly revenueOVER TIME
Over the past three months, purcosmetics.com revenue has experienced growth of 70%, compared to the preceding three months.
purcosmetics.com competitors
In January 2026, purcosmetics.com generated a revenue of $148,904 from 2,950 transactions and 88,795 sessions, with an average order value (AOV) ranging from $50 to $75 and a conversion rate of 3.00% to 3.50%. When comparing these metrics to its competitors, purcosmetics.com falls behind in terms of revenue compared to bareminerals.com, which brought in $606,943 from 10,739 transactions and 686,647 sessions, albeit with a lower conversion rate of 1.50% to 2.00%. In contrast, purlisse.com stands out with a higher conversion rate of 7.50% to 8.00%, leading to a revenue of $68,492 from 1,054 transactions and 13,654 sessions. However, purcosmetics.com is on par with mineralfusion.com in terms of AOV and conversion rate, but slightly trails behind in revenue. Overall, purcosmetics.com faces tough competition in the beauty industry, with varying strengths and weaknesses compared to its rivals.
Revenue share by device at purcosmetics.com
In January large majority of sales on purcosmetics.com, 76% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 24% of sales coming from desktop devices.
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purcosmetics.com channels
Identify top traffic channels that drive growth for purcosmetics.comand discover how performance of traffic channels has changed over time.
purcosmetics.com Google Ads spend
Evaluate purcosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
purcosmetics.com devices
Review purcosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
