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Nov 2025
All countries
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for mous.comous.co

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1.4M
Revenue
Nov 25
2.2M
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$25-50
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

The Only Case You'll Ever Need. Protective iPhone, Samsung, Google Pixel, AirPods Cases & Essential Device Accessories.

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mous.co Annual Revenue and Growth

mous.co's annual sales on its online store amounted to $14.2M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$14.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
mous.co revenue by year

mous.co's monthly revenueOVER TIME
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Over the past three months, mous.co revenue has experienced growth of 122%, compared to the preceding three months.

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mous.co revenue growth for last six months
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OVERVIEW
In November 2025, mous.co achieved online sales revenue of $1,442,883, significantly surpassing the e-commerce industry's median of $101,517, but still below the leading store qvc.com at $175,248,381. Its conversion rate ranged from 1.50% to 2.00%, well below the high of 4.05%, while its average order value (AOV) stood between $25 and $50, considerably lower than the industry high of $337. With 2,231,957 sessions, mous.co's traffic is substantial, yet remains far behind the top store boots.com, which recorded 43,745,699 sessions, highlighting potential for growth in both conversion and traffic.
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mous.co competitors

In November 2025, mous.co reported a revenue of $1,442,883 with 37,163 transactions and 2,231,957 sessions. Their average order value (AOV) ranges between $25-50, and their conversion rate falls between 1.50-2.00%. When compared to competitors, mous.co falls behind in revenue compared to casetify.com at $25,585,412 and burga.com at $6,951,752. However, mous.co outperforms tech21.com in revenue, transactions, and sessions. Velvet Caviar surpasses mous.co in revenue and transactions, while rokform.com has a higher AOV range. Despite strong competition in the phone case market, mous.co maintains a steady performance with room for improvement in increasing transactions and revenue to match top competitors.

tech21.com screenshot
#1 tech21.com
733.7K
Revenue
138.4K
Sessions
15.5-16.0%
Conv. rate
$25-50
AOV
velvetcaviar.com screenshot
#2 velvetcaviar.com
2.2M
Revenue
1.3M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
casetify.com screenshot
#3 casetify.com
25.6M
Revenue
9M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
burga.com screenshot
#4 burga.com
7M
Revenue
2.6M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
rokform.com screenshot
#5 rokform.com
3.6M
Revenue
471.8K
Sessions
3.0-3.5%
Conv. rate
$225-250
AOV
mous.co vs top market performers
mous.co
top retailers
conversion rate vs average order value for mous.co and its competitors
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Revenue share by device at mous.co

In November large majority of sales on mous.co, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on mous.co, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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mous.co channels

Identify top traffic channels that drive growth for mous.coand discover how performance of traffic channels has changed over time.

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mous.co Google Ads spend

Evaluate mous.co's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mous.co devices

Review mous.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mous.co top markets

Explore mous.co's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mous.co country & global rank

Assess the ranking of mous.co among other retailers within its primary country and worldwide.

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