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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for mous.comous.co

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1.1M
Revenue
Apr 26
2M
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$25-50
AOV
Apr 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

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mous.co Annual Revenue and Growth

mous.co's annual sales on its online store amounted to $14.4M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$14.4M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
mous.co revenue by year

mous.co's monthly revenueOVER TIME
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Over the past three months, mous.co revenue has experienced decline of 30%, compared to the preceding three months.

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mous.co revenue decline for last six months
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OVERVIEW
In April 2026, mous.co achieved impressive online sales revenue of $1,086,693, significantly exceeding the e-commerce median of $80,332. Its conversion rate of 1.50-2.00% falls below the industry high of 3.67%, while its average order value (AOV) ranges from $25 to $50, well under the high benchmark of $321. With 2,018,159 sessions, mous.co remains below the industry leader, boots.com, at 28,182,023 sessions, and the median of 37,000 sessions, showcasing potential for growth in traffic and conversion efficiency in the competitive e-commerce landscape.
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mous.co competitors

In April 2026, mous.co reported revenue of $1,086,693 with 32,987 transactions from 2,018,159 sessions, achieving a conversion rate between 1.50% and 2.00%. In contrast, its competitors show varying performance metrics. casetify.com leads significantly with $22,100,166 in revenue from 180,368 transactions across 6,304,376 sessions, boasting a conversion rate of 2.50% to 3.00%. velvetcaviar.com, with a revenue of $2,252,567 from 35,476 transactions, matches mous.co's conversion rate range at 2.00% to 2.50%. Meanwhile, burga.com generates $6,368,798 with a higher transaction volume (67,070) but maintains a similar conversion rate of 2.50% to 3.00%. tech21.com lags with $236,763 in revenue, achieving a remarkable conversion rate of 9.00% to 9.50%, despite lower sessions (120,197) and a significantly lower AOV. In summary, while mous.co performs respectably, competitors like casetify.com and burga.com outpace it in revenue and transactions.

tech21.com screenshot
#1 tech21.com
236.8K
Revenue
120.2K
Sessions
9.0-9.5%
Conv. rate
$0-25
AOV
velvetcaviar.com screenshot
#2 velvetcaviar.com
2.3M
Revenue
1.6M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
casetify.com screenshot
#3 casetify.com
22.1M
Revenue
6.3M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
burga.com screenshot
#4 burga.com
6.4M
Revenue
2.4M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
rokform.com screenshot
#5 rokform.com
2.5M
Revenue
680.3K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
mous.co vs top market performers
mous.co
top retailers
conversion rate vs average order value for mous.co and its competitors
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Revenue share by device at mous.co

In April large majority of sales on mous.co, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on mous.co, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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mous.co channels

Identify top traffic channels that drive growth for mous.coand discover how performance of traffic channels has changed over time.

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mous.co Google Ads spend

Evaluate mous.co's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mous.co devices

Review mous.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mous.co top markets

Explore mous.co's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mous.co country & global rank

Assess the ranking of mous.co among other retailers within its primary country and worldwide.

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