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Nov 2025
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Home/Insights/Retailers/myfairtrade.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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417.6K
Revenue
Nov 25
117.6K
Sessions
Nov 25
3.5-4.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Myfairtrade.com is an online platform that offers a wide range of ethically sourced products. Its inventory includes various goods such as handicrafts, accessories, clothing, home decorations, and food items. By promoting fair trade practices, the website aims to support artisans and producers from around the world and provide socially responsible shopping options.

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myfairtrade.com Annual Revenue and Growth

myfairtrade.com's annual sales on its online store amounted to $10.6M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$10.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
myfairtrade.com revenue by year

myfairtrade.com's monthly revenueOVER TIME
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Over the past three months, myfairtrade.com revenue has experienced decline of 32%, compared to the preceding three months.

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myfairtrade.com revenue decline for last six months
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OVERVIEW
In November 2025, myfairtrade.com generated $417,567 in online sales, significantly outperforming the health/alternative and natural medicine median of $17,104. With a conversion rate between 3.50-4.00%, it approaches the high benchmark of 4.47% for the industry. The Average Order Value (AOV) ranges from $75-100, far below the top-tier AOV of $314. The site attracted 117,567 sessions, a stark contrast to the industry leader, iherb.com, which boasts 39,485,317 sessions and highlights myfairtrade.com's growing presence in a competitive market.
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myfairtrade.com competitors

In November 2025, myfairtrade.com lagged behind its competitors in terms of revenue and transactions. While myfairtrade.com generated a revenue of $417,567 with 4,575 transactions, its competitors such as sunday.de had a significantly higher revenue of $26,177,431 with 208,349 transactions. In terms of sessions, myfairtrade.com had 117,567 sessions, which was much lower compared to competitors like vitaminexpress.org with 423,776 sessions. However, myfairtrade.com had a competitive average order value (AOV) and conversion rate similar to some of its competitors. For instance, myfairtrade.com had an AOV of $75-100 and a conversion rate of 3.50-4.00%, which was comparable to vitaminexpress.org with an AOV of $75-100 and a conversion rate of 4.50-5.00%. Despite facing tough competition in revenue and transactions, myfairtrade.com held its ground in terms of AOV and conversion rate against its competitors in November 2025.

sunday.de screenshot
#1 sunday.de
26.2M
Revenue
3.2M
Sessions
6.5-7.0%
Conv. rate
$125-150
AOV
vitaminexpress.org screenshot
#2 vitaminexpress.org
1.7M
Revenue
423.8K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
vitamoment.de screenshot
#3 vitamoment.de
1.6M
Revenue
1.3M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
vitaminversand24.com screenshot
#4 vitaminversand24.com
2.2M
Revenue
344K
Sessions
9.0-9.5%
Conv. rate
$50-75
AOV
cerascreen.de screenshot
#5 cerascreen.de
278.8K
Revenue
144.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
myfairtrade.com vs top market performers
myfairtrade.com
top retailers
conversion rate vs average order value for myfairtrade.com and its competitors
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Revenue share by device at myfairtrade.com

In November large majority of sales on myfairtrade.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on myfairtrade.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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myfairtrade.com channels

Identify top traffic channels that drive growth for myfairtrade.comand discover how performance of traffic channels has changed over time.

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myfairtrade.com Google Ads spend

Evaluate myfairtrade.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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myfairtrade.com devices

Review myfairtrade.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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myfairtrade.com top markets

Explore myfairtrade.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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myfairtrade.com country & global rank

Assess the ranking of myfairtrade.com among other retailers within its primary country and worldwide.

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