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May 2025

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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

sunday.de

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12M

Revenue

3.1M

Sessions

3.0-3.5%

Conv. rate

$125-150

AOV

Main country of store: GERMANY
Website category: HEALTH

Sunday.de is a website that offers a wide range of products for customers. The online platform includes various categories such as electronics, clothing, home appliances, and more. With a user-friendly interface, customers can browse and purchase products conveniently, making it a one-stop-shop for all their shopping needs.

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sunday.de's revenueOVER TIME
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Over the past three months, sunday.de revenue has experienced decline of 10%, compared to the preceding three months.

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sunday.de revenue decline for last six months

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OVERVIEW

In May 2025, sunday.de, a HEALTH online store, reported a revenue of $12,025,550 with a conversion rate of 3.00-3.50% and an AOV of $125-150. The highest online store revenue in the same category was $84,074,439 from walgreens.com, while the highest conversion rate was 5.31% and the highest AOV was $353. sunday.de had 3,122,801 sessions, while the store with the highest sessions was walgreens.com with 54,921,193, and the median sessions in the HEALTH category were 27,872.

sunday.de competitors

In May 2025, sunday.de stands out amongst its competitors in the health and wellness e-commerce space. With a revenue of 12,025,550 and 94,698 transactions from 3,122,801 sessions, sunday.de boasts a solid performance. When compared to its competitors, such as Vitamin Express, My Fair Trade, Vitamin Versand 24, Inno Nature, and Fair Vital, sunday.de leads in terms of revenue and sessions. While Vitamin Versand 24 has a higher conversion rate of 6.00-6.50, sunday.de maintains a competitive conversion rate of 3.00-3.50. In addition, sunday.de has a higher Average Order Value (AOV) range of 125-150, indicating that customers are spending more per transaction compared to its rivals. Overall, sunday.de's performance metrics in May 2025 position it as a strong player in the market.

#1 vitaminversand24.com

1.2M

Revenue

269.2K

Sessions

6.0-6.5%

Conv. rate

$50-75

AOV

#2 vitaminexpress.org

1.1M

Revenue

298.2K

Sessions

4.5-5.0%

Conv. rate

$75-100

AOV

#3 myfairtrade.com

590.1K

Revenue

148.9K

Sessions

4.0-4.5%

Conv. rate

$75-100

AOV

#4 fairvital.com

93.7K

Revenue

48.5K

Sessions

3.0-3.5%

Conv. rate

$50-75

AOV

#5 innonature.eu

1.4M

Revenue

255.4K

Sessions

4.5-5.0%

Conv. rate

$100-125

AOV

sunday.de vs top market performers

sunday.de

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Revenue share by device at sunday.de

In May large majority of sales on sunday.de, 56% was finalized on mobile devices, with 44% of sales coming from desktop devices.

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sunday.de channels

Identify top traffic channels that drive growth for sunday.deand discover how performance of traffic channels has changed over time.

sunday.de Google Ads spend

Evaluate sunday.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

sunday.de devices

Review sunday.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

sunday.de top markets

Explore sunday.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.