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Jul 2025
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Home/Insights/Retailers/mypleasure.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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5.2K
Revenue
4.1K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
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MyPleasure.com is an online retailer offering a diverse range of products. It offers a wide selection of sexual wellness items, including adult toys, lubricants, condoms, lingerie, and books. The website aims to cater to the individuals seeking different options for enhancing sexual pleasure and exploring their sexuality.

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mypleasure.com's revenueOVER TIME
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Over the past three months, mypleasure.com revenue has experienced growth of 176%, compared to the preceding three months.

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mypleasure.com revenue growth for last six months
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OVERVIEW
mypleasure.com's performance metrics for July 2025 in the ADULT industry include a revenue of $5,167 (median: $55,004), a conversion rate of 1.50-2.00% (high: 3.41%, low: 0.65%), an AOV of $50-75 (high: $502, low: $65), and 4,094 sessions (median: 22,968) compared to the largest store lovense.com with $11,058,846 revenue and naughtyamerica.com with 7,238,784 sessions.
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mypleasure.com competitors

In July 2025, mypleasure.com generated a revenue of $5,167 with 80 transactions and 4,094 sessions. The average order value (AOV) ranged between $50-75, and the conversion rate was between 1.50-2.00%. Comparing this to its competitors, orchidtoys.com had a revenue of $11,695 with 171 transactions and 21,155 sessions. The AOV was in the same range as mypleasure.com, but the conversion rate was lower at 0.50-1.00%. On the other hand, theenhancedmale.com outperformed mypleasure.com with a revenue of $66,477, 502 transactions, and 331,180 sessions. Their AOV was higher at $125-150, but the conversion rate was lower at 0.00-0.50%. pinkcherry.com excelled in revenue with $1,662,487, 22,942 transactions, and 1,265,780 sessions, while maintaining a similar AOV and conversion rate as mypleasure.com. sextoy.com had a revenue of $87,959 with 280 transactions and 94,440 sessions, featuring a higher AOV and a lower conversion rate compared to mypleasure.com's performance.

orchidtoys.com screenshot
#1 orchidtoys.com
11.7K
Revenue
21.2K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
theenhancedmale.com screenshot
#2 theenhancedmale.com
66.5K
Revenue
331.2K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
pinkcherry.com screenshot
#3 pinkcherry.com
1.7M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
sextoy.com screenshot
#4 sextoy.com
88K
Revenue
94.4K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
tabutoys.com screenshot
#5 tabutoys.com
26.7K
Revenue
38.5K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
mypleasure.com vs top market performers
mypleasure.com
top retailers
conversion rate vs average order value for mypleasure.com and its competitors
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Revenue share by device at mypleasure.com

In July large majority of sales on mypleasure.com, 100% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 0.29% of sales coming from desktop devices.

In July large majority of sales on mypleasure.com, 100% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 0.29% of sales coming from desktop devices.
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mypleasure.com channels

Identify top traffic channels that drive growth for mypleasure.comand discover how performance of traffic channels has changed over time.

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mypleasure.com Google Ads spend

Evaluate mypleasure.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mypleasure.com devices

Review mypleasure.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mypleasure.com top markets

Explore mypleasure.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mypleasure.com country & global rank

Assess the ranking of mypleasure.com among other retailers within its primary country and worldwide.

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