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May 2025
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Home/Insights/Retailers/mypleasure.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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10.2K
Revenue
5.8K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
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MyPleasure.com is an online retailer offering a diverse range of products. It offers a wide selection of sexual wellness items, including adult toys, lubricants, condoms, lingerie, and books. The website aims to cater to the individuals seeking different options for enhancing sexual pleasure and exploring their sexuality.

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mypleasure.com's revenueOVER TIME
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Over the past three months, mypleasure.com revenue has experienced decline of 29%, compared to the preceding three months.

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mypleasure.com revenue decline for last six months
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OVERVIEW
In May 2025, mypleasure.com, an ADULT industry online store, recorded $10,228 in revenue with a conversion rate of 2.00-2.50% and an average order value of $50-75. The site received 5,802 sessions during the month. Compared to the industry median revenue of $52,244, mypleasure.com's performance falls below average. The highest revenue in the ADULT category was $11,416,588 from lovense.com. Despite having a lower AOV and conversion rate, mypleasure.com managed to attract a substantial number of sessions. However, there is room for improvement in increasing both revenue and conversion rates to compete more effectively within the ADULT industry.
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mypleasure.com competitors

In May 2025, mypleasure.com generated a revenue of $10,228 with 145 transactions and 5,802 sessions, boasting an average order value (AOV) of $50-75 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, mypleasure.com falls short in terms of revenue and transactions. theenhancedmale.com outperformed mypleasure.com significantly with a revenue of $67,146 and 506 transactions, despite having a lower AOV and conversion rate. pinkcherry.com leads the pack with an impressive revenue of $1,668,680, 23,033 transactions, and over 1 million sessions. While mypleasure.com shares a similar AOV and conversion rate with orchidtoys.com and perfectfitbrand.com, it lags behind in revenue and transactions compared to sextoy.com. Overall, mypleasure.com could focus on increasing its transactions and sessions to compete more effectively with its top-performing rivals.

orchidtoys.com screenshot
#1 orchidtoys.com
16.5K
Revenue
15.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
theenhancedmale.com screenshot
#2 theenhancedmale.com
67.1K
Revenue
244.7K
Sessions
0.0-0.5%
Conv. rate
$125-150
AOV
pinkcherry.com screenshot
#3 pinkcherry.com
1.7M
Revenue
1.1M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
sextoy.com screenshot
#4 sextoy.com
61.9K
Revenue
55K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
perfectfitbrand.com screenshot
#5 perfectfitbrand.com
2.4K
Revenue
814
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
mypleasure.com vs top market performers
mypleasure.com
top retailers
conversion rate vs average order value for mypleasure.com and its competitors
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Revenue share by device at mypleasure.com

In May large majority of sales on mypleasure.com, 95% was finalized on mobile devices, with 5.3% of sales coming from desktop devices.

In May large majority of sales on mypleasure.com, 95% was finalized on mobile devices, with 5.3% of sales coming from desktop devices.
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brands overtime comparison

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mypleasure.com channels

Identify top traffic channels that drive growth for mypleasure.comand discover how performance of traffic channels has changed over time.

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mypleasure.com Google Ads spend

Evaluate mypleasure.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mypleasure.com devices

Review mypleasure.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mypleasure.com top markets

Explore mypleasure.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mypleasure.com country & global rank

Assess the ranking of mypleasure.com among other retailers within its primary country and worldwide.

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